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Yuejie Gu

Biographic Data

ID4447555
NAMEYuejie Gu
GIVEN NAMESYuejie
FAMILY NAMEGu
SIGNATUREGU Y
AFFILIATIONSColumbia University
VERIFIEDNo
TOTAL WORKS2
TOTAL CITATIONS1
AUTHOR COUNT2
EDITOR COUNT0
FIRST PUBLICATION YEAR2023
LATEST PUBLICATION YEAR2024
H-INDEX1
  • Bringing #LinaBell to life online

    Open Access•Ariel Saiyinjiya, Yuejie Gu et al.•ARTICLE•Media Culture & Society•2024•Cited by: 1•References: 5

    This article delves into the dynamics of online fandom in China through the lens of LinaBell, a pink fox character introduced as a mascot by Shanghai Disneyland in September 2021. Unlike traditional Disney characters, LinaBell lacks an official backstory or media presence. Yet she has rapidly gained immense popularity among Chinese Disney fans, largely through social media platforms like Weibo. Our study centers on the LinaBell Super Topic Commun…

  • Stopmenstrualshaming

    Open Access•Yuejie Gu, Ying Yang et al.•ARTICLE•AoIR Selected Papers of Internet…•2023

    This paper investigates how social media users advocate for women's issues in China, focusing on the activism against menstrual shaming on the social media platform Xiaohongshu, a culturally significant but understudied platform used primarily by women. With women accounting for 90.41% of active users, Xiaohongshu provides a unique social media environment that shapes the way users engage with feminist issues. However, despite the growing literat…

  • Bringing #LinaBell to life online

    Open Access•Ariel Saiyinjiya, Yuejie Gu et al.•ARTICLE•Media Culture & Society•2024•Cited by: 1•References: 5

    This article delves into the dynamics of online fandom in China through the lens of LinaBell, a pink fox character introduced as a mascot by Shanghai Disneyland in September 2021. Unlike traditional Disney characters, LinaBell lacks an official backstory or media presence. Yet she has rapidly gained immense popularity among Chinese Disney fans, largely through social media platforms like Weibo. Our study centers on the LinaBell Super Topic Commun…

  • Stopmenstrualshaming

    Open Access•Yuejie Gu, Ying Yang et al.•ARTICLE•AoIR Selected Papers of Internet…•2023

    This paper investigates how social media users advocate for women's issues in China, focusing on the activism against menstrual shaming on the social media platform Xiaohongshu, a culturally significant but understudied platform used primarily by women. With women accounting for 90.41% of active users, Xiaohongshu provides a unique social media environment that shapes the way users engage with feminist issues. However, despite the growing literat…

  • Bringing #LinaBell to life online

    Open Access•Ariel Saiyinjiya, Yuejie Gu et al.•ARTICLE•Media Culture & Society•2024•Cited by: 1•References: 5

    This article delves into the dynamics of online fandom in China through the lens of LinaBell, a pink fox character introduced as a mascot by Shanghai Disneyland in September 2021. Unlike traditional Disney characters, LinaBell lacks an official backstory or media presence. Yet she has rapidly gained immense popularity among Chinese Disney fans, largely through social media platforms like Weibo. Our study centers on the LinaBell Super Topic Commun…

Asian Culture and Media Studies (2 works) · Computer Science (2 works) · Sociology (2 works) · Advertising (1 work) · Anime (1 work) · Art (1 work) · China (1 work) · China's Socioeconomic Reforms and Governance (1 work) · Comics (1 work) · Creativity (1 work)

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