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Monica Sklar

Biographic Data

ID5870045
NAMEMonica Sklar
GIVEN NAMESMonica
FAMILY NAMESklar
SIGNATURESKLAR M
AFFILIATIONSUniversity of Georgia
ORCID0000-0002-9861-753X
VERIFIEDYes
TOTAL WORKS10
TOTAL CITATIONS1
WORKS AS AUTHOR10
WORKS AS EDITOR0
FIRST PUBLICATION YEAR2019
LATEST PUBLICATION YEAR2026
H-INDEX1
  • Vintage fashion, vintage lives

    Katie Ibsen, Monica Sklar•ARTICLE•Fashion Style & Popular Culture•2026

    In the past ten years, the far-right has become increasingly mainstream and visible in daily American life. It occupies space in diverse places such as online memes and cooking blogs to the centre stage of presidential campaigns – and even our clothes. While seemingly innocuous, vintage and cottagecore subcultural styles are often used by traditional wives, also known as tradwives, in digital communications that advocate the return to a mythical …

  • CSA Scholars’ Roundtable

    Marilyn Delong, Clarissa Esguerra et al.•ARTICLE•Dress•2025

    The Costume Society of America (CSA) Scholars’ Roundtable Honor recognizes scholars who exemplify high standards in dress scholarship. At the annual symposium the scholars choose, present, and lead

  • Adjusting standard retail practices for nonstandard consumers

    Open Access•Monica Sklar, Maureen Lehto Brewster et al.•ARTICLE•Fashion Style & Popular Culture•2025

    This research analyses the merchandising practices used to create a punk retail environment and shopping experience, distinct from more mainstream forms of consumption available simultaneously, as well as to document the merchandising history of United States punk style development, which is not widely known. Through primary interviews and archival data, this research discerns the practices that set these boutiques apart from their merchandising …

  • Out of Step with the World

    Open Access•John Davis, John R Davis et al.•ARTICLE•The Journal of Popular Culture•2023

    Photo by Glen E. Friedman [E]ven though it seems like Minor Threat looks kind of normal in its clothing, sitting on the front porch on our last record, Salad Days, [...] that was shocking. That was kind of revolutionary within the punk scene, to be dressing down. -Jeff Nelson Punk upended music and fashion when it burst onto the popular culture landscape in the mid-1970s. Its provocative visual aesthetic—from album artwork to fanzines to clothing…

  • ‘Brand, community, lifestyle’

    Open Access•Maureen Lehto Brewster, Monica Sklar•ARTICLE•Fashion Style & Popular Culture•2022

    Fashion influencers on Instagram create intimate and ‘authentic’ content to develop a branded persona, which they can use to build follower relationships and monetize their account through brand partnerships. However, some influencers are leveraging their online status and relationships to form their own fashion brands. This research examines three case studies of influencer-founded fashion brands: Day/Won, a size-inclusive athletic clothing comp…

  • Sold out or bought in? Complexities of the X Swatch as subcultural accessory for the straight edge scene

    Open Access•Monica Sklar, Jessica Strübel et al.•ARTICLE•Fashion Style & Popular Culture•2022

    This research explores lifestyle consumerism and inquires into a subcultural community’s use of a mainstream fashion object to express alternative values. The ‘X-rated Swatch Watch’ is extremely popular within straight edge, a clean-living punk offshoot in which participants abstain from alcohol, tobacco and illicit drugs. Swatch first released the watch in 1987 with a black band and white face featuring a large black ‘X’, a prominent symbol in t…

  • Uniform Ideals

    Monica Sklar, Camilla Barrow et al.•ARTICLE•Dress•2021

    This research documents the development of Motown Records’ clothing image, including how garments were selected, produced, worn, and cared for. The African American-owned record label did not overtly make political statements, and whether their visual presentation was a strategy to participate in or lead social-cultural conversations is undocumented; regardless, this impact happened through the perceptions the public had of their style. The unifo…

  • Fashion Cycles of Punks and the Mainstream

    Monica Sklar, Sharon Autry et al.•ARTICLE•Fashion Practice•2021

    This research focuses on fashion cycles of punk merchandising interacting with the mainstream. Punks’ perceptions of subcultural styles change as the garments move through cycles internal to the scene, and as the looks are disseminated into mainstream society, furthermore as the individuals age. The framework for this study is the entirety of the punk movement in North America: Punks self-identified within the movement without boundaries of time …

  • Beyond Subculture the Meaning of Style

    Monica Sklar, Jessica Strübel et al.•ARTICLE•Fashion Theory•2021•Cited by: 1•References: 5

    Youth and music-oriented subcultures use dress to embody lifestyle, ethos, individuality, and showcase their perspectives. This literature review analyzes academic writing on dress in conjunction with subculture that has emerged since Dick Hebdige wrote a defining text, Subculture: The Meaning of Style in 1979 and David Muggleton wrote a reaction book, Subculture: The Postmodern Meaning of Style in 2000. Twenty years later, at the same interval b…

  • Learning punk through its products

    Monica Sklar, Caroline Helfgott et al.•ARTICLE•Clothing Cultures•2019

    Punk is a lifestyle, ethos and perspective that deals with social unrest and personal discontent. Learning models are applied as framework in this research to contemplate how punk is learned and enacted as a lifestyle by going through daily fashion merchandising and social practices, such as how punks engage with artefacts and the rules of their scene. The punk subculture uses a pedagogy to their fashion production and consumption, employing the …

  • Beyond Subculture the Meaning of Style

    Monica Sklar, Jessica Strübel et al.•ARTICLE•Fashion Theory•2021•Cited by: 1•References: 5

    Youth and music-oriented subcultures use dress to embody lifestyle, ethos, individuality, and showcase their perspectives. This literature review analyzes academic writing on dress in conjunction with subculture that has emerged since Dick Hebdige wrote a defining text, Subculture: The Meaning of Style in 1979 and David Muggleton wrote a reaction book, Subculture: The Postmodern Meaning of Style in 2000. Twenty years later, at the same interval b…

  • Learning punk through its products

    Monica Sklar, Caroline Helfgott et al.•ARTICLE•Clothing Cultures•2019

    Punk is a lifestyle, ethos and perspective that deals with social unrest and personal discontent. Learning models are applied as framework in this research to contemplate how punk is learned and enacted as a lifestyle by going through daily fashion merchandising and social practices, such as how punks engage with artefacts and the rules of their scene. The punk subculture uses a pedagogy to their fashion production and consumption, employing the …

  • Uniform Ideals

    Monica Sklar, Camilla Barrow et al.•ARTICLE•Dress•2021

    This research documents the development of Motown Records’ clothing image, including how garments were selected, produced, worn, and cared for. The African American-owned record label did not overtly make political statements, and whether their visual presentation was a strategy to participate in or lead social-cultural conversations is undocumented; regardless, this impact happened through the perceptions the public had of their style. The unifo…

  • Fashion Cycles of Punks and the Mainstream

    Monica Sklar, Sharon Autry et al.•ARTICLE•Fashion Practice•2021

    This research focuses on fashion cycles of punk merchandising interacting with the mainstream. Punks’ perceptions of subcultural styles change as the garments move through cycles internal to the scene, and as the looks are disseminated into mainstream society, furthermore as the individuals age. The framework for this study is the entirety of the punk movement in North America: Punks self-identified within the movement without boundaries of time …

  • Beyond Subculture the Meaning of Style

    Monica Sklar, Jessica Strübel et al.•ARTICLE•Fashion Theory•2021•Cited by: 1•References: 5

    Youth and music-oriented subcultures use dress to embody lifestyle, ethos, individuality, and showcase their perspectives. This literature review analyzes academic writing on dress in conjunction with subculture that has emerged since Dick Hebdige wrote a defining text, Subculture: The Meaning of Style in 1979 and David Muggleton wrote a reaction book, Subculture: The Postmodern Meaning of Style in 2000. Twenty years later, at the same interval b…

  • ‘Brand, community, lifestyle’

    Open Access•Maureen Lehto Brewster, Monica Sklar•ARTICLE•Fashion Style & Popular Culture•2022

    Fashion influencers on Instagram create intimate and ‘authentic’ content to develop a branded persona, which they can use to build follower relationships and monetize their account through brand partnerships. However, some influencers are leveraging their online status and relationships to form their own fashion brands. This research examines three case studies of influencer-founded fashion brands: Day/Won, a size-inclusive athletic clothing comp…

  • Sold out or bought in? Complexities of the X Swatch as subcultural accessory for the straight edge scene

    Open Access•Monica Sklar, Jessica Strübel et al.•ARTICLE•Fashion Style & Popular Culture•2022

    This research explores lifestyle consumerism and inquires into a subcultural community’s use of a mainstream fashion object to express alternative values. The ‘X-rated Swatch Watch’ is extremely popular within straight edge, a clean-living punk offshoot in which participants abstain from alcohol, tobacco and illicit drugs. Swatch first released the watch in 1987 with a black band and white face featuring a large black ‘X’, a prominent symbol in t…

  • Out of Step with the World

    Open Access•John Davis, John R Davis et al.•ARTICLE•The Journal of Popular Culture•2023

    Photo by Glen E. Friedman [E]ven though it seems like Minor Threat looks kind of normal in its clothing, sitting on the front porch on our last record, Salad Days, [...] that was shocking. That was kind of revolutionary within the punk scene, to be dressing down. -Jeff Nelson Punk upended music and fashion when it burst onto the popular culture landscape in the mid-1970s. Its provocative visual aesthetic—from album artwork to fanzines to clothing…

  • CSA Scholars’ Roundtable

    Marilyn Delong, Clarissa Esguerra et al.•ARTICLE•Dress•2025

    The Costume Society of America (CSA) Scholars’ Roundtable Honor recognizes scholars who exemplify high standards in dress scholarship. At the annual symposium the scholars choose, present, and lead

  • Adjusting standard retail practices for nonstandard consumers

    Open Access•Monica Sklar, Maureen Lehto Brewster et al.•ARTICLE•Fashion Style & Popular Culture•2025

    This research analyses the merchandising practices used to create a punk retail environment and shopping experience, distinct from more mainstream forms of consumption available simultaneously, as well as to document the merchandising history of United States punk style development, which is not widely known. Through primary interviews and archival data, this research discerns the practices that set these boutiques apart from their merchandising …

  • Vintage fashion, vintage lives

    Katie Ibsen, Monica Sklar•ARTICLE•Fashion Style & Popular Culture•2026

    In the past ten years, the far-right has become increasingly mainstream and visible in daily American life. It occupies space in diverse places such as online memes and cooking blogs to the centre stage of presidential campaigns – and even our clothes. While seemingly innocuous, vintage and cottagecore subcultural styles are often used by traditional wives, also known as tradwives, in digital communications that advocate the return to a mythical …

Political science (9 works) · Art (8 works) · Clothing (7 works) · Fashion and Cultural Textiles (7 works) · Aesthetics (6 works) · Law (6 works) · Sociology (6 works) · Advertising (5 works) · Cultural Industries and Urban Development (5 works) · Business (4 works)

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