Yongqing Yang

Biographic Data

ID4684258
NAMEYongqing Yang
GIVEN NAMESYongqing
FAMILY NAMEYang
SIGNATUREYANG Y
AFFILIATIONSShandong Institute of Business and Technology
ORCID0000-0002-5833-9619
VERIFIEDYes
TOTAL WORKS6
TOTAL CITATIONS0
WORKS AS AUTHOR6
WORKS AS EDITOR0
FIRST PUBLICATION YEAR2023
LATEST PUBLICATION YEAR2026
H-INDEX0

  • Exotic allure

    Open AccessYongqing Yang, Wei Guo et al.ARTICLEActa Psychologica2026References: 6

  • Forwarding in Social Media

    Open AccessYongqing Yang, Chenghao Fan et al.ARTICLEIEEE Transactions on Computational…2025

    The forwarding behavior of social media users within social circles facilitates intensive discussions of specific social events in cyberspace, significantly contributing to the dissemination and development of public opinions. Existing models for calculating the popularity of public opinion (PPO) overlook the effects of forwarding behavior. This article addresses this gap with two primary objectives: 1) by developing a calculation model for PPO t…

  • How Users' Personality Traits Predict Sentiment Tendencies of User‐Generated Content in Social Media

    Open AccessYongqing Yang, Jianyue Xu et al.ARTICLEJournal of Personality2025References: 72

    OBJECTIVE: Social media content created by users with different personality traits presents various sentiment tendencies, easily leading to irrational public opinion. This study aims to explore the relationships between users' personality traits and sentiment tendencies of user-generated content (UGC). METHOD: We crawled 18,686 tweets of 1, 215 users from Twitter to figure out the relationships between personality traits and sentiment tendencies.…

  • Exploring active and passive interactions in social networking services

    Open AccessYongqing Yang, Jianyue Xu et al.ARTICLEInformation Technology and People2024

    Purpose People's socializing behavior in social networking services (SNS) presents dramatically different features, forming differentiated online social interaction patterns (DOSIP) in SNS. This study aims to explore the relationships between users' multidimensional psychological needs and multiple social interaction patterns in SNS. Design/methodology/approach Based on Maslow's hierarchy of needs and use and gratifications (U&G) theory, the auth…

  • Jiawei Yanghe Decoction attenuate allergic airway inflammation by suppressing group 2 innate lymphoid cells responses

    Open AccessYu Wang, Jie Cui et al.ARTICLEJournal of Ethnopharmacology2024

  • Exploring users' content creation and information dissemination behavior in social media

    Open AccessYongqing Yang, Yong‐Qing Yang et al.ARTICLEActa Psychologica2023

    Users' personality traits reveal different social media behavior characteristics. In order to explore the intrinsic relationships between personality traits and social media behavior, this study analyzes the influence of users' personality traits on social media content creation and information dissemination behavior, as well as the moderating effect of social presence. We collect users' personality data via questionnaires, crawl social media beh…