Alfredo A Rodríguez Gómez
Biographic Data
| ID | 6656805 |
|---|---|
| NAME | Alfredo A Rodríguez Gómez |
| GIVEN NAMES | Alfredo A Rodríguez |
| FAMILY NAME | Gómez |
| SIGNATURE | GÓMEZ Á A R |
| AFFILIATIONS | Camilo José Cela University |
| VERIFIED | No |
| TOTAL WORKS | 3 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 3 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2013 |
| LATEST PUBLICATION YEAR | 2023 |
| H-INDEX | 0 |
Imagen de España en el exterior desde 2008 a 2012
La imagen de España en el exterior es de suma importancia para su política en general y para establecer sus señas de identidad fuera de sus fronteras. Este trabajo analiza la que tuvo en la crisis económica mundial de 2008 y años siguientes a través de dos medios de comunicación anglosajones y determina la importancia de la comunicación en la diplomacia pública y la necesidad que tuvo de alcanzar verdaderas estrategias de marca país para superar …
La comunicación en vivo
There is a growing desire of institutions to communicate through events as a way to directly access the audience, in a model that includes communication skills, marketing and event management. Joining these techniques is therefore a very current exercise for a live communication. In this paper we report a discussion of the use of current technology as a tool for the live communication, as long as it use in all phases of an event: preparation, eve…
La comunicación como instrumento de la diplomacia pública
Public opinion has become an important factor in international relations. The symbiosis between diplomacy and media has approached the “general public” to international negotiation processes. Technological evolution has changed the paradigms of communication also in the international sphere, where the actors have to apply new techniques and strategies in its external action to move your messages to the global Public Opinion. International action …
No prominent works on this page.
La comunicación como instrumento de la diplomacia pública
Public opinion has become an important factor in international relations. The symbiosis between diplomacy and media has approached the “general public” to international negotiation processes. Technological evolution has changed the paradigms of communication also in the international sphere, where the actors have to apply new techniques and strategies in its external action to move your messages to the global Public Opinion. International action …
La comunicación en vivo
There is a growing desire of institutions to communicate through events as a way to directly access the audience, in a model that includes communication skills, marketing and event management. Joining these techniques is therefore a very current exercise for a live communication. In this paper we report a discussion of the use of current technology as a tool for the live communication, as long as it use in all phases of an event: preparation, eve…
Imagen de España en el exterior desde 2008 a 2012
La imagen de España en el exterior es de suma importancia para su política en general y para establecer sus señas de identidad fuera de sus fronteras. Este trabajo analiza la que tuvo en la crisis económica mundial de 2008 y años siguientes a través de dos medios de comunicación anglosajones y determina la importancia de la comunicación en la diplomacia pública y la necesidad que tuvo de alcanzar verdaderas estrategias de marca país para superar …
Political science (3 works) · Art (2 works) · Humanities (2 works) · Media, Journalism, and Communication History (2 works) · Action (physics (1 work) · Advertising and Communication Studies (1 work) · Cartography (1 work) · Communication and COVID-19 Impact (1 work) · Diplomacy (1 work) · Event (particle physics (1 work)