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Marc Riar

Biographic Data

ID6629109
NAMEMarc Riar
GIVEN NAMESMarc
FAMILY NAMERiar
SIGNATURERIAR M
AFFILIATIONSTechnical University of Berlin Faculty of Economics and Management, , Berlin
ORCID0000-0003-3093-0244
VERIFIEDYes
TOTAL WORKS2
TOTAL CITATIONS5
AUTHOR COUNT2
EDITOR COUNT0
FIRST PUBLICATION YEAR2022
LATEST PUBLICATION YEAR2024
H-INDEX1
  • Altruism or egoism – how do game features motivate cooperation? An investigation into user we-intention and I-intention

    Open Access•Marc Riar, Benedikt Morschheuser et al.•ARTICLE•Behaviour and Information…•2024

    Achieving cooperation between individuals is challenging and often driven by self-beneficial motives. On the other hand, people also seem capable of subordinating their personal interests and of engaging in cooperation for motives other than their own, i.e. out of altruistic impulses. One context in which both motivational facets can be observed is multiplayer online games. However, there is a lack of knowledge about how cooperation based on altr…

  • Using augmented reality for shopping

    Marc Riar, Nannan Xi et al.•ARTICLE•Internet Research•2022•Cited by: 5•References: 8

    Purpose A current technological trend, which has gained even more traction recently due to the COVID-19 pandemic, is the use of augmented reality (AR) in shopping environments. AR is addressing contemporary challenges rooted in online shopping (e.g. in terms of experientiality and try-on) and is fundamentally reshaping consumers' experiences. The purpose of this study is to provide a synthesized and structured overview of the state-of-the-art res…

  • Using augmented reality for shopping

    Marc Riar, Nannan Xi et al.•ARTICLE•Internet Research•2022•Cited by: 5•References: 8

    Purpose A current technological trend, which has gained even more traction recently due to the COVID-19 pandemic, is the use of augmented reality (AR) in shopping environments. AR is addressing contemporary challenges rooted in online shopping (e.g. in terms of experientiality and try-on) and is fundamentally reshaping consumers' experiences. The purpose of this study is to provide a synthesized and structured overview of the state-of-the-art res…

  • Using augmented reality for shopping

    Marc Riar, Nannan Xi et al.•ARTICLE•Internet Research•2022•Cited by: 5•References: 8

    Purpose A current technological trend, which has gained even more traction recently due to the COVID-19 pandemic, is the use of augmented reality (AR) in shopping environments. AR is addressing contemporary challenges rooted in online shopping (e.g. in terms of experientiality and try-on) and is fundamentally reshaping consumers' experiences. The purpose of this study is to provide a synthesized and structured overview of the state-of-the-art res…

  • Altruism or egoism – how do game features motivate cooperation? An investigation into user we-intention and I-intention

    Open Access•Marc Riar, Benedikt Morschheuser et al.•ARTICLE•Behaviour and Information…•2024

    Achieving cooperation between individuals is challenging and often driven by self-beneficial motives. On the other hand, people also seem capable of subordinating their personal interests and of engaging in cooperation for motives other than their own, i.e. out of altruistic impulses. One context in which both motivational facets can be observed is multiplayer online games. However, there is a lack of knowledge about how cooperation based on altr…

Psychology (2 works) · Social Psychology (2 works) · Altruism (biology) (1 works) · Augmented reality (1 works) · Augmented Reality Applications (1 works) · Behavioral Health and Interventions (1 works) · Business (1 works) · Cognition (1 works) · Computer Science (1 works) · Consumer behaviour (1 works)

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