Nicholas O'Shaughnessy
Biographic Data
| ID | 6302180 |
|---|---|
| NAME | Nicholas O'Shaughnessy |
| GIVEN NAMES | Nicholas |
| FAMILY NAME | O'Shaughnessy |
| SIGNATURE | SHAUGHNESSY N O |
| AFFILIATIONS | Queen Mary College University of London UK |
| VERIFIED | No |
| TOTAL WORKS | 11 |
| TOTAL CITATIONS | 11 |
| AUTHOR COUNT | 11 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 1985 |
| LATEST PUBLICATION YEAR | 2024 |
| H-INDEX | 2 |
Politics and propaganda: Weapons of mass seduction
This book differs from other books on propaganda in the elasticity it attributes to the term; orthodox literature has erred in restricting meaning to explicit texts such as the polemical tirade or 'black' propaganda. Myth, Symbolism and Rhetoric, the foundation concepts of propaganda, are discussed in detail and seen as animating and structuring the core edifice, or integuments, of the concept, such as hyperbole, ideology, emotion, manipulation, …
The Sage Handbook of Propaganda
Selling Hitler: Propaganda and the Nazi Brand
A radical reappraisal of how Hitler and the Nazis conceived of themselves from the outset as a propagandistic state, rather than propaganda being merely an accessory to power. Hitler was one of the few politicians who understood that persuasion was everything, deployed to anchor an entire regime in the confections of imagery, rhetoric and dramaturgy. The Nazis pursued propaganda not just as a tool, an instrument of government, but also as the tot…
Political Marketing: Theory and Concepts
Written by authoritative figures in the field, this textbook provides an in-depth understanding of the fundamental theoretical and conceptual groundings of political marketing
The death and life of propaganda
Selling Hitler: Propaganda and the Nazi brand
In this article we argue that Nazism functioned as a brand, and that this is key to our understanding of the extraordinary success of the Hitler regime in galvanising German public opinion. Nazis understood and manipulated the power of the brand, creating what amounts to a parallel universe of imagery and symbolism. The integuments of this brand strategy were the idea of Hitler himself and his projection, the stress on solidarity, the proclamatio…
RAF and the battle of narratives
The abuse of rhetoric
Persuasion in Advertising
Effective advertising is, almost always, persuasive advertising, and while not all advertising seeks to persuade, in a competitive situation those who best persuade are those most likely to win. This exciting new book seeks to explain the precise ways in which advertising successfully persuades consumers, setting out the strategies for advertisers
The symbolic state: A British experience
This paper aspires to introduce a new word into the political lexicon. It argues that Britain's ‘New’ Labour Government embodies a phenomenon for which the word ‘spin’ is descriptively inadequate. New Labour actually represents something much more radical and important than this—an entire regime whose core competence has lain in the generation of imagery. Its directors recognise that, in a sense, words speak louder than actions, and that the prod…
Money, mail and markets: Reflections on direct mail in American politics
Selling Hitler: Propaganda and the Nazi brand
In this article we argue that Nazism functioned as a brand, and that this is key to our understanding of the extraordinary success of the Hitler regime in galvanising German public opinion. Nazis understood and manipulated the power of the brand, creating what amounts to a parallel universe of imagery and symbolism. The integuments of this brand strategy were the idea of Hitler himself and his projection, the stress on solidarity, the proclamatio…
The symbolic state: A British experience
This paper aspires to introduce a new word into the political lexicon. It argues that Britain's ‘New’ Labour Government embodies a phenomenon for which the word ‘spin’ is descriptively inadequate. New Labour actually represents something much more radical and important than this—an entire regime whose core competence has lain in the generation of imagery. Its directors recognise that, in a sense, words speak louder than actions, and that the prod…
The death and life of propaganda
RAF and the battle of narratives
Money, mail and markets: Reflections on direct mail in American politics
Persuasion in Advertising
Effective advertising is, almost always, persuasive advertising, and while not all advertising seeks to persuade, in a competitive situation those who best persuade are those most likely to win. This exciting new book seeks to explain the precise ways in which advertising successfully persuades consumers, setting out the strategies for advertisers
The symbolic state: A British experience
This paper aspires to introduce a new word into the political lexicon. It argues that Britain's ‘New’ Labour Government embodies a phenomenon for which the word ‘spin’ is descriptively inadequate. New Labour actually represents something much more radical and important than this—an entire regime whose core competence has lain in the generation of imagery. Its directors recognise that, in a sense, words speak louder than actions, and that the prod…
The abuse of rhetoric
RAF and the battle of narratives
Selling Hitler: Propaganda and the Nazi brand
In this article we argue that Nazism functioned as a brand, and that this is key to our understanding of the extraordinary success of the Hitler regime in galvanising German public opinion. Nazis understood and manipulated the power of the brand, creating what amounts to a parallel universe of imagery and symbolism. The integuments of this brand strategy were the idea of Hitler himself and his projection, the stress on solidarity, the proclamatio…
The death and life of propaganda
Political Marketing: Theory and Concepts
Written by authoritative figures in the field, this textbook provides an in-depth understanding of the fundamental theoretical and conceptual groundings of political marketing
Selling Hitler: Propaganda and the Nazi Brand
A radical reappraisal of how Hitler and the Nazis conceived of themselves from the outset as a propagandistic state, rather than propaganda being merely an accessory to power. Hitler was one of the few politicians who understood that persuasion was everything, deployed to anchor an entire regime in the confections of imagery, rhetoric and dramaturgy. The Nazis pursued propaganda not just as a tool, an instrument of government, but also as the tot…
The Sage Handbook of Propaganda
Politics and propaganda: Weapons of mass seduction
This book differs from other books on propaganda in the elasticity it attributes to the term; orthodox literature has erred in restricting meaning to explicit texts such as the polemical tirade or 'black' propaganda. Myth, Symbolism and Rhetoric, the foundation concepts of propaganda, are discussed in detail and seen as animating and structuring the core edifice, or integuments, of the concept, such as hyperbole, ideology, emotion, manipulation, …
Law (7 works) · Political science (7 works) · Sociology (7 works) · Law (5 works) · Media studies (5 works) · Politics (5 works) · Computer Science (4 works) · History (4 works) · Business (3 works) · Citation (3 works)