Angela Abena Nusenu
Biographic Data
| ID | 7740626 |
|---|---|
| NAME | Angela Abena Nusenu |
| GIVEN NAMES | Angela Abena |
| FAMILY NAME | Nusenu |
| SIGNATURE | NUSENU A A |
| AFFILIATIONS | University of Electronic Science and Technology of China |
| ORCID | 0000-0003-2918-6622 |
| VERIFIED | Yes |
| TOTAL WORKS | 3 |
| TOTAL CITATIONS | 0 |
| AUTHOR COUNT | 3 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2020 |
| LATEST PUBLICATION YEAR | 2021 |
| H-INDEX | 0 |
Value co-creation intention among consumers at the bottom of the pyramid
We investigated the relationship between consumer satisfaction, trust in firm, interaction, and perceived service quality on value co-creation intention among rural and community bank consumers in Ghana. Participants were a purposive sample of 315 (female = 49. 52%; mean age = 42. 94 years, SD = 14. 47 years). They completed consumer satisfaction, trust in firm, consumer-firm interaction, perceived service quality, and value co-creation intention…
Customer Value Co-Creation in the Automobile Industry
The buying of cars is an important decision that customers make. Consequently, customers in their attempt in ensuring that they get a good deal go a great length in providing their skills, knowledge, and ideas to effect the design and specifications of their purchase. In this context, the purpose of this article is to first, measure two antecedents of customer participation in value co-creation in terms of customer willingness and customer abilit…
Regional efficiency disparities in rural and community banks in Ghana
This study measured the level of rural and community banks’ (RCBs) efficiency in Ghana to ascertain whether there were regional disparities in the levels of efficiency using Charnes-Cooper-Rhodes (CCR) and Barker-Charnes-Cooper (BCC) models. We collected data from 127 banks over a 4-year period from 2014 to 2017 (86.11% RCBs). For the data analysis, we employed ANOVA to compare efficiency scores for disparities based on the banks’ Data Envelopmen…
No prominent works on this page.
Customer Value Co-Creation in the Automobile Industry
The buying of cars is an important decision that customers make. Consequently, customers in their attempt in ensuring that they get a good deal go a great length in providing their skills, knowledge, and ideas to effect the design and specifications of their purchase. In this context, the purpose of this article is to first, measure two antecedents of customer participation in value co-creation in terms of customer willingness and customer abilit…
Regional efficiency disparities in rural and community banks in Ghana
This study measured the level of rural and community banks’ (RCBs) efficiency in Ghana to ascertain whether there were regional disparities in the levels of efficiency using Charnes-Cooper-Rhodes (CCR) and Barker-Charnes-Cooper (BCC) models. We collected data from 127 banks over a 4-year period from 2014 to 2017 (86.11% RCBs). For the data analysis, we employed ANOVA to compare efficiency scores for disparities based on the banks’ Data Envelopmen…
Value co-creation intention among consumers at the bottom of the pyramid
We investigated the relationship between consumer satisfaction, trust in firm, interaction, and perceived service quality on value co-creation intention among rural and community bank consumers in Ghana. Participants were a purposive sample of 315 (female = 49. 52%; mean age = 42. 94 years, SD = 14. 47 years). They completed consumer satisfaction, trust in firm, consumer-firm interaction, perceived service quality, and value co-creation intention…
Business (3 works) · Computer Science (2 works) · Digital Marketing and Social Media (2 works) · Marketing (2 works) · Psychology (2 works) · Service and Product Innovation (2 works) · Service quality (2 works) · Structural equation modeling (2 works) · Asset (computer security (1 work) · Banking stability, regulation, efficiency (1 work)