John O'Shaughnessy
Biographic Data
| ID | 4544235 |
|---|---|
| NAME | John O'Shaughnessy |
| GIVEN NAMES | John |
| FAMILY NAME | O'Shaughnessy |
| SIGNATURE | SHAUGHNESSY J O |
| AFFILIATIONS | Illinois Institute of Technology |
| VERIFIED | No |
| TOTAL WORKS | 4 |
| TOTAL CITATIONS | 7 |
| AUTHOR COUNT | 4 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 1988 |
| LATEST PUBLICATION YEAR | 2009 |
| H-INDEX | 1 |
The Public Stigma of Mental Illness and Drug Addiction: Findings from a Stratified Random Sample
Previous research has shown that people labeled with drug addiction are viewed as more blameworthy and dangerous compared to individuals labeled with mental illness who, in turn, are viewed more harshly than those with physical disabilities. Endorsement of such stereotypes often lead to less helping behavior and more avoidance of people with drug addiction compared to those with mental illness. In this study, attribution and dangerousness models …
Interpretation in Social Life, Social Science, and Marketing
'Interpretation' is used as an umbrella for bringing together a wide range of concepts and developments in the philosophy of social science that provide the foundation for clear thinking about social phenomena. In his new book, John O’Shaughnessy familiarises the reader with the nature of interpretation and its importance in social life, decision making in social science enquiries and consumer marketing, thus offering a multidisciplinary approach…
Persuasion in Advertising
Effective advertising is, almost always, persuasive advertising, and while not all advertising seeks to persuade, in a competitive situation those who best persuade are those most likely to win. This exciting new book seeks to explain the precise ways in which advertising successfully persuades consumers, setting out the strategies for advertisers
On the Scientific Status of Consumer Research and the Need for an Interpretive Approach to Studying Consumption Behavior
Morris B. Holbrook, John O'Shaughnessy; On the Scientific Status of Consumer Research and the Need for an Interpretive Approach to Studying Consumption Beh
On the Scientific Status of Consumer Research and the Need for an Interpretive Approach to Studying Consumption Behavior
Morris B. Holbrook, John O'Shaughnessy; On the Scientific Status of Consumer Research and the Need for an Interpretive Approach to Studying Consumption Beh
On the Scientific Status of Consumer Research and the Need for an Interpretive Approach to Studying Consumption Behavior
Morris B. Holbrook, John O'Shaughnessy; On the Scientific Status of Consumer Research and the Need for an Interpretive Approach to Studying Consumption Beh
Persuasion in Advertising
Effective advertising is, almost always, persuasive advertising, and while not all advertising seeks to persuade, in a competitive situation those who best persuade are those most likely to win. This exciting new book seeks to explain the precise ways in which advertising successfully persuades consumers, setting out the strategies for advertisers
The Public Stigma of Mental Illness and Drug Addiction: Findings from a Stratified Random Sample
Previous research has shown that people labeled with drug addiction are viewed as more blameworthy and dangerous compared to individuals labeled with mental illness who, in turn, are viewed more harshly than those with physical disabilities. Endorsement of such stereotypes often lead to less helping behavior and more avoidance of people with drug addiction compared to those with mental illness. In this study, attribution and dangerousness models …
Interpretation in Social Life, Social Science, and Marketing
'Interpretation' is used as an umbrella for bringing together a wide range of concepts and developments in the philosophy of social science that provide the foundation for clear thinking about social phenomena. In his new book, John O’Shaughnessy familiarises the reader with the nature of interpretation and its importance in social life, decision making in social science enquiries and consumer marketing, thus offering a multidisciplinary approach…
Psychology (3 works) · Social Psychology (3 works) · Advertising (2 works) · Business (2 works) · Computer Science (2 works) · Consumer Behavior in Brand Consumption and Identification (2 works) · Psychology (2 works) · Social science (2 works) · Sociology (2 works) · Addiction (1 works)