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Umar Safdar

Biographic Data

ID7544078
NAMEUmar Safdar
GIVEN NAMESUmar
FAMILY NAMESafdar
SIGNATURESAFDAR U
AFFILIATIONSAsian Institute of Technology
ORCID0000-0002-7357-8319
VERIFIEDYes
TOTAL WORKS5
TOTAL CITATIONS0
AUTHOR COUNT5
EDITOR COUNT0
FIRST PUBLICATION YEAR2016
LATEST PUBLICATION YEAR2025
H-INDEX0
  • Does customer experience and digital competency matter for online brand advocacy under the lens of mediation? An extension of TAM

    Open Access•Umar Safdar, Mussadiq Ali Khan et al.•ARTICLE•British Food Journal•2025

    Purpose This quantitative research, based upon technology acceptance model (TAM) theory, is to examine the impact of Customer Experience and Digital Competency (Information and Digital Handling, Communication and Collaboration) on Online Brand Advocacy (brand defence, brand positivity, brand information sharing, virtual positive expression) through intervening role of Customer Values (Relational Value, Utility Value), Brand Reputation and Behavio…

  • Linking knowledge management practices with innovation through the lens of team creativity

    Open Access•Abdul Khaliq Alvi, Noor Hazlina Ahmad et al.•ARTICLE•Journal of Infrastructure Policy…•2024

    Current study examines the intervening role of team creativity for the relationship of four kinds of KM practice with innovation and the moderating effect of proactiveness in IT companies based on a Knowledge-Based View (KBV). Data was collected from 316 employees of IT companies who engage in software development in teams with the help of a simple random sampling method. Results indicate that KM practices have a positive impact on innovation. Al…

  • An augmentation for innovation

    Open Access•Majid Riaz, Umar Safdar et al.•ARTICLE•Economic Research-Ekonomska…•2023

    Organizations require a dynamic and variant work environment to cope with the ever-changing high-tech global challenges, acute competition, and psychological issues. In addition, the covid-19 pandemic has caused devastation across the world. Lockdowns and government measures to restrict the spread of Covid-19 have far-reaching effects on the health and education sectors. Employees in the health and education sectors were surprised by the sudden c…

  • Intrinsic psychosocial stressors and construction worker productivity

    Open Access•Ahsen Maqsoom, Abdul Mughees et al.•ARTICLE•Economic Research-Ekonomska…•2018

    This paper aims to study the impact of employee age and industrial experience on intrinsic psychosocial stressors of construction workers. Using an integrated theoretical approach, this study examines the intrinsic (top management, career development, social support, motivation and work stress) psychosocial stressors that influence the productivity of Pakistani construction contracting firms workers having varied ages and industry experiences. Da…

  • Linking spiritual leadership and employee pro-environmental behavior

    Open Access•Bilal Afsar, Yuosre F Badir et al.•ARTICLE•Journal of Environmental Psychology•2016

No prominent works on this page.

  • Linking spiritual leadership and employee pro-environmental behavior

    Open Access•Bilal Afsar, Yuosre F Badir et al.•ARTICLE•Journal of Environmental Psychology•2016

  • Intrinsic psychosocial stressors and construction worker productivity

    Open Access•Ahsen Maqsoom, Abdul Mughees et al.•ARTICLE•Economic Research-Ekonomska…•2018

    This paper aims to study the impact of employee age and industrial experience on intrinsic psychosocial stressors of construction workers. Using an integrated theoretical approach, this study examines the intrinsic (top management, career development, social support, motivation and work stress) psychosocial stressors that influence the productivity of Pakistani construction contracting firms workers having varied ages and industry experiences. Da…

  • An augmentation for innovation

    Open Access•Majid Riaz, Umar Safdar et al.•ARTICLE•Economic Research-Ekonomska…•2023

    Organizations require a dynamic and variant work environment to cope with the ever-changing high-tech global challenges, acute competition, and psychological issues. In addition, the covid-19 pandemic has caused devastation across the world. Lockdowns and government measures to restrict the spread of Covid-19 have far-reaching effects on the health and education sectors. Employees in the health and education sectors were surprised by the sudden c…

  • Linking knowledge management practices with innovation through the lens of team creativity

    Open Access•Abdul Khaliq Alvi, Noor Hazlina Ahmad et al.•ARTICLE•Journal of Infrastructure Policy…•2024

    Current study examines the intervening role of team creativity for the relationship of four kinds of KM practice with innovation and the moderating effect of proactiveness in IT companies based on a Knowledge-Based View (KBV). Data was collected from 316 employees of IT companies who engage in software development in teams with the help of a simple random sampling method. Results indicate that KM practices have a positive impact on innovation. Al…

  • Does customer experience and digital competency matter for online brand advocacy under the lens of mediation? An extension of TAM

    Open Access•Umar Safdar, Mussadiq Ali Khan et al.•ARTICLE•British Food Journal•2025

    Purpose This quantitative research, based upon technology acceptance model (TAM) theory, is to examine the impact of Customer Experience and Digital Competency (Information and Digital Handling, Communication and Collaboration) on Online Brand Advocacy (brand defence, brand positivity, brand information sharing, virtual positive expression) through intervening role of Customer Values (Relational Value, Utility Value), Brand Reputation and Behavio…

Psychology (5 works) · Business (4 works) · Engineering (3 works) · Social Psychology (3 works) · Computer Science (2 works) · Economic growth (2 works) · Economics (2 works) · Knowledge Management and Sharing (2 works) · Advertising (1 works) · Applied Psychology (1 works)

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