Aura Lydia Riswanto
Biographic Data
| ID | 5031397 |
|---|---|
| NAME | Aura Lydia Riswanto |
| GIVEN NAMES | Aura Lydia |
| FAMILY NAME | Riswanto |
| SIGNATURE | RISWANTO A L |
| AFFILIATIONS | Department of Global Business Kyungsung University Busan Republic of Korea |
| ORCID | 0000-0001-6240-3874 |
| VERIFIED | Yes |
| TOTAL WORKS | 5 |
| TOTAL CITATIONS | 0 |
| AUTHOR COUNT | 5 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2025 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 0 |
Eye‐Tracking Evidence of Cultural Compatibility in Digital Menu Perception Among South Asian Tourists in Korea
South Asia is an expanding source market for Korean tourism, yet cultural and religious food restrictions complicate menu choices. This study used an eye‐tracking experiment (20 Hindu, 20 non‐Hindu) in which participants viewed an English digital menu for a casual Korean restaurant featuring six dishes, each with a photo, brief ingredient note, and price. A primacy effect led to the longest fixations on Bibimbap, but among Hindus this attention d…
Perceived Value Fit and Customer Citizenship Behavior in Food Delivery Apps' Pro‐Environmental Initiatives
The environmental challenges in the food delivery industry have led many apps to adopt pro‐environmental initiatives. This study explores how customers' perceived value fit with sustainability efforts influences customer citizenship behavior, using an extended Theory of Planned Behavior framework. Data were collected via an online survey of 542 adults and analyzed using partial least squares structural equation modeling. Results show that biosphe…
The Gastronomic Identity Shift
South Korea, a leading destination for international students, welcomed 208,962 students in 2024. Despite its academic opportunities, many face challenges in adapting due to shifts in gastronomic identity, unfamiliar ingredients, and cultural perceptions of food. This study explores how psychological factors influence the behavioral intention to adapt Korean food, filling a gap in research on the psychological mechanisms behind food adaptation. U…
Exploring Visual Attention, Consumption Vision, and Attitude Toward Café Menus Using Eye‐Tracking Analysis
The global café industry has expanded rapidly, intensifying competition and underscoring the need to understand how menu design influences consumer behavior. This study investigates how different menu formats affect visual attention, consumption vision, and attitude toward menu items. A mixed‐method approach was employed, combining quantitative eye‐tracking experiments using the Tobii Pro Spectrum with a post‐experiment survey of 35 participants …
Generation Z's Michelin Choices
This study explored factors influencing customer satisfaction and visiting intention at Michelin‐starred restaurants in Thailand, key attractions for visitors. Using 11,887 Google Maps reviews, frequency and co‐occurrence analyses via KH Coder identified four clusters: Food Quality, Service and Ambiance, Value for Money, and Time Risk. EFA and linear regression with SPSS revealed that Food Quality positively affected satisfaction, while Service a…
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Exploring Visual Attention, Consumption Vision, and Attitude Toward Café Menus Using Eye‐Tracking Analysis
The global café industry has expanded rapidly, intensifying competition and underscoring the need to understand how menu design influences consumer behavior. This study investigates how different menu formats affect visual attention, consumption vision, and attitude toward menu items. A mixed‐method approach was employed, combining quantitative eye‐tracking experiments using the Tobii Pro Spectrum with a post‐experiment survey of 35 participants …
Generation Z's Michelin Choices
This study explored factors influencing customer satisfaction and visiting intention at Michelin‐starred restaurants in Thailand, key attractions for visitors. Using 11,887 Google Maps reviews, frequency and co‐occurrence analyses via KH Coder identified four clusters: Food Quality, Service and Ambiance, Value for Money, and Time Risk. EFA and linear regression with SPSS revealed that Food Quality positively affected satisfaction, while Service a…
Eye‐Tracking Evidence of Cultural Compatibility in Digital Menu Perception Among South Asian Tourists in Korea
South Asia is an expanding source market for Korean tourism, yet cultural and religious food restrictions complicate menu choices. This study used an eye‐tracking experiment (20 Hindu, 20 non‐Hindu) in which participants viewed an English digital menu for a casual Korean restaurant featuring six dishes, each with a photo, brief ingredient note, and price. A primacy effect led to the longest fixations on Bibimbap, but among Hindus this attention d…
Perceived Value Fit and Customer Citizenship Behavior in Food Delivery Apps' Pro‐Environmental Initiatives
The environmental challenges in the food delivery industry have led many apps to adopt pro‐environmental initiatives. This study explores how customers' perceived value fit with sustainability efforts influences customer citizenship behavior, using an extended Theory of Planned Behavior framework. Data were collected via an online survey of 542 adults and analyzed using partial least squares structural equation modeling. Results show that biosphe…
The Gastronomic Identity Shift
South Korea, a leading destination for international students, welcomed 208,962 students in 2024. Despite its academic opportunities, many face challenges in adapting due to shifts in gastronomic identity, unfamiliar ingredients, and cultural perceptions of food. This study explores how psychological factors influence the behavioral intention to adapt Korean food, filling a gap in research on the psychological mechanisms behind food adaptation. U…
Consumer behaviour (3 works) · Culinary Culture and Tourism (3 works) · Consumer Attitudes and Food Labeling (2 works) · Consumer Behavior in Brand Consumption and Identification (2 works) · Perception (2 works) · Structural equation modeling (2 works) · Asian culture (1 work) · Casual (1 work) · Citizenship (1 work) · Color perception and design (1 work)