Ming-Tsung Lee
Biographic Data
| ID | 7287287 |
|---|---|
| NAME | Ming-Tsung Lee |
| GIVEN NAMES | Ming-Tsung |
| FAMILY NAME | Lee |
| SIGNATURE | LEE M |
| AFFILIATIONS | Hungkuang University |
| ORCID | 0000-0003-3134-3527 |
| VERIFIED | Yes |
| TOTAL WORKS | 3 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 3 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2019 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 0 |
Do satisfied students generate positive word-of-mouth? Moderating roles of perceived education quality and university brand knowledge
This paper investigates the role of university life satisfaction on students’ positive word-of-mouth and the moderating influence of perceived education quality and university brand knowledge. Participants included first-year students from a central Taiwan university enrolled for at least 6 months. Using purposive sampling, 816 valid responses were collected via an online survey, achieving a 30.93% response rate. Findings reveal that higher life …
Integrative Chinese herbal medicine therapy reduced the risk of type 2 diabetes mellitus in patients with polycystic ovary syndrome
Effects of Taichung bus policy on ridership according to structural change analysis
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Integrative Chinese herbal medicine therapy reduced the risk of type 2 diabetes mellitus in patients with polycystic ovary syndrome
Effects of Taichung bus policy on ridership according to structural change analysis
Do satisfied students generate positive word-of-mouth? Moderating roles of perceived education quality and university brand knowledge
This paper investigates the role of university life satisfaction on students’ positive word-of-mouth and the moderating influence of perceived education quality and university brand knowledge. Participants included first-year students from a central Taiwan university enrolled for at least 6 months. Using purposive sampling, 816 valid responses were collected via an online survey, achieving a 30.93% response rate. Findings reveal that higher life …
Business (2 works) · Advertising (1 work) · Bus priority (1 work) · Bus rapid transit (1 work) · Cohort (1 work) · Cohort study (1 work) · Confidence interval (1 work) · Consumer Behavior in Brand Consumption and Identification (1 work) · Customer Service Quality and Loyalty (1 work) · Diabetes mellitus (1 work)