Learning punk through its products

Combining fashion merchandising practices and pedagogy to develop a subculture of resistance

Bibliographic Data

ID21214066
AuthorsMonica Sklar (0000-0002-9861-753X, University of Georgia), Caroline Helfgott (University of Georgia), Farah Kitchens (University of Georgia)
Year2019
Volume6
Issue2
Pages249-263
Publication date2019-06-01
Open AccessNo
TypeARTICLE
VenueClothing Cultures (JOURNAL)
Journal identifiersISSN: 2050-0742 • E-ISSN: 2050-0750
PublisherIntellect (PUBLISHER • GB)
DOI10.1386/cc_00015_1
OpenAlexW3021156250
LanguageEN
Citations received2
References cited7

Punk is a lifestyle, ethos and perspective that deals with social unrest and personal discontent. Learning models are applied as framework in this research to contemplate how punk is learned and enacted as a lifestyle by going through daily fashion merchandising and social practices, such as how punks engage with artefacts and the rules of their scene. The punk subculture uses a pedagogy to their fashion production and consumption, employing the garments of their sartorial style with community interactions to create and symbolize their ethos. The community interacts in unision as newcomers to the scene learn from established participants, take in the knowledge available to them, and shift to self-produced ideas to develop their individualized punk ethos. This study used qualitative online surveys, in-person interviews and social media discussions from self-identified punks in the United States and Canada, as well as archival visits to punk-themed collections in order to analyse the experience of individuals who produce, consume and communicate their punk ethos through their garments

Advertising · Aesthetics · Art · Clothing · Ethos · Media studies · Political science · Punk · Social science · Sociology · Visual arts · Cultural Industries and Urban Development · Gender, Feminism, and Media · Law · Music History and Culture

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Open DOI