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Mari-Carmen Marcos

Biographic Data

ID6701713
NAMEMari-Carmen Marcos
GIVEN NAMESMari-Carmen
FAMILY NAMEMarcos
SIGNATUREMARCOS M
AFFILIATIONSUniversitat Pompeu Fabra
VERIFIEDNo
TOTAL WORKS18
TOTAL CITATIONS11
WORKS AS AUTHOR18
WORKS AS EDITOR0
FIRST PUBLICATION YEAR2000
LATEST PUBLICATION YEAR2016
H-INDEX2
  • Repositorios de publicaciones digitales de libre acceso en Europa

    Open Access•Cristòfol Rovira, Mari‐Carmen Marcos et al.•ARTICLE•El Profesional de la Informacion•2016•Cited by: 1

    This work presents the results of a study of web sites of 230 OA digital repositories in 16 European countries. The analysis addresses the extent to which these repositories fulfil display characteristics of quality sites, over and above the quality of their content. The objective of this study is to verify whether web sites specifically committed to free access to information satisfy the quality criteria of accessibility, web positioning and qua…

  • AdWords , imágenes y ceguera a los banners. Un estudio con eye tracking

    Open Access•Laura Ortiz-Chaves, Eduardo Martínez-de-Pisón et al.•ARTICLE•El Profesional de la Informacion•2014•Cited by: 1

    Unlike most online advertising, Google opts for a purely textual model in the ads showed in its results pages. This paper presents an eye-tracking study conducted to determine if right-side graphic elements in Google AdWords affect users’ visual behavior. AdWords have been modified to contain logos and pictures. The analysis concludes that the appearance of images does not change user interaction with ads, which is attributed to the “banner blind…

  • Experiencia de usuario en televisión conectada

    Open Access•Verónica Mansilla, Mari-Carmen Marcos•ARTICLE•El Profesional de la Informacion•2013

    Methodology and results of a user study on several connected TV devices is presented. Heuristic evaluation, user testing and eye tracker are applied. The results point out a low usability in the tasks that require keyboard and those related to the video on demand service (VoD). These latter tasks have been analysed in depth with eye tracker technology in the device that follows the HbbTV protocol

  • Evaluación de sitios web multilingües

    Open Access•Mar Andreu-Vall, Mari‐Carmen Marcos et al.•ARTICLE•El Profesional de la Informacion•2012•Cited by: 1

    A methodology for evaluating the suitability of websites to multilingual and multicultural audiences is proposed. Standards and validated recommendations have been checked in order to create a (heuristic) guideline. The result is a checklist for evaluating websites with international audiences, both monolingual (with or without globalization) and multilingual (with or without localization)

  • Comportamiento de los usuarios en la página de resultados de los buscadores. Un estudio basado en eye tracking

    Open Access•Mari‐Carmen Marcos, Mari-Carmen Marcos et al.•ARTICLE•El Profesional de la Informacion•2010•Cited by: 2•References: 1

    A study based on Google and Yahoo! page results using eye tracker technique is presented. Participants (n=58) attempted informational, navigational, transactional or multimedia tasks. Sessions were recorded with an eye tracker to determine whether the intention behind queries affects the way people browse the results page. Eye fixations in title, snippet, url and images were analyzed in the three first organic and sponsored results. In general te…

  • Interview with Lou Rosenfeld

    Open Access•Mari‐Carmen Marcos, Mari-Carmen Marcos•ARTICLE•El Profesional de la Informacion•2010

    Louis Rosenfeld, a renowned specialist in information architecture, comments on various topics such as the difference between that discipline and user experience, trends in interfaces, problems when redesigning websites, semantic web, mobile internet, methods of conducting usability studies, need for teamwork, etc

  • Hacia la arquitectura de la información 3.0

    Open Access•Roberto Garcı́a, Federico Botella et al.•ARTICLE•El Profesional de la Informacion•2010

    The discipline of information architecture (IA), although present in some way for over 50 years, has taken on special relevance with the advent of the Web and the explosion of the amount of available information. Nowadays, IA has clear pillars based on the managed content but especially on users, without forgetting the context. This article discusses components to combine when developing IA, and a basic methodology is identified. As the amount of…

  • Cómo contratar un servicio de posicionamiento web

    Open Access•Cristòfol Rovira, Lluís Codina et al.•ARTICLE•El Profesional de la Informacion•2009•Cited by: 1

    A set of recommendations are presented that are intended to be useful for the externalization of a SEO service. The recommendations are articulated around four phases: (1) initial information acquisition, (2) information contrast, (3) hiring, (4) monitoring. The main characteristics of black hat SEO practices, or bad practices in SEO, are presented

  • Repositorios de publicaciones digitales de libre acceso en Europa

    Open Access•Cristòfol Rovira, Mari‐Carmen Marcos et al.•ARTICLE•El Profesional de la Informacion•2007

  • Information architecture & findability

    Open Access•Mari‐Carmen Marcos, Mari-Carmen Marcos•ARTICLE•El Profesional de la Informacion•2007

    Peter Morville es presidente y fundador de Semantic Studios, una consultora sobre arquitectura, experiencia de usuario, y encontrabilidad de la información. Se le reconoce como el padre de la arquitectura de la información, y aboga por analizar el papel crí­tico que juega la "encontrabilidad" para definir la "experiencia de los usuarios" . Su último libro, Ambient Findability, explora la búsqueda, formas de hallar, marketing, interacción con la i…

  • Webometrics pone orden en las universidades

    Open Access•Mari‐Carmen Marcos, Mari-Carmen Marcos•ARTICLE•El Profesional de la Informacion•2006

    Le projet Webometrics du Cindoc nous montre les resultat d'une analyse quantitative de l'information publiee sur le Web, avec pour premier objectif d'offrir un classement des institutions academiques. Mais sa veritable finalite est de se tranformer en outil d'evaluation de la recherche et de la communication dans le domaine academique. Il ne constitue pas en lui-meme un indicateur d'excellence de l'universite, mais un indicateur de taille et de v…

  • Metadatos en revistas-e de Documentación de libre acceso

    Open Access•Cristòfol Rovira, Mari‐Carmen Marcos et al.•ARTICLE•El Profesional de la Informacion•2006•Cited by: 2

    This article presents the results obtained from a metadata study of 61 open access information science journals. The analysis shows that 34% do not use metadata and only 20% have specific metadata on the web page of each article

  • Usable, accesible, localizable

    Open Access•Mari‐Carmen Marcos, Mari-Carmen Marcos et al.•ARTICLE•El Profesional de la Informacion•2006

  • Lo que internet esconde y por qué

    Open Access•Mari‐Carmen Marcos, Mari-Carmen Marcos•ARTICLE•El Profesional de la Informacion•2002

  • HCI (human computer interaction)

    Open Access•Mari‐Carmen Marcos, Mari-Carmen Marcos•ARTICLE•El Profesional de la Informacion•2001•Cited by: 2•References: 1

    The concept of human-computer interaction (HCI) is analysed from a broad, interdisciplinary perspective, including a review of the evolution of HCI from the 1950s up to the present. The author stresses the importance of incorporating HCI studies within the curricula of information science programmes

  • Nuevos motores para el siglo XXI

    Open Access•Mari‐Carmen Marcos, Mari-Carmen Marcos•ARTICLE•El Profesional de la Informacion•2001

  • KartOO.com, otra forma de ver las cosas

    Open Access•Mari‐Carmen Marcos, Mari-Carmen Marcos•ARTICLE•El Profesional de la Informacion•2001•Cited by: 1

    KartOO est un meta-systeme de recherche francais qui, apres avoir recueilli les resultats de 14 moteurs de recherche, elimine les doublons, classe les documents en fonction de leur pertinence et les presente sous forme de cartes intelligentes similaires aux systemes de representation neuronale. L'article decrit les fonctionnalites et les options de KartOO.com, service grand public, avant de presenter les applications destinees aux entreprises

  • La revista electrónica y su aceptación en la comunidad científica

    Open Access•Mari‐Carmen Marcos, Mari-Carmen Marcos•ARTICLE•El Profesional de la Informacion•2000

    In the last few years the electronic journal increase has led librarians to think the fitness of subscribing them as an extension of print format or even abandoning this. In the present article the scientific e-journal is defined and the different formats are enumerated. We talk also about edition’s politics, advantages and disadvantages with regard to traditional format, access systems provided by editors and distributors, and special features i…

  • Comportamiento de los usuarios en la página de resultados de los buscadores. Un estudio basado en eye tracking

    Open Access•Mari‐Carmen Marcos, Mari-Carmen Marcos et al.•ARTICLE•El Profesional de la Informacion•2010•Cited by: 2•References: 1

    A study based on Google and Yahoo! page results using eye tracker technique is presented. Participants (n=58) attempted informational, navigational, transactional or multimedia tasks. Sessions were recorded with an eye tracker to determine whether the intention behind queries affects the way people browse the results page. Eye fixations in title, snippet, url and images were analyzed in the three first organic and sponsored results. In general te…

  • Metadatos en revistas-e de Documentación de libre acceso

    Open Access•Cristòfol Rovira, Mari‐Carmen Marcos et al.•ARTICLE•El Profesional de la Informacion•2006•Cited by: 2

    This article presents the results obtained from a metadata study of 61 open access information science journals. The analysis shows that 34% do not use metadata and only 20% have specific metadata on the web page of each article

  • HCI (human computer interaction)

    Open Access•Mari‐Carmen Marcos, Mari-Carmen Marcos•ARTICLE•El Profesional de la Informacion•2001•Cited by: 2•References: 1

    The concept of human-computer interaction (HCI) is analysed from a broad, interdisciplinary perspective, including a review of the evolution of HCI from the 1950s up to the present. The author stresses the importance of incorporating HCI studies within the curricula of information science programmes

  • Repositorios de publicaciones digitales de libre acceso en Europa

    Open Access•Cristòfol Rovira, Mari‐Carmen Marcos et al.•ARTICLE•El Profesional de la Informacion•2016•Cited by: 1

    This work presents the results of a study of web sites of 230 OA digital repositories in 16 European countries. The analysis addresses the extent to which these repositories fulfil display characteristics of quality sites, over and above the quality of their content. The objective of this study is to verify whether web sites specifically committed to free access to information satisfy the quality criteria of accessibility, web positioning and qua…

  • AdWords , imágenes y ceguera a los banners. Un estudio con eye tracking

    Open Access•Laura Ortiz-Chaves, Eduardo Martínez-de-Pisón et al.•ARTICLE•El Profesional de la Informacion•2014•Cited by: 1

    Unlike most online advertising, Google opts for a purely textual model in the ads showed in its results pages. This paper presents an eye-tracking study conducted to determine if right-side graphic elements in Google AdWords affect users’ visual behavior. AdWords have been modified to contain logos and pictures. The analysis concludes that the appearance of images does not change user interaction with ads, which is attributed to the “banner blind…

  • Evaluación de sitios web multilingües

    Open Access•Mar Andreu-Vall, Mari‐Carmen Marcos et al.•ARTICLE•El Profesional de la Informacion•2012•Cited by: 1

    A methodology for evaluating the suitability of websites to multilingual and multicultural audiences is proposed. Standards and validated recommendations have been checked in order to create a (heuristic) guideline. The result is a checklist for evaluating websites with international audiences, both monolingual (with or without globalization) and multilingual (with or without localization)

  • Cómo contratar un servicio de posicionamiento web

    Open Access•Cristòfol Rovira, Lluís Codina et al.•ARTICLE•El Profesional de la Informacion•2009•Cited by: 1

    A set of recommendations are presented that are intended to be useful for the externalization of a SEO service. The recommendations are articulated around four phases: (1) initial information acquisition, (2) information contrast, (3) hiring, (4) monitoring. The main characteristics of black hat SEO practices, or bad practices in SEO, are presented

  • KartOO.com, otra forma de ver las cosas

    Open Access•Mari‐Carmen Marcos, Mari-Carmen Marcos•ARTICLE•El Profesional de la Informacion•2001•Cited by: 1

    KartOO est un meta-systeme de recherche francais qui, apres avoir recueilli les resultats de 14 moteurs de recherche, elimine les doublons, classe les documents en fonction de leur pertinence et les presente sous forme de cartes intelligentes similaires aux systemes de representation neuronale. L'article decrit les fonctionnalites et les options de KartOO.com, service grand public, avant de presenter les applications destinees aux entreprises

  • La revista electrónica y su aceptación en la comunidad científica

    Open Access•Mari‐Carmen Marcos, Mari-Carmen Marcos•ARTICLE•El Profesional de la Informacion•2000

    In the last few years the electronic journal increase has led librarians to think the fitness of subscribing them as an extension of print format or even abandoning this. In the present article the scientific e-journal is defined and the different formats are enumerated. We talk also about edition’s politics, advantages and disadvantages with regard to traditional format, access systems provided by editors and distributors, and special features i…

  • HCI (human computer interaction)

    Open Access•Mari‐Carmen Marcos, Mari-Carmen Marcos•ARTICLE•El Profesional de la Informacion•2001•Cited by: 2•References: 1

    The concept of human-computer interaction (HCI) is analysed from a broad, interdisciplinary perspective, including a review of the evolution of HCI from the 1950s up to the present. The author stresses the importance of incorporating HCI studies within the curricula of information science programmes

  • Nuevos motores para el siglo XXI

    Open Access•Mari‐Carmen Marcos, Mari-Carmen Marcos•ARTICLE•El Profesional de la Informacion•2001

  • KartOO.com, otra forma de ver las cosas

    Open Access•Mari‐Carmen Marcos, Mari-Carmen Marcos•ARTICLE•El Profesional de la Informacion•2001•Cited by: 1

    KartOO est un meta-systeme de recherche francais qui, apres avoir recueilli les resultats de 14 moteurs de recherche, elimine les doublons, classe les documents en fonction de leur pertinence et les presente sous forme de cartes intelligentes similaires aux systemes de representation neuronale. L'article decrit les fonctionnalites et les options de KartOO.com, service grand public, avant de presenter les applications destinees aux entreprises

  • Lo que internet esconde y por qué

    Open Access•Mari‐Carmen Marcos, Mari-Carmen Marcos•ARTICLE•El Profesional de la Informacion•2002

  • Webometrics pone orden en las universidades

    Open Access•Mari‐Carmen Marcos, Mari-Carmen Marcos•ARTICLE•El Profesional de la Informacion•2006

    Le projet Webometrics du Cindoc nous montre les resultat d'une analyse quantitative de l'information publiee sur le Web, avec pour premier objectif d'offrir un classement des institutions academiques. Mais sa veritable finalite est de se tranformer en outil d'evaluation de la recherche et de la communication dans le domaine academique. Il ne constitue pas en lui-meme un indicateur d'excellence de l'universite, mais un indicateur de taille et de v…

  • Metadatos en revistas-e de Documentación de libre acceso

    Open Access•Cristòfol Rovira, Mari‐Carmen Marcos et al.•ARTICLE•El Profesional de la Informacion•2006•Cited by: 2

    This article presents the results obtained from a metadata study of 61 open access information science journals. The analysis shows that 34% do not use metadata and only 20% have specific metadata on the web page of each article

  • Usable, accesible, localizable

    Open Access•Mari‐Carmen Marcos, Mari-Carmen Marcos et al.•ARTICLE•El Profesional de la Informacion•2006

  • Repositorios de publicaciones digitales de libre acceso en Europa

    Open Access•Cristòfol Rovira, Mari‐Carmen Marcos et al.•ARTICLE•El Profesional de la Informacion•2007

  • Information architecture & findability

    Open Access•Mari‐Carmen Marcos, Mari-Carmen Marcos•ARTICLE•El Profesional de la Informacion•2007

    Peter Morville es presidente y fundador de Semantic Studios, una consultora sobre arquitectura, experiencia de usuario, y encontrabilidad de la información. Se le reconoce como el padre de la arquitectura de la información, y aboga por analizar el papel crí­tico que juega la "encontrabilidad" para definir la "experiencia de los usuarios" . Su último libro, Ambient Findability, explora la búsqueda, formas de hallar, marketing, interacción con la i…

  • Cómo contratar un servicio de posicionamiento web

    Open Access•Cristòfol Rovira, Lluís Codina et al.•ARTICLE•El Profesional de la Informacion•2009•Cited by: 1

    A set of recommendations are presented that are intended to be useful for the externalization of a SEO service. The recommendations are articulated around four phases: (1) initial information acquisition, (2) information contrast, (3) hiring, (4) monitoring. The main characteristics of black hat SEO practices, or bad practices in SEO, are presented

  • Comportamiento de los usuarios en la página de resultados de los buscadores. Un estudio basado en eye tracking

    Open Access•Mari‐Carmen Marcos, Mari-Carmen Marcos et al.•ARTICLE•El Profesional de la Informacion•2010•Cited by: 2•References: 1

    A study based on Google and Yahoo! page results using eye tracker technique is presented. Participants (n=58) attempted informational, navigational, transactional or multimedia tasks. Sessions were recorded with an eye tracker to determine whether the intention behind queries affects the way people browse the results page. Eye fixations in title, snippet, url and images were analyzed in the three first organic and sponsored results. In general te…

  • Interview with Lou Rosenfeld

    Open Access•Mari‐Carmen Marcos, Mari-Carmen Marcos•ARTICLE•El Profesional de la Informacion•2010

    Louis Rosenfeld, a renowned specialist in information architecture, comments on various topics such as the difference between that discipline and user experience, trends in interfaces, problems when redesigning websites, semantic web, mobile internet, methods of conducting usability studies, need for teamwork, etc

  • Hacia la arquitectura de la información 3.0

    Open Access•Roberto Garcı́a, Federico Botella et al.•ARTICLE•El Profesional de la Informacion•2010

    The discipline of information architecture (IA), although present in some way for over 50 years, has taken on special relevance with the advent of the Web and the explosion of the amount of available information. Nowadays, IA has clear pillars based on the managed content but especially on users, without forgetting the context. This article discusses components to combine when developing IA, and a basic methodology is identified. As the amount of…

  • Evaluación de sitios web multilingües

    Open Access•Mar Andreu-Vall, Mari‐Carmen Marcos et al.•ARTICLE•El Profesional de la Informacion•2012•Cited by: 1

    A methodology for evaluating the suitability of websites to multilingual and multicultural audiences is proposed. Standards and validated recommendations have been checked in order to create a (heuristic) guideline. The result is a checklist for evaluating websites with international audiences, both monolingual (with or without globalization) and multilingual (with or without localization)

  • Experiencia de usuario en televisión conectada

    Open Access•Verónica Mansilla, Mari-Carmen Marcos•ARTICLE•El Profesional de la Informacion•2013

    Methodology and results of a user study on several connected TV devices is presented. Heuristic evaluation, user testing and eye tracker are applied. The results point out a low usability in the tasks that require keyboard and those related to the video on demand service (VoD). These latter tasks have been analysed in depth with eye tracker technology in the device that follows the HbbTV protocol

  • AdWords , imágenes y ceguera a los banners. Un estudio con eye tracking

    Open Access•Laura Ortiz-Chaves, Eduardo Martínez-de-Pisón et al.•ARTICLE•El Profesional de la Informacion•2014•Cited by: 1

    Unlike most online advertising, Google opts for a purely textual model in the ads showed in its results pages. This paper presents an eye-tracking study conducted to determine if right-side graphic elements in Google AdWords affect users’ visual behavior. AdWords have been modified to contain logos and pictures. The analysis concludes that the appearance of images does not change user interaction with ads, which is attributed to the “banner blind…

  • Repositorios de publicaciones digitales de libre acceso en Europa

    Open Access•Cristòfol Rovira, Mari‐Carmen Marcos et al.•ARTICLE•El Profesional de la Informacion•2016•Cited by: 1

    This work presents the results of a study of web sites of 230 OA digital repositories in 16 European countries. The analysis addresses the extent to which these repositories fulfil display characteristics of quality sites, over and above the quality of their content. The objective of this study is to verify whether web sites specifically committed to free access to information satisfy the quality criteria of accessibility, web positioning and qua…

Computer Science (16 works) · Political science (10 works) · World Wide Web (10 works) · Art (8 works) · Humanities (7 works) · Library science (6 works) · Psychology (6 works) · E-Learning and Knowledge Management (4 works) · Information Architecture and Usability (4 works) · Advertising and Communication Studies (3 works)

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