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Chih‐chin Liang

Biographic Data

ID4861155
NAMEChih‐chin Liang
GIVEN NAMESChih‐chin
FAMILY NAMELiang
SIGNATURELIANG C C
AFFILIATIONSNational Formosa University
ORCID0000-0001-9658-9777
VERIFIEDYes
TOTAL WORKS4
TOTAL CITATIONS6
AUTHOR COUNT4
EDITOR COUNT0
FIRST PUBLICATION YEAR2018
LATEST PUBLICATION YEAR2024
H-INDEX2
  • The rise of online group purchases in the age of pandemics

    Open Access•Chih‐chin Liang, Ying-Ting Gao•ARTICLE•Technology in Society•2024•References: 37

  • Online promotion effects under time limitation - A study of survey and physiological signals

    Open Access•Chih-Chin Liang, Chih‐chin Liang et al.•ARTICLE•Decision Support Systems•2023

  • Enjoyable queuing and waiting time

    Open Access•Chih-Chin Liang, Chih‐chin Liang•ARTICLE•Time & Society•2019•Cited by: 4•References: 28

    Time theory studies abstractly argue that, depending on the customer experience, time spent waiting may be positive, negative, or even neutral, and it can affect the perceived passing of time and enjoyment of the overall customer experience. However, a company can manipulate customer perceptions of waiting time. Positive perceptions of waiting time can then be used for marketing purposes. Customer perceptions of waiting time can be reduced by mak…

  • Moderating effect of privacy concerns and subjective norms between satisfaction and repurchase of airline e-ticket through airline-ticket vendors

    Chih‐chin Liang, Wen‐lung Shiau•ARTICLE•Asia Pacific Journal of Tourism…•2018•Cited by: 2•References: 11

    One example of the rapid growth in E-commerce in the Internet era is the use of the Internet to make airline e-ticket (AET) purchases. Companies selling airline tickets must promote tickets in this fiercely competitive e-commerce environment. However, customers are concerned about the privacy of online transactions, and the effects of these privacy concerns on customer repurchase intention of AET are still unclear. Moreover, subjective norms are …

  • Enjoyable queuing and waiting time

    Open Access•Chih-Chin Liang, Chih‐chin Liang•ARTICLE•Time & Society•2019•Cited by: 4•References: 28

    Time theory studies abstractly argue that, depending on the customer experience, time spent waiting may be positive, negative, or even neutral, and it can affect the perceived passing of time and enjoyment of the overall customer experience. However, a company can manipulate customer perceptions of waiting time. Positive perceptions of waiting time can then be used for marketing purposes. Customer perceptions of waiting time can be reduced by mak…

  • Moderating effect of privacy concerns and subjective norms between satisfaction and repurchase of airline e-ticket through airline-ticket vendors

    Chih‐chin Liang, Wen‐lung Shiau•ARTICLE•Asia Pacific Journal of Tourism…•2018•Cited by: 2•References: 11

    One example of the rapid growth in E-commerce in the Internet era is the use of the Internet to make airline e-ticket (AET) purchases. Companies selling airline tickets must promote tickets in this fiercely competitive e-commerce environment. However, customers are concerned about the privacy of online transactions, and the effects of these privacy concerns on customer repurchase intention of AET are still unclear. Moreover, subjective norms are …

  • Moderating effect of privacy concerns and subjective norms between satisfaction and repurchase of airline e-ticket through airline-ticket vendors

    Chih‐chin Liang, Wen‐lung Shiau•ARTICLE•Asia Pacific Journal of Tourism…•2018•Cited by: 2•References: 11

    One example of the rapid growth in E-commerce in the Internet era is the use of the Internet to make airline e-ticket (AET) purchases. Companies selling airline tickets must promote tickets in this fiercely competitive e-commerce environment. However, customers are concerned about the privacy of online transactions, and the effects of these privacy concerns on customer repurchase intention of AET are still unclear. Moreover, subjective norms are …

  • Enjoyable queuing and waiting time

    Open Access•Chih-Chin Liang, Chih‐chin Liang•ARTICLE•Time & Society•2019•Cited by: 4•References: 28

    Time theory studies abstractly argue that, depending on the customer experience, time spent waiting may be positive, negative, or even neutral, and it can affect the perceived passing of time and enjoyment of the overall customer experience. However, a company can manipulate customer perceptions of waiting time. Positive perceptions of waiting time can then be used for marketing purposes. Customer perceptions of waiting time can be reduced by mak…

  • Online promotion effects under time limitation - A study of survey and physiological signals

    Open Access•Chih-Chin Liang, Chih‐chin Liang et al.•ARTICLE•Decision Support Systems•2023

  • The rise of online group purchases in the age of pandemics

    Open Access•Chih‐chin Liang, Ying-Ting Gao•ARTICLE•Technology in Society•2024•References: 37

Business (4 works) · Advertising (3 works) · Consumer Retail Behavior Studies (3 works) · Digital Marketing and Social Media (3 works) · Marketing (3 works) · Computer Science (2 works) · Customer satisfaction (2 works) · Customer Service Quality and Loyalty (2 works) · Political science (2 works) · Psychology (2 works)

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