Judith Clares Gavilán
Biographic Data
| ID | 4909039 |
|---|---|
| NAME | Judith Clares Gavilán |
| GIVEN NAMES | Judith Clares |
| FAMILY NAME | Gavilán |
| SIGNATURE | GAVILÁN J C |
| AFFILIATIONS | Universitat Oberta de Catalunya |
| ORCID | 0000-0002-7462-9712 |
| VERIFIED | Yes |
| TOTAL WORKS | 10 |
| TOTAL CITATIONS | 18 |
| AUTHOR COUNT | 10 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2016 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 3 |
The rise of Avod in Spain
This study examines the impact of introducing advertising into AVOD (advertising video-on-demand) streaming services on user experience in Spain. Its primary objective is to determine how users perceive in-stream advertising and which factors influence their decision to subscribe to ad-supported plans. The research adopts a qualitative approach, drawing on ad hoc data from GECA’s OTT Barometer, which surveyed a representative sample of 2,000 indi…
Las claves del éxito en streaming
Este artículo investiga el concepto de éxito del contenido estrenado en plataformas SVOD (Subscription Video on Demand) desde una aproximación metodológica cualitativa. Gracias al análisis combinado de la teoría académica con las prácticas de uso corriente en la industria se identifican distintos indicadores de éxito, cuantitativos y cualitativos. También se abordan los pros y contras de los datos que vertebran las aproximaciones metodológicas im…
Standing up to Hollywood
Netflix non-English-language TV shows finding audiences beyond their country of origin is a significant change driven by the company, affecting both the production and distribution sectors as well as the audiovisual culture of Western viewers, who increasingly appreciate diverse audiovisual traditions. This investigation confirms a notable share of foreign product viewership by service users. Between June 2021 and December 2022, non-English TV sh…
Netflix fictional feature film originals
This article offers an analysis of the strategies behind the release of original Netflix fictional feature films. Even if there is an already extensive literature about the streaming giant, little academic attention has been devoted to the release strategies of feature film originals and its implications for film production and distribution. With this goal in mind, we have built a database of titles identifiable as original Netflix features betwe…
New audience dimensions in streaming platforms
The growth in popularity of on-demand content consumption, boosted by large global agents such as Netflix, Amazon and HBO, has brought audience fragmentation even further. Exponential growth in the content available to users (which reduces viewer concentration based on a limited selection), its commercialisation through a subscription-based business model (removing advertising from content) and the boom in consumption on different receivers, many…
What’s your game? Passion and precariousness in the digital game industry from a gameworker’s perspective
The video game industry is a paradigmatic context of new media labour that includes a great diversity of professionals, technologies and sources of funding distributed in complex transnational networks in constant flux. This study seeks to contribute to a deeper understanding of the organisational structures of the production, distribution and consumption of video games by highlighting the experiences and perspectives of the professionals working…
Public policies and strategies to foster access to films in a minority language. Catalonia and film subtitling 2015-2017
In 2016, following the partial repeal of Catalonia’s Cinema Act (Llei del Cinema, 2010), the ‘Digital Levy’ (taxa tecnològica, 2014) and the serious economic crisis, the Department of Culture of the Generalitat de Catalunya decided to subsidise dubbing and subtitling to ensure that Catalans could have access to films in their own language. This decision was taken with regard to new distribution platforms (VOD, Smart TV, etc.), film festivals and …
Uso del móvil y las redes sociales como canales de verificación de fake news. El caso de Maldita.es
The viral diffusion of information in social networks, mobile devices and messaging services favors the sharing of false and unverified news. Spain is one of the European countries that leads the reception of this type of content. This article analyzes the case of Maldita.es, a platform that identifies fake news and combats misinformation. The analysis is focused on four points: mobiles as working devices, social networks as a channel for the vir…
Desarrollo y asentamiento del vídeo bajo demanda (VOD) en España
The introduction of VOD in Spain has been a slow process. The sector has developed over the last few years with international projects like Netflix and HBO and national operators such as Movistar+ and Vodafone One. Also prominent at a national level is Filmin, a project with its origins in the Spanish film industry. In this article we examine the main elements which have enabled VOD to become established in Spain and analyze the case of Filmin as…
Data management in audiovisual business
Big data has become an enormous asset for on-demand content distribution services, helping information supply and decision-making, regarding both the content of the database and suscribers to the database.In this article we describe and define big data and data management in a media company devoted to on-demand audiovisual content distribution: Netflix.This article suggests that big data is a prime strategy in media business and outlines the upco…
Data management in audiovisual business
Big data has become an enormous asset for on-demand content distribution services, helping information supply and decision-making, regarding both the content of the database and suscribers to the database.In this article we describe and define big data and data management in a media company devoted to on-demand audiovisual content distribution: Netflix.This article suggests that big data is a prime strategy in media business and outlines the upco…
New audience dimensions in streaming platforms
The growth in popularity of on-demand content consumption, boosted by large global agents such as Netflix, Amazon and HBO, has brought audience fragmentation even further. Exponential growth in the content available to users (which reduces viewer concentration based on a limited selection), its commercialisation through a subscription-based business model (removing advertising from content) and the boom in consumption on different receivers, many…
Desarrollo y asentamiento del vídeo bajo demanda (VOD) en España
The introduction of VOD in Spain has been a slow process. The sector has developed over the last few years with international projects like Netflix and HBO and national operators such as Movistar+ and Vodafone One. Also prominent at a national level is Filmin, a project with its origins in the Spanish film industry. In this article we examine the main elements which have enabled VOD to become established in Spain and analyze the case of Filmin as…
Uso del móvil y las redes sociales como canales de verificación de fake news. El caso de Maldita.es
The viral diffusion of information in social networks, mobile devices and messaging services favors the sharing of false and unverified news. Spain is one of the European countries that leads the reception of this type of content. This article analyzes the case of Maldita.es, a platform that identifies fake news and combats misinformation. The analysis is focused on four points: mobiles as working devices, social networks as a channel for the vir…
Standing up to Hollywood
Netflix non-English-language TV shows finding audiences beyond their country of origin is a significant change driven by the company, affecting both the production and distribution sectors as well as the audiovisual culture of Western viewers, who increasingly appreciate diverse audiovisual traditions. This investigation confirms a notable share of foreign product viewership by service users. Between June 2021 and December 2022, non-English TV sh…
Netflix fictional feature film originals
This article offers an analysis of the strategies behind the release of original Netflix fictional feature films. Even if there is an already extensive literature about the streaming giant, little academic attention has been devoted to the release strategies of feature film originals and its implications for film production and distribution. With this goal in mind, we have built a database of titles identifiable as original Netflix features betwe…
Data management in audiovisual business
Big data has become an enormous asset for on-demand content distribution services, helping information supply and decision-making, regarding both the content of the database and suscribers to the database.In this article we describe and define big data and data management in a media company devoted to on-demand audiovisual content distribution: Netflix.This article suggests that big data is a prime strategy in media business and outlines the upco…
Desarrollo y asentamiento del vídeo bajo demanda (VOD) en España
The introduction of VOD in Spain has been a slow process. The sector has developed over the last few years with international projects like Netflix and HBO and national operators such as Movistar+ and Vodafone One. Also prominent at a national level is Filmin, a project with its origins in the Spanish film industry. In this article we examine the main elements which have enabled VOD to become established in Spain and analyze the case of Filmin as…
Uso del móvil y las redes sociales como canales de verificación de fake news. El caso de Maldita.es
The viral diffusion of information in social networks, mobile devices and messaging services favors the sharing of false and unverified news. Spain is one of the European countries that leads the reception of this type of content. This article analyzes the case of Maldita.es, a platform that identifies fake news and combats misinformation. The analysis is focused on four points: mobiles as working devices, social networks as a channel for the vir…
What’s your game? Passion and precariousness in the digital game industry from a gameworker’s perspective
The video game industry is a paradigmatic context of new media labour that includes a great diversity of professionals, technologies and sources of funding distributed in complex transnational networks in constant flux. This study seeks to contribute to a deeper understanding of the organisational structures of the production, distribution and consumption of video games by highlighting the experiences and perspectives of the professionals working…
Public policies and strategies to foster access to films in a minority language. Catalonia and film subtitling 2015-2017
In 2016, following the partial repeal of Catalonia’s Cinema Act (Llei del Cinema, 2010), the ‘Digital Levy’ (taxa tecnològica, 2014) and the serious economic crisis, the Department of Culture of the Generalitat de Catalunya decided to subsidise dubbing and subtitling to ensure that Catalans could have access to films in their own language. This decision was taken with regard to new distribution platforms (VOD, Smart TV, etc.), film festivals and …
Netflix fictional feature film originals
This article offers an analysis of the strategies behind the release of original Netflix fictional feature films. Even if there is an already extensive literature about the streaming giant, little academic attention has been devoted to the release strategies of feature film originals and its implications for film production and distribution. With this goal in mind, we have built a database of titles identifiable as original Netflix features betwe…
New audience dimensions in streaming platforms
The growth in popularity of on-demand content consumption, boosted by large global agents such as Netflix, Amazon and HBO, has brought audience fragmentation even further. Exponential growth in the content available to users (which reduces viewer concentration based on a limited selection), its commercialisation through a subscription-based business model (removing advertising from content) and the boom in consumption on different receivers, many…
Standing up to Hollywood
Netflix non-English-language TV shows finding audiences beyond their country of origin is a significant change driven by the company, affecting both the production and distribution sectors as well as the audiovisual culture of Western viewers, who increasingly appreciate diverse audiovisual traditions. This investigation confirms a notable share of foreign product viewership by service users. Between June 2021 and December 2022, non-English TV sh…
Las claves del éxito en streaming
Este artículo investiga el concepto de éxito del contenido estrenado en plataformas SVOD (Subscription Video on Demand) desde una aproximación metodológica cualitativa. Gracias al análisis combinado de la teoría académica con las prácticas de uso corriente en la industria se identifican distintos indicadores de éxito, cuantitativos y cualitativos. También se abordan los pros y contras de los datos que vertebran las aproximaciones metodológicas im…
The rise of Avod in Spain
This study examines the impact of introducing advertising into AVOD (advertising video-on-demand) streaming services on user experience in Spain. Its primary objective is to determine how users perceive in-stream advertising and which factors influence their decision to subscribe to ad-supported plans. The research adopts a qualitative approach, drawing on ad hoc data from GECA’s OTT Barometer, which surveyed a representative sample of 2,000 indi…
Business (6 works) · Political science (6 works) · Computer Science (5 works) · Sociology (5 works) · Art (4 works) · Digital Marketing and Social Media (4 works) · Humanities (3 works) · Marketing (3 works) · Advertising (2 works) · Cinema and Media Studies (2 works)