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Robert W Shoemaker

Biographic Data

ID843738
NAMERobert W Shoemaker
GIVEN NAMESRobert W
FAMILY NAMEShoemaker
SIGNATURESHOEMAKER R W
VERIFIEDNo
TOTAL WORKS3
TOTAL CITATIONS5
AUTHOR COUNT3
EDITOR COUNT0
FIRST PUBLICATION YEAR1959
LATEST PUBLICATION YEAR1975
H-INDEX2
  • Behavioral Changes in the Trial of New Products

    Robert W Shoemaker, F Robert Shoaf•ARTICLE•Journal of Consumer Research•1975•Cited by: 3

    The theory of perceived risk suggests that consumers can reduce the consequences of trying a new brand by buying a smaller quantity on the trial purchase than is normally bought. This study, based on longitudinal analysis of 1,480 individual new brand buyers, found that initial purchase quantities were smaller, as predicted

  • Democracy" and "Republic" as Understood in Late Eighteenth-Century America

    Robert W Shoemaker•ARTICLE•American Speech•1966•Cited by: 2

    JoHN ADAMS was bothered in 1788 by peculiar sense in which words republic, commonwealth [or] popular state [were] used by... writers who mean by them democracy.' He and others who complained about confused usage of democracy and republic had ample grounds for doing so, because terms were used in variety of ways. Often, for example, they were used synonymously, as by various extremist political groups in I790s; fourteen such organizations called t…

  • The Nineteenth Century: Watershed of American Religious Appellatives

    Robert W Shoemaker•ARTICLE•American Speech•1959

    F A PERSON DISREGARD such exotics as Sandemanians, Ranting Quakers, or Morris-dancing Papists, he will recall that colonial American writings labeled various Christians as 'Papists,' 'Churchmen,' or 'Dissenters.' loday, however, unless the denomination be specified, Christians are known as either Catholics or Protestants. What happened to religious appellatives in the meantime? When did it happen? From the middle of the sixteenth century to the e…

  • Behavioral Changes in the Trial of New Products

    Robert W Shoemaker, F Robert Shoaf•ARTICLE•Journal of Consumer Research•1975•Cited by: 3

    The theory of perceived risk suggests that consumers can reduce the consequences of trying a new brand by buying a smaller quantity on the trial purchase than is normally bought. This study, based on longitudinal analysis of 1,480 individual new brand buyers, found that initial purchase quantities were smaller, as predicted

  • Democracy" and "Republic" as Understood in Late Eighteenth-Century America

    Robert W Shoemaker•ARTICLE•American Speech•1966•Cited by: 2

    JoHN ADAMS was bothered in 1788 by peculiar sense in which words republic, commonwealth [or] popular state [were] used by... writers who mean by them democracy.' He and others who complained about confused usage of democracy and republic had ample grounds for doing so, because terms were used in variety of ways. Often, for example, they were used synonymously, as by various extremist political groups in I790s; fourteen such organizations called t…

  • The Nineteenth Century: Watershed of American Religious Appellatives

    Robert W Shoemaker•ARTICLE•American Speech•1959

    F A PERSON DISREGARD such exotics as Sandemanians, Ranting Quakers, or Morris-dancing Papists, he will recall that colonial American writings labeled various Christians as 'Papists,' 'Churchmen,' or 'Dissenters.' loday, however, unless the denomination be specified, Christians are known as either Catholics or Protestants. What happened to religious appellatives in the meantime? When did it happen? From the middle of the sixteenth century to the e…

  • Democracy" and "Republic" as Understood in Late Eighteenth-Century America

    Robert W Shoemaker•ARTICLE•American Speech•1966•Cited by: 2

    JoHN ADAMS was bothered in 1788 by peculiar sense in which words republic, commonwealth [or] popular state [were] used by... writers who mean by them democracy.' He and others who complained about confused usage of democracy and republic had ample grounds for doing so, because terms were used in variety of ways. Often, for example, they were used synonymously, as by various extremist political groups in I790s; fourteen such organizations called t…

  • Behavioral Changes in the Trial of New Products

    Robert W Shoemaker, F Robert Shoaf•ARTICLE•Journal of Consumer Research•1975•Cited by: 3

    The theory of perceived risk suggests that consumers can reduce the consequences of trying a new brand by buying a smaller quantity on the trial purchase than is normally bought. This study, based on longitudinal analysis of 1,480 individual new brand buyers, found that initial purchase quantities were smaller, as predicted

American Constitutional Law and Politics (2 works) · Computer Science (2 works) · History (2 works) · Sociology (2 works) · Consumer Behavior in Brand Consumption and Identification (1 works) · Democracy (1 works) · Digital Marketing and Social Media (1 works) · Economic history (1 works) · Law (1 works) · Library science (1 works)

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