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Alican Kavas

Biographic Data

ID790045
NAMEAlican Kavas
GIVEN NAMESAlican
FAMILY NAMEKavas
SIGNATUREKAVAS A
VERIFIEDNo
TOTAL WORKS1
TOTAL CITATIONS16
AUTHOR COUNT1
EDITOR COUNT0
FIRST PUBLICATION YEAR1984
LATEST PUBLICATION YEAR1984
H-INDEX1
  • The Theory of Reasoned Action Applied to Coupon Usage

    Terence A Shimp, Alican Kavas•ARTICLE•Journal of Consumer Research•1984•Cited by: 16

    This application of the theory of reasoned action examines the standard Fishbein-Ajzen paradigm and several model variations. These variations extend and challenge the standard model by incorporating tests of interdependent relations between attitudinal and subjective influence variables, by postulating multiple cognitive and normative structures rather than unidimensional structures, and by comparing direct effects of Aact and SN on behavior aga…

  • The Theory of Reasoned Action Applied to Coupon Usage

    Terence A Shimp, Alican Kavas•ARTICLE•Journal of Consumer Research•1984•Cited by: 16

    This application of the theory of reasoned action examines the standard Fishbein-Ajzen paradigm and several model variations. These variations extend and challenge the standard model by incorporating tests of interdependent relations between attitudinal and subjective influence variables, by postulating multiple cognitive and normative structures rather than unidimensional structures, and by comparing direct effects of Aact and SN on behavior aga…

  • The Theory of Reasoned Action Applied to Coupon Usage

    Terence A Shimp, Alican Kavas•ARTICLE•Journal of Consumer Research•1984•Cited by: 16

    This application of the theory of reasoned action examines the standard Fishbein-Ajzen paradigm and several model variations. These variations extend and challenge the standard model by incorporating tests of interdependent relations between attitudinal and subjective influence variables, by postulating multiple cognitive and normative structures rather than unidimensional structures, and by comparing direct effects of Aact and SN on behavior aga…

Action (physics) (1 works) · Advertising (1 works) · Business (1 works) · Cognitive and psychological constructs research (1 works) · Consumer Behavior in Brand Consumption and Identification (1 works) · Coupon (1 works) · Customer Service Quality and Loyalty (1 works) · Psychology (1 works) · Social Psychology (1 works) · Theory of reasoned action (1 works)

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