Kamaal Allil
Biographic Data
| ID | 8395875 |
|---|---|
| NAME | Kamaal Allil |
| GIVEN NAMES | Kamaal |
| FAMILY NAME | Allil |
| SIGNATURE | ALLIL K |
| AFFILIATIONS | University of Hertfordshire |
| ORCID | 0000-0001-5466-6519 |
| VERIFIED | Yes |
| TOTAL WORKS | 2 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 2 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2024 |
| LATEST PUBLICATION YEAR | 2024 |
| H-INDEX | 0 |
Why Millennials Continue to Use WhatsApp? A Focus on Culture and Computer–Human Dialogue
Continuous usage behavior among millennials is crucial, yet factors influencing this behavior are not well understood. This study integrates human-computer interaction and marketing research to investigate the relationship between persuasive dialogue support (PDS), attitudinal loyalty (AL), and continuous-use intention (CI) in the context of WhatsApp. The study also examines the moderating role of four cultural dimensions: uncertainty avoidance (…
Integrating HPWS and Organisational Memory for Enhanced Employee Performance
No prominent works on this page.
Why Millennials Continue to Use WhatsApp? A Focus on Culture and Computer–Human Dialogue
Continuous usage behavior among millennials is crucial, yet factors influencing this behavior are not well understood. This study integrates human-computer interaction and marketing research to investigate the relationship between persuasive dialogue support (PDS), attitudinal loyalty (AL), and continuous-use intention (CI) in the context of WhatsApp. The study also examines the moderating role of four cultural dimensions: uncertainty avoidance (…
Integrating HPWS and Organisational Memory for Enhanced Employee Performance
Business (2 works) · Computer Science (2 works) · Sociology (2 works) · Advertising (1 work) · Big Data and Business Intelligence (1 work) · Cognitive Science and Mapping (1 work) · Collaboration in agile enterprises (1 work) · Digital Marketing and Social Media (1 work) · Focus (optics) (1 work) · Internet privacy (1 work)