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Markéta Uhlířová

Biographic Data

ID5935704
NAMEMarkéta Uhlířová
GIVEN NAMESMarkéta
FAMILY NAMEUhlířová
SIGNATUREUHLÍŘOVÁ M
AFFILIATIONSMarketa Uhlirova is an Associate Lecturer of Cultural Studies at University of the Arts London. She has contributed to publications including Art Monthly, Umelec, Detail, and Encyclopaedia of Clothing and Fashion. She is the co-curator of Fashion in Film Festival: “Between Stigma and Enigma” (London, May 2006 and New York, March 2007).
ORCID0000-0002-1075-8099
VERIFIEDYes
TOTAL WORKS6
TOTAL CITATIONS7
AUTHOR COUNT6
EDITOR COUNT0
FIRST PUBLICATION YEAR2004
LATEST PUBLICATION YEAR2024
H-INDEX1
  • Fashion Film and the Art and Archaeology of Screen Promotion

    Open Access•Emily Caston, Markéta Uhlířová•ARTICLE•Open Screens•2024

    In this article, Marketa Uhlirova discusses some of the theoretical and practical challenges she faced in the Arts and Humanities Research Council (AHRC) funded project on fashion film in the early 20th century she ran with fashion historian Caroline Evans and media theorist Jussi Parikka. In conversation with Emily Caston, Uhlirova probes some of the associated and different curatorial and historical questions faced in Caston’s AHRC research pro…

  • Excavating fashion film

    Open Access•Markéta Uhlířová•ARTICLE•Journal of Visual Culture•2020

    In the emerging ‘video-first world’ of the last decade, global fashion brands have made the moving image an integral component of their digital marketing strategies. As a result, both the industry and popular perceptions of fashion film have been increasingly colonized by the notions of branding and promotion. Recent scholarship on fashion film too has put the fashion brand at the centre of analysis. This article argues against any such premature…

  • Mila Ganeva, Film and Fashion amidst the Ruins of Berlin

    Open Access•Markéta Uhlířová•ARTICLE•Screen•2019

    All of a sudden, fashion in cinema is a burgeoning field – something that would have been considered highly unlikely just two decades ago. Once a peripheral interest shared among a handful of film scholars, it is now a robust area of research with frequent conferences, seminars, publications and public-facing events. No longer limited to film and media studies, the field today is located at an intersection of a great many disciplines, including f…

  • Years of the Fashion Film

    Markéta Uhlířová•ARTICLE•Fashion Theory•2013•Cited by: 7•References: 1

    This article outlines a preliminary history of the fashion film, a multifaceted form that can be traced as far back as the emergence of cinema but has only recently “exploded” thanks to advances in digital image production and dissemination. The article carefully negotiates the fashion film as a form that must be considered within multiple frameworks, namely cinema and the new media, fashion industry, entertainment, and art practice. Above all, t…

  • Interview with Zowie Broach and Brian Kirkby of Boudicca

    Markéta Uhlířová•ARTICLE•Fashion Theory•2006

  • Exhibition Review

    Markéta Uhlířová•ARTICLE•Fashion Theory•2004

    (2004). Exhibition Review: Rapture: Art's Seduction by Fashion Since 1970 and LaChapelle: Photographs. Fashion Theory: Vol. 8, No. 1, pp. 89-97

  • Years of the Fashion Film

    Markéta Uhlířová•ARTICLE•Fashion Theory•2013•Cited by: 7•References: 1

    This article outlines a preliminary history of the fashion film, a multifaceted form that can be traced as far back as the emergence of cinema but has only recently “exploded” thanks to advances in digital image production and dissemination. The article carefully negotiates the fashion film as a form that must be considered within multiple frameworks, namely cinema and the new media, fashion industry, entertainment, and art practice. Above all, t…

  • Exhibition Review

    Markéta Uhlířová•ARTICLE•Fashion Theory•2004

    (2004). Exhibition Review: Rapture: Art's Seduction by Fashion Since 1970 and LaChapelle: Photographs. Fashion Theory: Vol. 8, No. 1, pp. 89-97

  • Interview with Zowie Broach and Brian Kirkby of Boudicca

    Markéta Uhlířová•ARTICLE•Fashion Theory•2006

  • Years of the Fashion Film

    Markéta Uhlířová•ARTICLE•Fashion Theory•2013•Cited by: 7•References: 1

    This article outlines a preliminary history of the fashion film, a multifaceted form that can be traced as far back as the emergence of cinema but has only recently “exploded” thanks to advances in digital image production and dissemination. The article carefully negotiates the fashion film as a form that must be considered within multiple frameworks, namely cinema and the new media, fashion industry, entertainment, and art practice. Above all, t…

  • Mila Ganeva, Film and Fashion amidst the Ruins of Berlin

    Open Access•Markéta Uhlířová•ARTICLE•Screen•2019

    All of a sudden, fashion in cinema is a burgeoning field – something that would have been considered highly unlikely just two decades ago. Once a peripheral interest shared among a handful of film scholars, it is now a robust area of research with frequent conferences, seminars, publications and public-facing events. No longer limited to film and media studies, the field today is located at an intersection of a great many disciplines, including f…

  • Excavating fashion film

    Open Access•Markéta Uhlířová•ARTICLE•Journal of Visual Culture•2020

    In the emerging ‘video-first world’ of the last decade, global fashion brands have made the moving image an integral component of their digital marketing strategies. As a result, both the industry and popular perceptions of fashion film have been increasingly colonized by the notions of branding and promotion. Recent scholarship on fashion film too has put the fashion brand at the centre of analysis. This article argues against any such premature…

  • Fashion Film and the Art and Archaeology of Screen Promotion

    Open Access•Emily Caston, Markéta Uhlířová•ARTICLE•Open Screens•2024

    In this article, Marketa Uhlirova discusses some of the theoretical and practical challenges she faced in the Arts and Humanities Research Council (AHRC) funded project on fashion film in the early 20th century she ran with fashion historian Caroline Evans and media theorist Jussi Parikka. In conversation with Emily Caston, Uhlirova probes some of the associated and different curatorial and historical questions faced in Caston’s AHRC research pro…

Art (5 works) · Visual arts (5 works) · Fashion and Cultural Textiles (4 works) · Exhibition (3 works) · History (3 works) · Movie theater (3 works) · Advertising (2 works) · Art history (2 works) · Art, Politics, and Modernism (2 works) · Business (2 works)

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