Hak Jun Song
Biographic Data
| ID | 4861342 |
|---|---|
| NAME | Hak Jun Song |
| GIVEN NAMES | Hak Jun |
| FAMILY NAME | Song |
| SIGNATURE | SONG H J |
| AFFILIATIONS | Pai Chai University |
| ORCID | 0000-0002-0727-6347 |
| VERIFIED | Yes |
| TOTAL WORKS | 22 |
| TOTAL CITATIONS | 94 |
| AUTHOR COUNT | 22 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2008 |
| LATEST PUBLICATION YEAR | 2023 |
| H-INDEX | 6 |
ChatGPT and the hospitality and tourism industry
Since its launch, ChatGPT, an artificial intelligence chatbot developed by Open AI based on the premises of generative pre-trained transformer autoregressive language models, has gained widespread popularity and is making significant impact on society with its unique features, such as natural language processing and contextual awareness. ChatGPT is viewed as a major disruptive innovation that is likely to revolutionize the operations in many indu…
A Study on the Structural Relationships between Covid-19 Coping Strategies, Positive Expectations, and the Behavioral Intentions of Various Tourism-Related Behaviors
The purpose of this study was to investigate the impact of coping strategies, attitudes, and positive anticipated emotions on the positive expectations and behavioral intentions of Korean tourists during the COVID-19 pandemic. An integrated model was proposed and tested, and the results indicate that effective coping strategies, attitudes, and positive anticipated emotions have a positive effect on the positive expectations of tourism during the …
The impact of the Middle East Respiratory Syndrome coronavirus on inbound tourism in South Korea toward sustainable tourism
Despite the declaration of the end of the Middle East Respiratory Syndrome coronavirus (MERS) outbreak in December 2015 in South Korea that the epidemic lasted for 2 months, the depressed domestic economy and tourism sector did not immediately restore. Thus, it is important to explore how much of an impact the disease had and how long the damage lasted. Using quantitative time-series models, the present study explored the influence of MERS on inb…
Korean Domestic Tourists’ Decision-Making Process under Threat of Covid-19
The purpose of this study is to build a theoretical framework to explain Korean domestic tourists' decision-making process under COVID-19 by applying an extended model of goal-directed behavior. The role of positive expectation of COVID-19, the effect of mass media, and perception of government policy were considered as new variables in the process of tourism decision-making. The results of this present study show that positive and negative antic…
Determinants of Consumers’ Online/Offline Shopping Behaviours during the Covid-19 Pandemic
The COVID-19 pandemic has wreaked havoc in Korean society since the end of 2019. Unlike prior to the pandemic, when online and offline activities were conducted side-by-side, many aspects of consumers' daily lives are only conducted online, especially shopping and meetings. This study analysed the characteristics of consumers who have used offline shopping channels during the pandemic. In addition, participants were asked how often they will use …
A Study on the Causal Process of Virtual Reality Tourism and Its Attributes in Terms of Their Effects on Subjective Well-Being during Covid-19
In the landscape of Covid-19 pandemic, people's well-being, to some extent, can be affected through virtual reality tourism because it has the opportunity to enhance their level of well-being and destination recovery. To verify this empirically an investigation was conducted among people who used Quanjingke, the largest tourism-related virtual reality website in China, during the pandemic. The specific the aim of this paper is to prove the effect…
Structural Relationships among Strategic Experiential Modules, Motivation, Serious Leisure, Satisfaction and Quality of Life in Bicycle Tourism
It seems that people's quality of life can be positively influenced through bicycle tourism. Bicycle tourism can be an effective measure to enhance serious leisure, tourism satisfaction, and quality of life. To verify this empirically, a survey was conducted of bicycle tourists who visited Qinghai Lake in China during an international road bike race. The purpose of the present research is to prove the association between latent variables related …
Understanding Tourist Behavioural Intention When Faced with Smog Pollution
This study examines the behavioural intentions of international tourists travelling to Beijing when faced with smog pollution. An extended MGB (model of goal-directed behaviour) was employed as the theoretical framework by integrating mass-media effect and perception of smog. The role of mass-media effect and perception of smog were considered as new variables in the international tourist's decision-making process for travel to Beijing. Structura…
Spatial deprivation
Studies have demonstrated that spatial deprivation (SD) exists in the process of ecological migration, but few studies have examined whether SD affects the settlement intention of eco‐migrants. Based on 648 valid questionnaires from 65 villages in China, this study investigates the effect of SD on the continued settlement intention (CSI)of eco‐migrants by developing a new theoretical model with integrating Expectation—Confirmation Model—Theory of…
Applying protection motivation theory to understand international tourists’ behavioural intentions under the threat of air pollution
Air pollution represents a major concern for the tourism industry worldwide; however, few studies have investigated the influence of smog pollution on international tourists’ behavioural intentions. Protection motivation theory was taken as the theoretical foundation of this study, and ‘perceived government support’ was integrated as a new construct into the research model. Using data collected from international tourists visiting Beijing, China,…
The Effect of Smog-Related Factors on Korean Domestic Tourists’ Decision-Making Process
The present study aims to explore Korean domestic tourists' decision-making processes by utilizing an extended model of goal-directed behavior (EMGB) as a theoretical framework. Integrating government policy (PLY) and protection motivation for smog (PMS) with the original model of goal-directed behavior (MGB) makes it easier to better understand the formation process of tourists' behavioral intentions for domestic travel. Structural equation mode…
Discovering the perceived attributes of CBT destination travelers in South Korea
Environmental Justice and Public Beach Access
Beaches are an important recreational setting due to their provision of ideal open spaces for diverse water– and land–based recreation opportunities. Despite the importance of assessing the environmental justice of public beach access, few empirical studies have been conducted in community recreation. Using an environmental justice framework, this study examined whether inequities exist for certain racial/ethnic and socioeconomic groups with resp…
The Influence of Tourist Experience on Perceived Value and Satisfaction with Temple Stays
Temple stays are emerging global cultural attractions that provide tourists with unique experiences and influence perceptions of value and satisfaction. This study examines the influence of escape, entertainment, esthetic, and educational experiences on perceptions of functional and emotional values as well as tourist satisfaction with temple stays. The results of the study show that escape and entertainment experiences are important predictors o…
Examining Relationships among Expo Experiences, Service Quality, Satisfaction, and the Effect of the Expo
The enduring legacy of a mega-event can be the unique opportunities it provides for visitors. Thus, focusing on the visitors' experiences should be a priority for the tourism industry. Festivals and mega-events are typical experiential products that provide high-quality experiences in the field of tourism. This study examines Pine and Gilmore's concept of the experience economy in the context of a mega-event. Specifically, the relationships among…
The Role of CSR and Responsible Gambling in Casino Employees' Organizational Commitment, Job Satisfaction, and Customer Orientation
This study aims to examine not only the impact of corporate social responsibility (CSR) on casino employees' organizational commitment (OC), job satisfaction (JS), and customer orientation (CO), but also the effect of responsible gambling (RG) on CO. In particular, this study examines how employees' expectation of implementing RG strategies influences their attitude toward customers. For this purpose, this study conducted a survey of employees (n…
Behavioral intention of visitors to an Oriental medicine festival
The effect of environmentally friendly perceptions on festival visitors’ decision-making process using an extended model of goal-directed behavior
The impact of non-pharmaceutical interventions for 2009 H1N1 influenza on travel intentions
Does Gender Affect Korean Tourists' Overseas Travel? Applying the Model of Goal-Directed Behavior
Tourism is one of the world's largest and fastest-growing industries, and female travelers continue to contribute to the growth of the industry. However, little conceptual research has been conducted on overseas travel behavior and the role of gender in the decision-making process. Thus, this study examined the sophisticated decision-making process of overseas travel and the moderating effect of gender in the decision-making process, using the mo…
The Impact of Visa-free Entry on Outbound Tourism
Although visa-free entry is important to tourism flows across borders there has been limited academic research into the effects of this arrangement on international tourism demand. Using the ARIMA, the ARIMA intervention, Winters Exponential Smoothing and the Stepwise Autoregressive models, this study examined the effect of visa-free entry on tourism demand between South Korea and Japan, and estimated the impact of this visa-free travel on touris…
The forecasting of International Expo tourism using quantitative and qualitative techniques
The impact of non-pharmaceutical interventions for 2009 H1N1 influenza on travel intentions
The effect of environmentally friendly perceptions on festival visitors’ decision-making process using an extended model of goal-directed behavior
The forecasting of International Expo tourism using quantitative and qualitative techniques
Behavioral intention of visitors to an Oriental medicine festival
The Impact of Visa-free Entry on Outbound Tourism
Although visa-free entry is important to tourism flows across borders there has been limited academic research into the effects of this arrangement on international tourism demand. Using the ARIMA, the ARIMA intervention, Winters Exponential Smoothing and the Stepwise Autoregressive models, this study examined the effect of visa-free entry on tourism demand between South Korea and Japan, and estimated the impact of this visa-free travel on touris…
The Role of CSR and Responsible Gambling in Casino Employees' Organizational Commitment, Job Satisfaction, and Customer Orientation
This study aims to examine not only the impact of corporate social responsibility (CSR) on casino employees' organizational commitment (OC), job satisfaction (JS), and customer orientation (CO), but also the effect of responsible gambling (RG) on CO. In particular, this study examines how employees' expectation of implementing RG strategies influences their attitude toward customers. For this purpose, this study conducted a survey of employees (n…
Does Gender Affect Korean Tourists' Overseas Travel? Applying the Model of Goal-Directed Behavior
Tourism is one of the world's largest and fastest-growing industries, and female travelers continue to contribute to the growth of the industry. However, little conceptual research has been conducted on overseas travel behavior and the role of gender in the decision-making process. Thus, this study examined the sophisticated decision-making process of overseas travel and the moderating effect of gender in the decision-making process, using the mo…
Discovering the perceived attributes of CBT destination travelers in South Korea
Environmental Justice and Public Beach Access
Beaches are an important recreational setting due to their provision of ideal open spaces for diverse water– and land–based recreation opportunities. Despite the importance of assessing the environmental justice of public beach access, few empirical studies have been conducted in community recreation. Using an environmental justice framework, this study examined whether inequities exist for certain racial/ethnic and socioeconomic groups with resp…
Examining Relationships among Expo Experiences, Service Quality, Satisfaction, and the Effect of the Expo
The enduring legacy of a mega-event can be the unique opportunities it provides for visitors. Thus, focusing on the visitors' experiences should be a priority for the tourism industry. Festivals and mega-events are typical experiential products that provide high-quality experiences in the field of tourism. This study examines Pine and Gilmore's concept of the experience economy in the context of a mega-event. Specifically, the relationships among…
The forecasting of International Expo tourism using quantitative and qualitative techniques
The Impact of Visa-free Entry on Outbound Tourism
Although visa-free entry is important to tourism flows across borders there has been limited academic research into the effects of this arrangement on international tourism demand. Using the ARIMA, the ARIMA intervention, Winters Exponential Smoothing and the Stepwise Autoregressive models, this study examined the effect of visa-free entry on tourism demand between South Korea and Japan, and estimated the impact of this visa-free travel on touris…
Does Gender Affect Korean Tourists' Overseas Travel? Applying the Model of Goal-Directed Behavior
Tourism is one of the world's largest and fastest-growing industries, and female travelers continue to contribute to the growth of the industry. However, little conceptual research has been conducted on overseas travel behavior and the role of gender in the decision-making process. Thus, this study examined the sophisticated decision-making process of overseas travel and the moderating effect of gender in the decision-making process, using the mo…
The effect of environmentally friendly perceptions on festival visitors’ decision-making process using an extended model of goal-directed behavior
The impact of non-pharmaceutical interventions for 2009 H1N1 influenza on travel intentions
Examining Relationships among Expo Experiences, Service Quality, Satisfaction, and the Effect of the Expo
The enduring legacy of a mega-event can be the unique opportunities it provides for visitors. Thus, focusing on the visitors' experiences should be a priority for the tourism industry. Festivals and mega-events are typical experiential products that provide high-quality experiences in the field of tourism. This study examines Pine and Gilmore's concept of the experience economy in the context of a mega-event. Specifically, the relationships among…
The Role of CSR and Responsible Gambling in Casino Employees' Organizational Commitment, Job Satisfaction, and Customer Orientation
This study aims to examine not only the impact of corporate social responsibility (CSR) on casino employees' organizational commitment (OC), job satisfaction (JS), and customer orientation (CO), but also the effect of responsible gambling (RG) on CO. In particular, this study examines how employees' expectation of implementing RG strategies influences their attitude toward customers. For this purpose, this study conducted a survey of employees (n…
Behavioral intention of visitors to an Oriental medicine festival
The Influence of Tourist Experience on Perceived Value and Satisfaction with Temple Stays
Temple stays are emerging global cultural attractions that provide tourists with unique experiences and influence perceptions of value and satisfaction. This study examines the influence of escape, entertainment, esthetic, and educational experiences on perceptions of functional and emotional values as well as tourist satisfaction with temple stays. The results of the study show that escape and entertainment experiences are important predictors o…
Environmental Justice and Public Beach Access
Beaches are an important recreational setting due to their provision of ideal open spaces for diverse water– and land–based recreation opportunities. Despite the importance of assessing the environmental justice of public beach access, few empirical studies have been conducted in community recreation. Using an environmental justice framework, this study examined whether inequities exist for certain racial/ethnic and socioeconomic groups with resp…
Applying protection motivation theory to understand international tourists’ behavioural intentions under the threat of air pollution
Air pollution represents a major concern for the tourism industry worldwide; however, few studies have investigated the influence of smog pollution on international tourists’ behavioural intentions. Protection motivation theory was taken as the theoretical foundation of this study, and ‘perceived government support’ was integrated as a new construct into the research model. Using data collected from international tourists visiting Beijing, China,…
The Effect of Smog-Related Factors on Korean Domestic Tourists’ Decision-Making Process
The present study aims to explore Korean domestic tourists' decision-making processes by utilizing an extended model of goal-directed behavior (EMGB) as a theoretical framework. Integrating government policy (PLY) and protection motivation for smog (PMS) with the original model of goal-directed behavior (MGB) makes it easier to better understand the formation process of tourists' behavioral intentions for domestic travel. Structural equation mode…
Discovering the perceived attributes of CBT destination travelers in South Korea
The impact of the Middle East Respiratory Syndrome coronavirus on inbound tourism in South Korea toward sustainable tourism
Despite the declaration of the end of the Middle East Respiratory Syndrome coronavirus (MERS) outbreak in December 2015 in South Korea that the epidemic lasted for 2 months, the depressed domestic economy and tourism sector did not immediately restore. Thus, it is important to explore how much of an impact the disease had and how long the damage lasted. Using quantitative time-series models, the present study explored the influence of MERS on inb…
Korean Domestic Tourists’ Decision-Making Process under Threat of Covid-19
The purpose of this study is to build a theoretical framework to explain Korean domestic tourists' decision-making process under COVID-19 by applying an extended model of goal-directed behavior. The role of positive expectation of COVID-19, the effect of mass media, and perception of government policy were considered as new variables in the process of tourism decision-making. The results of this present study show that positive and negative antic…
Determinants of Consumers’ Online/Offline Shopping Behaviours during the Covid-19 Pandemic
The COVID-19 pandemic has wreaked havoc in Korean society since the end of 2019. Unlike prior to the pandemic, when online and offline activities were conducted side-by-side, many aspects of consumers' daily lives are only conducted online, especially shopping and meetings. This study analysed the characteristics of consumers who have used offline shopping channels during the pandemic. In addition, participants were asked how often they will use …
A Study on the Causal Process of Virtual Reality Tourism and Its Attributes in Terms of Their Effects on Subjective Well-Being during Covid-19
In the landscape of Covid-19 pandemic, people's well-being, to some extent, can be affected through virtual reality tourism because it has the opportunity to enhance their level of well-being and destination recovery. To verify this empirically an investigation was conducted among people who used Quanjingke, the largest tourism-related virtual reality website in China, during the pandemic. The specific the aim of this paper is to prove the effect…
Structural Relationships among Strategic Experiential Modules, Motivation, Serious Leisure, Satisfaction and Quality of Life in Bicycle Tourism
It seems that people's quality of life can be positively influenced through bicycle tourism. Bicycle tourism can be an effective measure to enhance serious leisure, tourism satisfaction, and quality of life. To verify this empirically, a survey was conducted of bicycle tourists who visited Qinghai Lake in China during an international road bike race. The purpose of the present research is to prove the association between latent variables related …
Understanding Tourist Behavioural Intention When Faced with Smog Pollution
This study examines the behavioural intentions of international tourists travelling to Beijing when faced with smog pollution. An extended MGB (model of goal-directed behaviour) was employed as the theoretical framework by integrating mass-media effect and perception of smog. The role of mass-media effect and perception of smog were considered as new variables in the international tourist's decision-making process for travel to Beijing. Structura…
Spatial deprivation
Studies have demonstrated that spatial deprivation (SD) exists in the process of ecological migration, but few studies have examined whether SD affects the settlement intention of eco‐migrants. Based on 648 valid questionnaires from 65 villages in China, this study investigates the effect of SD on the continued settlement intention (CSI)of eco‐migrants by developing a new theoretical model with integrating Expectation—Confirmation Model—Theory of…
ChatGPT and the hospitality and tourism industry
Since its launch, ChatGPT, an artificial intelligence chatbot developed by Open AI based on the premises of generative pre-trained transformer autoregressive language models, has gained widespread popularity and is making significant impact on society with its unique features, such as natural language processing and contextual awareness. ChatGPT is viewed as a major disruptive innovation that is likely to revolutionize the operations in many indu…
A Study on the Structural Relationships between Covid-19 Coping Strategies, Positive Expectations, and the Behavioral Intentions of Various Tourism-Related Behaviors
The purpose of this study was to investigate the impact of coping strategies, attitudes, and positive anticipated emotions on the positive expectations and behavioral intentions of Korean tourists during the COVID-19 pandemic. An integrated model was proposed and tested, and the results indicate that effective coping strategies, attitudes, and positive anticipated emotions have a positive effect on the positive expectations of tourism during the …
Business (17 works) · Psychology (17 works) · Tourism (16 works) · Geography (14 works) · Political science (12 works) · Marketing (11 works) · Diverse Aspects of Tourism Research (9 works) · Social Psychology (9 works) · Advertising (8 works) · Computer Science (8 works)