Sarah Hachman
Biographic Data
| ID | 6745624 |
|---|---|
| NAME | Sarah Hachman |
| GIVEN NAMES | Sarah |
| FAMILY NAME | Hachman |
| SIGNATURE | HACHMAN S |
| AFFILIATIONS | The University of Melbourne |
| VERIFIED | No |
| TOTAL WORKS | 1 |
| TOTAL CITATIONS | 0 |
| AUTHOR COUNT | 1 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2024 |
| LATEST PUBLICATION YEAR | 2024 |
| H-INDEX | 0 |
Encouraging Positive Dialog Toward Covid-19 Vaccines on Social Media Using Hope Appeals, Celebrity Types, and Emoticons
This study examined the effects of hope appeals, celebrity endorser types, and valence of emoticons on COVID-19 vaccine confidence, hesitancy, and intention to receive the COVID-19 vaccine. The potential moderating effects of parasocial identification were also assessed. Experiment 1 was a 2 (hope appeals: high vs. low personal relevance) x 3 (celebrity types: politicians vs. scientists vs. athletes) between-subjects experiment with a sample of U…
No prominent works on this page.
Encouraging Positive Dialog Toward Covid-19 Vaccines on Social Media Using Hope Appeals, Celebrity Types, and Emoticons
This study examined the effects of hope appeals, celebrity endorser types, and valence of emoticons on COVID-19 vaccine confidence, hesitancy, and intention to receive the COVID-19 vaccine. The potential moderating effects of parasocial identification were also assessed. Experiment 1 was a 2 (hope appeals: high vs. low personal relevance) x 3 (celebrity types: politicians vs. scientists vs. athletes) between-subjects experiment with a sample of U…
2019-20 coronavirus outbreak (1 work) · Computer Science (1 work) · Coronavirus disease 2019 (COVID-19 (1 work) · Dialog box (1 work) · Gender, Feminism, and Media (1 work) · Internet privacy (1 work) · Media Influence and Health (1 work) · Medicine (1 work) · Misinformation and Its Impacts (1 work) · Outbreak (1 work)