Shintaro Sato
Biographic Data
| ID | 4642103 |
|---|---|
| NAME | Shintaro Sato |
| GIVEN NAMES | Shintaro |
| FAMILY NAME | Sato |
| SIGNATURE | SATO S |
| AFFILIATIONS | Waseda University |
| ORCID | 0000-0003-3612-9001 |
| VERIFIED | Yes |
| TOTAL WORKS | 13 |
| TOTAL CITATIONS | 15 |
| WORKS AS AUTHOR | 13 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2018 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 2 |
Enhancing Gen Z’s quality of life through sport
The relationship among nature exposure, psychological flow, and psychological capital
Sport events’ impact and legacy on quality of life
Research purpose: The purpose of this research was to map and evaluate the existing literature on the impacts and legacies of sport events on quality of life outcomes, identifying trends, gaps and proposing future research directions. Based on the analysis of 70 studies that examines sport events' impact and legacies on quality of life, this scoping review aims to address three key questions: (1) What is the current state of the literature in ter…
How sport tourism experience influences daily pro-environmental behaviour
Tourism destinations are often considered vulnerable to environmental destruction due to the negative environmental impact that can be generated by tourist activities. Unfortunately, tourists’ pro-environmental behaviour (PEB) has been considered problematic even in outdoor activity-related tourist destinations, despite the close connection between tourists and the environment. Hence, it is necessary to tackle: what are the psychological processe…
The effect of Rugby World Cup 2019 on residents’ psychological well-being
The current study aimed to examine the relationships among residents’ impact perception of 2019 Rugby World Cup (i.e. economic impact, cultural interests and new opportunity, community pride, and environmental impact), psychological capital (i.e. hope, self-efficacy, optimism, and resilience), and psychological well-being. The two-wave time-lagged data were collected from residents in the host cities (a following week of the event and eight weeks…
Covid-19 and Attendance Demand for Professional Sport in Japan
In the current investigation, we assess the effect of COVID-19 on intention-based spectator demand for professional sports in Japan captured by eight, monthly repeated cross-sectional national surveys from May to December 2020 ( n = 20,121). We regress spectator demand on individual (e.g., gender), prefecture-wave (e.g., COVID-19 infection status), and prefecture-level factors (i.e., with or without quality professional teams). The results of mul…
Influence of Covid-19 Crisis on Motivation and Hiking Intention of Gen Z in China
People's lives have drastically changed since the outbreak of COVID-19. One concern during the pandemic has been the level of inactivity among people. Compared to various generations (e.g., baby boomers, generation alpha), Generation Z (Gen Z) traditionally spends much less time in outdoor spaces. Due to the pandemic, their inactiveness is assumed to be even more severe. Hiking, an outdoor activity, has become a possible remedy for young people t…
The effect of basic psychological needs satisfaction on intrinsic regulation is moderated by hedonic and eudaimonic motives
The current study was conducted to examine the interactive effects of basic psychological needs satisfaction (BPNS), hedonic and eudaimonic motives on intrinsic regulation. To assess the causal relationship, two-wave time-lagged data collection was employed. A total of 159 youth athletes in Japan participated in online surveys twice (three-month time lag between two data points). The results indicated that the effect of BPNS on intrinsic regulati…
Athlete branding in less popular sport
Objetivo do estudo: Apesar da existência de oportunidades de desenvolvimento de marcas dos atletas, em esportes menos populares os atletas encontram dificuldades neste tema. Portanto, o presente estudo teve como objetivo contribuir com a literatura existente sobre a marca do atleta, fornecendo uma compreensão melhor e holística da marca do atleta em esportes menos populares.Metodologia: Empregamos a abordagem triádica que envolveu três partes int…
Service quality, satisfaction, and behavioral intention in a triathlon event
Understanding the different experiences between local and non-local participants may help event organizers implement diverse marketing strategies for each segment, which could efficiently improve participants’ experiences of the event. However, little research has compared the experiences between local and non-local participants in sport event settings. This study compares the differences between local and non-local participants in their perceive…
When Should a Brand Cut Ties With a Scandalized Endorser
It is important for brands to appropriately respond when their athlete endorsers are involved in a scandal. The present study examines how consumer evaluations of endorsed brands are influenced by a brand’s response to an endorser scandal. A 2 (brand response strategy type: maintenance vs. termination) × 2 (endorser scandal type: competence-relevant vs. competence-irrelevant) between-subjects experiment is conducted. Specifically, the authors foc…
How Does the Negative Impact of an Athlete’s Reputational Crisis Spill Over to Endorsed and Competing Brands? The Moderating Effects of Consumer Knowledge
Despite some of the recent examinations of an athlete’s reputational crisis (ARC), their negative spillover effects on endorsed and competing brands have been overlooked. The purpose of this study is to investigate the relationships between perceived severity, athlete endorser credibility (i.e., incompetence, untrustworthiness), and attitudes towards endorsed and competing brands. To enhance theoretical understanding of the phenomenon, the modera…
Exploring the relationship among leisure engagement, affective and cognitive leisure involvement, and subjective happiness
The current study was conducted to examine the relationship among leisure engagement, affective (i.e. attraction, centrality, resistance to change) and cognitive (i.e. equipment, knowledge) leisure involvement, leisure satisfaction, and subjective happiness. From a sample of 493 American scuba divers, we found that (1) the oft-supported leisure engagement-happiness relationship was rejected, and (2) subjective happiness was directly or indirectly…
Exploring the relationship among leisure engagement, affective and cognitive leisure involvement, and subjective happiness
The current study was conducted to examine the relationship among leisure engagement, affective (i.e. attraction, centrality, resistance to change) and cognitive (i.e. equipment, knowledge) leisure involvement, leisure satisfaction, and subjective happiness. From a sample of 493 American scuba divers, we found that (1) the oft-supported leisure engagement-happiness relationship was rejected, and (2) subjective happiness was directly or indirectly…
How sport tourism experience influences daily pro-environmental behaviour
Tourism destinations are often considered vulnerable to environmental destruction due to the negative environmental impact that can be generated by tourist activities. Unfortunately, tourists’ pro-environmental behaviour (PEB) has been considered problematic even in outdoor activity-related tourist destinations, despite the close connection between tourists and the environment. Hence, it is necessary to tackle: what are the psychological processe…
When Should a Brand Cut Ties With a Scandalized Endorser
It is important for brands to appropriately respond when their athlete endorsers are involved in a scandal. The present study examines how consumer evaluations of endorsed brands are influenced by a brand’s response to an endorser scandal. A 2 (brand response strategy type: maintenance vs. termination) × 2 (endorser scandal type: competence-relevant vs. competence-irrelevant) between-subjects experiment is conducted. Specifically, the authors foc…
How Does the Negative Impact of an Athlete’s Reputational Crisis Spill Over to Endorsed and Competing Brands? The Moderating Effects of Consumer Knowledge
Despite some of the recent examinations of an athlete’s reputational crisis (ARC), their negative spillover effects on endorsed and competing brands have been overlooked. The purpose of this study is to investigate the relationships between perceived severity, athlete endorser credibility (i.e., incompetence, untrustworthiness), and attitudes towards endorsed and competing brands. To enhance theoretical understanding of the phenomenon, the modera…
How Does the Negative Impact of an Athlete’s Reputational Crisis Spill Over to Endorsed and Competing Brands? The Moderating Effects of Consumer Knowledge
Despite some of the recent examinations of an athlete’s reputational crisis (ARC), their negative spillover effects on endorsed and competing brands have been overlooked. The purpose of this study is to investigate the relationships between perceived severity, athlete endorser credibility (i.e., incompetence, untrustworthiness), and attitudes towards endorsed and competing brands. To enhance theoretical understanding of the phenomenon, the modera…
Exploring the relationship among leisure engagement, affective and cognitive leisure involvement, and subjective happiness
The current study was conducted to examine the relationship among leisure engagement, affective (i.e. attraction, centrality, resistance to change) and cognitive (i.e. equipment, knowledge) leisure involvement, leisure satisfaction, and subjective happiness. From a sample of 493 American scuba divers, we found that (1) the oft-supported leisure engagement-happiness relationship was rejected, and (2) subjective happiness was directly or indirectly…
When Should a Brand Cut Ties With a Scandalized Endorser
It is important for brands to appropriately respond when their athlete endorsers are involved in a scandal. The present study examines how consumer evaluations of endorsed brands are influenced by a brand’s response to an endorser scandal. A 2 (brand response strategy type: maintenance vs. termination) × 2 (endorser scandal type: competence-relevant vs. competence-irrelevant) between-subjects experiment is conducted. Specifically, the authors foc…
Athlete branding in less popular sport
Objetivo do estudo: Apesar da existência de oportunidades de desenvolvimento de marcas dos atletas, em esportes menos populares os atletas encontram dificuldades neste tema. Portanto, o presente estudo teve como objetivo contribuir com a literatura existente sobre a marca do atleta, fornecendo uma compreensão melhor e holística da marca do atleta em esportes menos populares.Metodologia: Empregamos a abordagem triádica que envolveu três partes int…
Service quality, satisfaction, and behavioral intention in a triathlon event
Understanding the different experiences between local and non-local participants may help event organizers implement diverse marketing strategies for each segment, which could efficiently improve participants’ experiences of the event. However, little research has compared the experiences between local and non-local participants in sport event settings. This study compares the differences between local and non-local participants in their perceive…
The effect of basic psychological needs satisfaction on intrinsic regulation is moderated by hedonic and eudaimonic motives
The current study was conducted to examine the interactive effects of basic psychological needs satisfaction (BPNS), hedonic and eudaimonic motives on intrinsic regulation. To assess the causal relationship, two-wave time-lagged data collection was employed. A total of 159 youth athletes in Japan participated in online surveys twice (three-month time lag between two data points). The results indicated that the effect of BPNS on intrinsic regulati…
The effect of Rugby World Cup 2019 on residents’ psychological well-being
The current study aimed to examine the relationships among residents’ impact perception of 2019 Rugby World Cup (i.e. economic impact, cultural interests and new opportunity, community pride, and environmental impact), psychological capital (i.e. hope, self-efficacy, optimism, and resilience), and psychological well-being. The two-wave time-lagged data were collected from residents in the host cities (a following week of the event and eight weeks…
Covid-19 and Attendance Demand for Professional Sport in Japan
In the current investigation, we assess the effect of COVID-19 on intention-based spectator demand for professional sports in Japan captured by eight, monthly repeated cross-sectional national surveys from May to December 2020 ( n = 20,121). We regress spectator demand on individual (e.g., gender), prefecture-wave (e.g., COVID-19 infection status), and prefecture-level factors (i.e., with or without quality professional teams). The results of mul…
Influence of Covid-19 Crisis on Motivation and Hiking Intention of Gen Z in China
People's lives have drastically changed since the outbreak of COVID-19. One concern during the pandemic has been the level of inactivity among people. Compared to various generations (e.g., baby boomers, generation alpha), Generation Z (Gen Z) traditionally spends much less time in outdoor spaces. Due to the pandemic, their inactiveness is assumed to be even more severe. Hiking, an outdoor activity, has become a possible remedy for young people t…
Sport events’ impact and legacy on quality of life
Research purpose: The purpose of this research was to map and evaluate the existing literature on the impacts and legacies of sport events on quality of life outcomes, identifying trends, gaps and proposing future research directions. Based on the analysis of 70 studies that examines sport events' impact and legacies on quality of life, this scoping review aims to address three key questions: (1) What is the current state of the literature in ter…
How sport tourism experience influences daily pro-environmental behaviour
Tourism destinations are often considered vulnerable to environmental destruction due to the negative environmental impact that can be generated by tourist activities. Unfortunately, tourists’ pro-environmental behaviour (PEB) has been considered problematic even in outdoor activity-related tourist destinations, despite the close connection between tourists and the environment. Hence, it is necessary to tackle: what are the psychological processe…
Enhancing Gen Z’s quality of life through sport
The relationship among nature exposure, psychological flow, and psychological capital
Psychology (10 works) · Social Psychology (9 works) · Sport and Mega-Event Impacts (8 works) · Social Psychology (6 works) · Business (5 works) · Marketing (5 works) · Medicine (5 works) · Consumer Behavior in Brand Consumption and Identification (4 works) · Geography (4 works) · Recreation, Leisure, Wilderness Management (4 works)