Cheng‐Ming Jiang

Biographic Data

ID5709457
NAMECheng‐Ming Jiang
GIVEN NAMESCheng‐Ming
FAMILY NAMEJiang
SIGNATUREJIANG C M
AFFILIATIONSZhejiang University of Technology
ORCID0000-0003-4927-7097
VERIFIEDYes
TOTAL WORKS12
TOTAL CITATIONS1
AUTHOR COUNT12
EDITOR COUNT0
FIRST PUBLICATION YEAR2012
LATEST PUBLICATION YEAR2026
H-INDEX1

  • Attentional Mechanism Underlying Asymmetric Subjective Opportunity Cost Effect in Intertemporal Choice

    Open AccessLi‐Na Chen, Jia‐Tao Ma et al.ARTICLEJournal of Behavioral Decision…2026References: 4

    The asymmetric subjective opportunity cost (ASOC) effect in intertemporal choice refers to the increase of an individual's preference for a larger and later (LL) option when the opportunity cost of the smaller and sooner (SS) option is highlighted compared to when it is not, while the individual's intertemporal preference is unaffected when the opportunity cost of the LL option is highlighted. This study, based on the attribute‐based models, inve…

  • The effect of ego depletion on intertemporal decision making

    Open AccessHong-Yue Sun, Li‐Na Chen et al.ARTICLECurrent Psychology2025

  • The token undermining effect

    Open AccessCheng‐Ming Jiang, Li‐Na Chen et al.ARTICLEBritish Journal of Psychology2025References: 43

    The mere token strategy, which adds a small reward (token) to an option to increase attractiveness, is widely used in the consumer field. However, we conducted six studies that seek to confirm the ‘token undermining effect’, where adding a small token to a sooner and smaller reward (SS) paired with a later and larger reward (LL) decreases the preference for the SS. The results showed that the effect persists across various choice sets, participan…

  • Toward a coherent understanding of risky, intertemporal, and spatial choices

    Yuanna HUANG, Chengming Jiang et al.ARTICLEActa Psychologica Sinica2023

    摘要: 如何处理概率、时间、距离这类“虚构”信息以达成风险、跨期、空间决策或是人类在与其他物种竞争中胜出的独有能力。我们设计了2个研究探究人们是采用3种领域独特性的决策策略, 还是统一采用一种连贯的、领域一般性的决策策略做出选择。研究1借助眼动追踪技术, 在整体层面发现个体在3种决策领域(风险、跨期、空间)中均表现出主要基于维度的眼跳模式; 在个体层面发现绝大多数参与者被划分为基于维度的决策者, 且我们构建的维度间注视时长差值和维度间眼跳次数的差值可以显著预测选择结果的变化, 为维度性的选择策略提供了支持性证据。研究2借助“直观模拟天平”发现, 个体在3种领域中均通过齐当别理论所假设的“维度间差异比较”策略来达成选择。两个研究表明“以虚对实” (不同量纲比较)策略比“化虚为实” (加权求和)策略能更好地预测人们的选择结果, 因此也更像是人们在3种不同决策领域中所使用的统一连贯策略。本研究的结果抑或能为今后3种决策领域的统一数学建模提供理论基础

  • Effects of emotion on intertemporal decision-making

    Yuanping JIANG, Chengming Jiang et al.ARTICLEActa Psychologica Sinica2022

    Studies show that significant differences are found in intertemporal choice between people in positive and negative emotions. However, the mechanism underlying this effect is underexplored. This study aimed to reveal the process mechanism of emotions on intertemporal decision making on the basis of the single dimension priority model by using a process-oriented method-a visual analog scale. We conducted three studies, where emotions were induced …

  • Self-choice preference

    Open AccessQian Wu, Yaji He et al.ARTICLEActa Psychologica2021

    People are more likely to make choices themselves than delegate to an agent, even when it may not be the most optimal decision based on a cost-benefit analysis. Previous studies have demonstrated that retaining authority and controllability might be the primary reason for preferring self-choice. The current study asks whether impairment of controllability associated with self-choice can increase the rate of delegation and whether there are self-o…

  • The power of last fixation

    Open AccessHong‐zhi Liu, Hong-Zhi Liu et al.ARTICLEActa Psychologica2020

  • When your anchor sinks your boat”

    Open AccessCheng‐Ming Jiang, Cheng-Ming Jiang et al.ARTICLEJournal of Economic Psychology2019Cited by: 1References: 13

  • A process test of priority models of intertemporal choice

    Cheng‐Ming Jiang, Cheng-Ming Jiang et al.ARTICLEActa Psychologica Sinica2016

    摘要

  • Discounting or Priority

    Hong-Zhi Liu, Cheng‐Ming Jiang et al.ARTICLEActa Psychologica Sinica2015

    摘要

  • Cross-category Face Adaptation of Feature Association

    Chengming Jiang, Cheng‐Ming Jiang et al.ARTICLEActa Psychologica Sinica2014

    摘要

  • Emotional response in a disjunction condition

    Open AccessZuo-Jun Wang, Zuo‐Jun Wang et al.ARTICLEJournal of Economic Psychology2012References: 21