R Eugene Klippel
Biographic Data
| ID | 809875 |
|---|---|
| NAME | R Eugene Klippel |
| GIVEN NAMES | R Eugene |
| FAMILY NAME | Klippel |
| SIGNATURE | KLIPPEL R E |
| VERIFIED | No |
| TOTAL WORKS | 1 |
| TOTAL CITATIONS | 5 |
| AUTHOR COUNT | 1 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 1975 |
| LATEST PUBLICATION YEAR | 1975 |
| H-INDEX | 1 |
A Comparison of Four Multi-Attribute Models in the Prediction of Consumer Attitudes
Three experiments were conducted on the predictability of four multi-attribute models. Results support using the “adequacy” formulation over the Fishbein and Rosenberg models if the investigator's goal is maximization of explained variance. The utility of eliciting salient beliefs and the nonequivalence of value and prominence components is shown also
A Comparison of Four Multi-Attribute Models in the Prediction of Consumer Attitudes
Three experiments were conducted on the predictability of four multi-attribute models. Results support using the “adequacy” formulation over the Fishbein and Rosenberg models if the investigator's goal is maximization of explained variance. The utility of eliciting salient beliefs and the nonequivalence of value and prominence components is shown also
A Comparison of Four Multi-Attribute Models in the Prediction of Consumer Attitudes
Three experiments were conducted on the predictability of four multi-attribute models. Results support using the “adequacy” formulation over the Fishbein and Rosenberg models if the investigator's goal is maximization of explained variance. The utility of eliciting salient beliefs and the nonequivalence of value and prominence components is shown also
Artificial Intelligence (1 works) · Artificial Intelligence (1 works) · Behavioral Health and Interventions (1 works) · Computer Science (1 works) · Customer Service Quality and Loyalty (1 works) · Econometrics (1 works) · Economics (1 works) · Forecasting Techniques and Applications (1 works) · Mathematical economics (1 works) · Mathematics (1 works)