Ikram Ullah Khan
Biographic Data
| ID | 6187745 |
|---|---|
| NAME | Ikram Ullah Khan |
| GIVEN NAMES | Ikram Ullah |
| FAMILY NAME | Khan |
| SIGNATURE | KHAN I U |
| AFFILIATIONS | University of Science and Technology Bannu |
| ORCID | 0000-0002-8200-0180 |
| VERIFIED | Yes |
| TOTAL WORKS | 2 |
| TOTAL CITATIONS | 0 |
| AUTHOR COUNT | 2 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2024 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 0 |
Understanding mobile augmented reality apps in Pakistan
Purpose Augmented reality (AR) adoption has boomed globally in recent years. The prospective of AR to seamlessly integrate digital information into the actual environment has proven to be a challenge for academics and industry, as they endeavor to understand and predict the influence on users' perceptions, adoption intentions and usage. This study investigates the factors affecting consumers’ behavioral intention to adopt AR technology in shoppin…
Unraveling the Barriers Contributing to the Seniors Travelers’ Non-adoption Intention of Virtual Reality
Virtual reality (VR) has gained popularity and has been adopted by the hospitality and tourism industries as a means of engaging customers and marketing. However, there is still a relatively moderate level of VR adoption by senior travelers in the tourism context, even though they are a potential group of tourists that could benefit. With this context in mind, this study sought to fill this gap in the literature by investigating the barriers that…
No prominent works on this page.
Unraveling the Barriers Contributing to the Seniors Travelers’ Non-adoption Intention of Virtual Reality
Virtual reality (VR) has gained popularity and has been adopted by the hospitality and tourism industries as a means of engaging customers and marketing. However, there is still a relatively moderate level of VR adoption by senior travelers in the tourism context, even though they are a potential group of tourists that could benefit. With this context in mind, this study sought to fill this gap in the literature by investigating the barriers that…
Understanding mobile augmented reality apps in Pakistan
Purpose Augmented reality (AR) adoption has boomed globally in recent years. The prospective of AR to seamlessly integrate digital information into the actual environment has proven to be a challenge for academics and industry, as they endeavor to understand and predict the influence on users' perceptions, adoption intentions and usage. This study investigates the factors affecting consumers’ behavioral intention to adopt AR technology in shoppin…
Computer Science (2 works) · Human–computer interaction (2 works) · Augmented reality (1 works) · Consumer Retail Behavior Studies (1 works) · Digital Marketing and Social Media (1 works) · Diverse Approaches in Healthcare and Education Studies (1 works) · Diverse Topics in Contemporary Research (1 works) · Education and Learning Interventions (1 works) · Internet privacy (1 works) · Mobile apps (1 works)