Diane L Houk
Biographic Data
| ID | 6502423 |
|---|---|
| NAME | Diane L Houk |
| GIVEN NAMES | Diane L |
| FAMILY NAME | Houk |
| SIGNATURE | HOUK D L |
| AFFILIATIONS | Milwaukee, Wisconsin |
| VERIFIED | No |
| TOTAL WORKS | 1 |
| TOTAL CITATIONS | 10 |
| WORKS AS AUTHOR | 1 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 1987 |
| LATEST PUBLICATION YEAR | 1987 |
| H-INDEX | 1 |
Racial Differentials in Real Estate Advertising Practices
This article reports on the print media advertising practices of a major real estate company operating in Milwaukee, Wisconsin, during 1981–1984. Statistical findings suggest that, compared to home sellers in a white neighborhood listing with this company, those in an integrated or black neighborhood could expect significantly: (1) lower frequencies of advertisements and open houses noted in the Sunday metropolitan newspaper; (2) higher probabili…
Racial Differentials in Real Estate Advertising Practices
This article reports on the print media advertising practices of a major real estate company operating in Milwaukee, Wisconsin, during 1981–1984. Statistical findings suggest that, compared to home sellers in a white neighborhood listing with this company, those in an integrated or black neighborhood could expect significantly: (1) lower frequencies of advertisements and open houses noted in the Sunday metropolitan newspaper; (2) higher probabili…
Racial Differentials in Real Estate Advertising Practices
This article reports on the print media advertising practices of a major real estate company operating in Milwaukee, Wisconsin, during 1981–1984. Statistical findings suggest that, compared to home sellers in a white neighborhood listing with this company, those in an integrated or black neighborhood could expect significantly: (1) lower frequencies of advertisements and open houses noted in the Sunday metropolitan newspaper; (2) higher probabili…
Advertising (1 work) · Business (1 work) · Consumer Market Behavior and Pricing (1 work) · Exploratory research (1 work) · Finance (1 work) · Geography (1 work) · Listing (finance (1 work) · Marketing (1 work) · Metropolitan area (1 work) · Names, Identity, and Discrimination Research (1 work)