Ignacio Cruz
Biographic Data
| ID | 4448784 |
|---|---|
| NAME | Ignacio Cruz |
| GIVEN NAMES | Ignacio |
| FAMILY NAME | Cruz |
| SIGNATURE | CRUZ I |
| AFFILIATIONS | Northwestern University |
| ORCID | 0000-0002-8872-4403 |
| VERIFIED | Yes |
| TOTAL WORKS | 7 |
| TOTAL CITATIONS | 11 |
| AUTHOR COUNT | 7 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2017 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 1 |
"It feels incongruent to talk about reducing shame when I have to spell 's-e-g-g-s' on TikTok": Navigating Platform Moderation as Sex Education Creators on Social Media
Sex education in the U.S. remains a contested issue, with no federal mandate and varying state policies, often restricting content related to LGBTQ+ and marginalized communities. People increasingly turn to social media platforms like TikTok for sexual education. However, platform moderation—shaped in part by laws like FOSTA-SESTA—imposes severe restrictions on sex education content, limiting its accessibility and undermining creators’ work. This…
Tools or Teammates? Examining Agency Negotiation in Human-GenAI Collaboration In Creative Work
As Generative AI (GenAI) becomes increasingly integrated into creative work, creative professionals face an emerging dilemma: while they can leverage powerful AI capabilities through prompts, the automated process also introduces uncertainties and risks. This study, based on semi-structured interviews with 18 creative professionals, explores their experiences and perceptions of using GenAI tools in creative work. The findings revealed that GenAI’…
Gift-Ai: Designing generative AI tools for organizational communication
This article presents a Great Ideas for Teaching (GIFT) activity in which students design and evaluate a custom generative AI (GenAI) tool grounded in organizational communication theory. Working in teams, students identify a workplace communication challenge, apply a relevant theoretical framework, and develop a GenAI prototype to address or improve that process. The assignment is structured around experiential learning principles, encouraging s…
Justice behind the virtual mask: The influence of race of the virtual influencer and the creator on promoting the Black Lives Matter movement
The rise of virtual influencers is reshaping the landscape of social media, extending even to the promotion of social causes. Yet, lingering doubts persist regarding the authenticity of their motives. This research delves into the impact of both the racial identities of virtual influencers and those of their creators when linked to the support of racial movements. In terms of source credibility, results find that a creator’s racial background, bu…
AI in human teams: Effects on technology use, members’ interactions, and creative performance under time scarcity
Creating the path to success: The impact of crowdsourced exploratory and exploitative activities of expert graphic designers on creativity performance
Reconceptualizing Communication Overload and Building a Theoretical Foundation: Communication Overload
This study reconceptualizes communication overload and builds a theoretical foundation to understand how this phenomenon applies in contemporary life. We build theory by relying on past research and using a Q-method to capture the subjective perspectives of people who experience communication overload. In our refinement of this abstract concept, we identified seven dimensions composing communication overload. The dimensions included: compromising…
Reconceptualizing Communication Overload and Building a Theoretical Foundation: Communication Overload
This study reconceptualizes communication overload and builds a theoretical foundation to understand how this phenomenon applies in contemporary life. We build theory by relying on past research and using a Q-method to capture the subjective perspectives of people who experience communication overload. In our refinement of this abstract concept, we identified seven dimensions composing communication overload. The dimensions included: compromising…
Reconceptualizing Communication Overload and Building a Theoretical Foundation: Communication Overload
This study reconceptualizes communication overload and builds a theoretical foundation to understand how this phenomenon applies in contemporary life. We build theory by relying on past research and using a Q-method to capture the subjective perspectives of people who experience communication overload. In our refinement of this abstract concept, we identified seven dimensions composing communication overload. The dimensions included: compromising…
Creating the path to success: The impact of crowdsourced exploratory and exploitative activities of expert graphic designers on creativity performance
AI in human teams: Effects on technology use, members’ interactions, and creative performance under time scarcity
Justice behind the virtual mask: The influence of race of the virtual influencer and the creator on promoting the Black Lives Matter movement
The rise of virtual influencers is reshaping the landscape of social media, extending even to the promotion of social causes. Yet, lingering doubts persist regarding the authenticity of their motives. This research delves into the impact of both the racial identities of virtual influencers and those of their creators when linked to the support of racial movements. In terms of source credibility, results find that a creator’s racial background, bu…
Tools or Teammates? Examining Agency Negotiation in Human-GenAI Collaboration In Creative Work
As Generative AI (GenAI) becomes increasingly integrated into creative work, creative professionals face an emerging dilemma: while they can leverage powerful AI capabilities through prompts, the automated process also introduces uncertainties and risks. This study, based on semi-structured interviews with 18 creative professionals, explores their experiences and perceptions of using GenAI tools in creative work. The findings revealed that GenAI’…
Gift-Ai: Designing generative AI tools for organizational communication
This article presents a Great Ideas for Teaching (GIFT) activity in which students design and evaluate a custom generative AI (GenAI) tool grounded in organizational communication theory. Working in teams, students identify a workplace communication challenge, apply a relevant theoretical framework, and develop a GenAI prototype to address or improve that process. The assignment is structured around experiential learning principles, encouraging s…
"It feels incongruent to talk about reducing shame when I have to spell 's-e-g-g-s' on TikTok": Navigating Platform Moderation as Sex Education Creators on Social Media
Sex education in the U.S. remains a contested issue, with no federal mandate and varying state policies, often restricting content related to LGBTQ+ and marginalized communities. People increasingly turn to social media platforms like TikTok for sexual education. However, platform moderation—shaped in part by laws like FOSTA-SESTA—imposes severe restrictions on sex education content, limiting its accessibility and undermining creators’ work. This…
Computer Science (5 works) · Psychology (4 works) · Knowledge management (3 works) · Sociology (3 works) · Team Dynamics and Performance (3 works) · Artificial Intelligence (2 works) · Creativity (2 works) · Empirical research (2 works) · Generative grammar (2 works) · Perception (2 works)