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Norliana Hashim

Biographic Data

ID4909792
NAMENorliana Hashim
GIVEN NAMESNorliana
FAMILY NAMEHashim
SIGNATUREHASHIM N
AFFILIATIONSUniversiti Putra Malaysia
ORCID0000-0002-0064-3298
VERIFIEDYes
TOTAL WORKS11
TOTAL CITATIONS3
AUTHOR COUNT11
EDITOR COUNT0
FIRST PUBLICATION YEAR2017
LATEST PUBLICATION YEAR2026
H-INDEX1
  • From Trust to Action

    Open Access•Baiyu Zhou, Zulhamri Abdullah et al.•ARTICLE•Studies in Media and Communication•2026

    As environmentally friendly products become increasingly visible worldwide, consumer adoption in developing markets remains uneven, particularly on social media. This study examines the psychological and informational factors that influence Chinese social media users’ intentions to purchase green products. Building on the Theory of Planned Behavior (TPB), a research model incorporating influencer credibility and perceived green risk was empirical…

  • Navigating Digital Spaces

    Open Access•Shengwei Du, Chaoyue Liu et al.•ARTICLE•SAGE Open•2026

    Driven by the continuous development of digital technology, social media has impacted people’s social interactions, personal behavior, and daily life. There are numerous prominent social media sites globally. Among them, TikTok is widely used. However, researchers have not systematically and in detail summarized the media characteristics of TikTok. This article adopts a systematic literature review method to find, summarize, and analyze. This art…

  • Virtual influencer attributes and purchase intention

    Open Access•Baiyu Zhou, Jing Li et al.•ARTICLE•Frontiers in Human Dynamics•2026

    Virtual influencers have become an increasingly salient phenomenon in digital environments, yet understanding of how their attributes shape consumer purchase intention remains conceptually fragmented. Addressing this gap, this study systematically synthesizes quantitative empirical research to clarify key attribute dimensions, theoretical foundations, and methodological patterns. Following PRISMA guidelines, peer-reviewed journal articles were id…

  • Information quality and source credibility influence purchase intention in live-stream advertising

    Open Access•Changhua He, Norliana Hashim et al.•ARTICLE•Social Behavior and Personality…•2026

    This study integrated the elaboration likelihood model and the theory of reasoned action to explore the effect of information quality and source credibility on purchase intention in the context of live-stream advertising. The sample comprised 400 respondents with live-stream shopping experience. We found that information quality and source credibility significantly and positively affected users' purchase intention, with attitude partially mediati…

  • From fear to facts

    Open Access•Shenghao Qi, Jen Sern Tham et al.•ARTICLE•Frontiers in Public Health•2025

    Background: During recurrent large-scale influenza-like illness (ILI) crises, the factors influencing the information-seeking intentions of Chinese individuals across multiple channels during crises remain underexplored. Objective: Guided by the risk information seeking and processing (RISP) model, this study proposes a modified RISP model to comprehensively analyze information-seeking intentions through the lens of risk communication. Methods: T…

  • Where do I belong? A study of associations between guanxi capital and local identity through WeChat use among Chinese youth

    Open Access•Mengyu Li, Jinglei Li et al.•ARTICLE•Technological Forecasting and…•2023

  • Examining Factors of Health Information Communicant Activeness of Chinese Residents in Outdoor Activities during Public Health Emergencies

    Open Access•Jie Liu, Jinhong Zhang et al.•ARTICLE•International Journal of…•2023

    This study explores the influencing factors of residents' outdoor health information communicant activeness under public health emergencies and analyzes the relationship between cognition, motivation, and dissemination behavior. Based on the theory of perceived risk and the Situational Theory of Problem-Solving (STOPS), this study builds a model demonstrating the factors that affect the health information communicant activeness of residents' outd…

  • Superficial Causes of AUM Theory Affect Uncertainty and Anxiety among Students in a High-Context Culture

    Open Access•Sun Hui-wen, Zhenyi Li et al.•ARTICLE•Journal of Intercultural…•2023•Cited by: 1•References: 6

    International students in Malaysian universities face uncertainty and anxiety toward a multi-new culture, a must-encountered cultural shock. This study investigated the relationship between superficial causes of AUM theory and uncertainty and anxiety in a high-context culture. In this study, 388 international students from different faculties were chosen through a method called stratified random sampling, which sampled two public universities wit…

  • Analysis on the Cognitive Impact of Social Mobile Games on Left-Behind Children in the Era of Big Data

    Open Access•Mengyu Li, Jinglei Li et al.•ARTICLE•Frontiers in Public Health•2022

    The popularity of mobile gaming has become a common sight in rural areas, and the problem of left-behind children's mobile gaming has become the biggest challenge faced by rural education, and has become a hot topic in the education sector and society. The stage of left-behind children is the golden period of learning and growth. However, this stage is also the period when they have the greatest fluctuations in their ideology due to various facto…

  • Impact of celebrity-endorsed environmental advertisements on green economy development

    Open Access•Mengyu Li, Jinglei Li et al.•ARTICLE•Technological Forecasting and…•2022

  • Burying the News for the Public

    Hasmah Zanuddin, Jen Sern Tham et al.•ARTICLE•Jurnal Komunikasi Malaysian…•2017•Cited by: 2•References: 9

    Guided by Agenda Cutting theory, this study examines the pattern of media coverage on issues portrayed in Tamil newspapers and Facebook during Malaysian General Election 13. A total of 1309 news articles from Tamil Nesan and Malaysia Nanban and 111 postings on MIC’s Facebook were identified and examined during the election campaign period from April 20 – May 6, 2013, specifically just before and soon after the election. A total of 127 Facebook ac…

  • Burying the News for the Public

    Hasmah Zanuddin, Jen Sern Tham et al.•ARTICLE•Jurnal Komunikasi Malaysian…•2017•Cited by: 2•References: 9

    Guided by Agenda Cutting theory, this study examines the pattern of media coverage on issues portrayed in Tamil newspapers and Facebook during Malaysian General Election 13. A total of 1309 news articles from Tamil Nesan and Malaysia Nanban and 111 postings on MIC’s Facebook were identified and examined during the election campaign period from April 20 – May 6, 2013, specifically just before and soon after the election. A total of 127 Facebook ac…

  • Superficial Causes of AUM Theory Affect Uncertainty and Anxiety among Students in a High-Context Culture

    Open Access•Sun Hui-wen, Zhenyi Li et al.•ARTICLE•Journal of Intercultural…•2023•Cited by: 1•References: 6

    International students in Malaysian universities face uncertainty and anxiety toward a multi-new culture, a must-encountered cultural shock. This study investigated the relationship between superficial causes of AUM theory and uncertainty and anxiety in a high-context culture. In this study, 388 international students from different faculties were chosen through a method called stratified random sampling, which sampled two public universities wit…

  • Burying the News for the Public

    Hasmah Zanuddin, Jen Sern Tham et al.•ARTICLE•Jurnal Komunikasi Malaysian…•2017•Cited by: 2•References: 9

    Guided by Agenda Cutting theory, this study examines the pattern of media coverage on issues portrayed in Tamil newspapers and Facebook during Malaysian General Election 13. A total of 1309 news articles from Tamil Nesan and Malaysia Nanban and 111 postings on MIC’s Facebook were identified and examined during the election campaign period from April 20 – May 6, 2013, specifically just before and soon after the election. A total of 127 Facebook ac…

  • Analysis on the Cognitive Impact of Social Mobile Games on Left-Behind Children in the Era of Big Data

    Open Access•Mengyu Li, Jinglei Li et al.•ARTICLE•Frontiers in Public Health•2022

    The popularity of mobile gaming has become a common sight in rural areas, and the problem of left-behind children's mobile gaming has become the biggest challenge faced by rural education, and has become a hot topic in the education sector and society. The stage of left-behind children is the golden period of learning and growth. However, this stage is also the period when they have the greatest fluctuations in their ideology due to various facto…

  • Impact of celebrity-endorsed environmental advertisements on green economy development

    Open Access•Mengyu Li, Jinglei Li et al.•ARTICLE•Technological Forecasting and…•2022

  • Where do I belong? A study of associations between guanxi capital and local identity through WeChat use among Chinese youth

    Open Access•Mengyu Li, Jinglei Li et al.•ARTICLE•Technological Forecasting and…•2023

  • Examining Factors of Health Information Communicant Activeness of Chinese Residents in Outdoor Activities during Public Health Emergencies

    Open Access•Jie Liu, Jinhong Zhang et al.•ARTICLE•International Journal of…•2023

    This study explores the influencing factors of residents' outdoor health information communicant activeness under public health emergencies and analyzes the relationship between cognition, motivation, and dissemination behavior. Based on the theory of perceived risk and the Situational Theory of Problem-Solving (STOPS), this study builds a model demonstrating the factors that affect the health information communicant activeness of residents' outd…

  • Superficial Causes of AUM Theory Affect Uncertainty and Anxiety among Students in a High-Context Culture

    Open Access•Sun Hui-wen, Zhenyi Li et al.•ARTICLE•Journal of Intercultural…•2023•Cited by: 1•References: 6

    International students in Malaysian universities face uncertainty and anxiety toward a multi-new culture, a must-encountered cultural shock. This study investigated the relationship between superficial causes of AUM theory and uncertainty and anxiety in a high-context culture. In this study, 388 international students from different faculties were chosen through a method called stratified random sampling, which sampled two public universities wit…

  • From fear to facts

    Open Access•Shenghao Qi, Jen Sern Tham et al.•ARTICLE•Frontiers in Public Health•2025

    Background: During recurrent large-scale influenza-like illness (ILI) crises, the factors influencing the information-seeking intentions of Chinese individuals across multiple channels during crises remain underexplored. Objective: Guided by the risk information seeking and processing (RISP) model, this study proposes a modified RISP model to comprehensively analyze information-seeking intentions through the lens of risk communication. Methods: T…

  • From Trust to Action

    Open Access•Baiyu Zhou, Zulhamri Abdullah et al.•ARTICLE•Studies in Media and Communication•2026

    As environmentally friendly products become increasingly visible worldwide, consumer adoption in developing markets remains uneven, particularly on social media. This study examines the psychological and informational factors that influence Chinese social media users’ intentions to purchase green products. Building on the Theory of Planned Behavior (TPB), a research model incorporating influencer credibility and perceived green risk was empirical…

  • Navigating Digital Spaces

    Open Access•Shengwei Du, Chaoyue Liu et al.•ARTICLE•SAGE Open•2026

    Driven by the continuous development of digital technology, social media has impacted people’s social interactions, personal behavior, and daily life. There are numerous prominent social media sites globally. Among them, TikTok is widely used. However, researchers have not systematically and in detail summarized the media characteristics of TikTok. This article adopts a systematic literature review method to find, summarize, and analyze. This art…

  • Virtual influencer attributes and purchase intention

    Open Access•Baiyu Zhou, Jing Li et al.•ARTICLE•Frontiers in Human Dynamics•2026

    Virtual influencers have become an increasingly salient phenomenon in digital environments, yet understanding of how their attributes shape consumer purchase intention remains conceptually fragmented. Addressing this gap, this study systematically synthesizes quantitative empirical research to clarify key attribute dimensions, theoretical foundations, and methodological patterns. Following PRISMA guidelines, peer-reviewed journal articles were id…

  • Information quality and source credibility influence purchase intention in live-stream advertising

    Open Access•Changhua He, Norliana Hashim et al.•ARTICLE•Social Behavior and Personality…•2026

    This study integrated the elaboration likelihood model and the theory of reasoned action to explore the effect of information quality and source credibility on purchase intention in the context of live-stream advertising. The sample comprised 400 respondents with live-stream shopping experience. We found that information quality and source credibility significantly and positively affected users' purchase intention, with attitude partially mediati…

Digital Marketing and Social Media (6 works) · Psychology (6 works) · Social media (6 works) · Social Psychology (6 works) · Political science (4 works) · Structural equation modeling (4 works) · Business (3 works) · Computer Science (3 works) · Impact of Technology on Adolescents (3 works) · Advertising (2 works)

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