Joan K Pierson
Biographic Data
| ID | 4526804 |
|---|---|
| NAME | Joan K Pierson |
| GIVEN NAMES | Joan K |
| FAMILY NAME | Pierson |
| SIGNATURE | PIERSON J K |
| AFFILIATIONS | James Madison University |
| VERIFIED | No |
| TOTAL WORKS | 2 |
| TOTAL CITATIONS | 7 |
| AUTHOR COUNT | 2 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 1995 |
| LATEST PUBLICATION YEAR | 1997 |
| H-INDEX | 1 |
Get linked or get lost: Marketing strategy for the Internet
Develops detailed marketing strategy recommendations for online commerce based on the general popularity of the Internet, the unique nature of doing business there, and how its attributes may be utilized for a successful marketing presence
Do vendor/consultant services affect small business' IT course requirements
This paper compares two studies carried out in the area of small business in Australia. The first of these studies examined one branch of the 'scientific' small business community, veterinary practitioners. In particular, the study examined the computer training required by the city-based and country-based veterinarians. The second study examined the computer training needs of general small business managers in a city-based environment. Not only …
Get linked or get lost: Marketing strategy for the Internet
Develops detailed marketing strategy recommendations for online commerce based on the general popularity of the Internet, the unique nature of doing business there, and how its attributes may be utilized for a successful marketing presence
Do vendor/consultant services affect small business' IT course requirements
This paper compares two studies carried out in the area of small business in Australia. The first of these studies examined one branch of the 'scientific' small business community, veterinary practitioners. In particular, the study examined the computer training required by the city-based and country-based veterinarians. The second study examined the computer training needs of general small business managers in a city-based environment. Not only …
Get linked or get lost: Marketing strategy for the Internet
Develops detailed marketing strategy recommendations for online commerce based on the general popularity of the Internet, the unique nature of doing business there, and how its attributes may be utilized for a successful marketing presence
Business (2 works) · Computer Science (2 works) · Marketing (2 works) · Psychology (2 works) · Advertising (1 works) · Community college (1 works) · Curriculum (1 works) · Digital marketing (1 works) · Digital Marketing and Social Media (1 works) · Engineering (1 works)