Kuralai Tulebayeva
Biographic Data
| ID | 8606965 |
|---|---|
| NAME | Kuralai Tulebayeva |
| GIVEN NAMES | Kuralai |
| FAMILY NAME | Tulebayeva |
| SIGNATURE | TULEBAYEVA K |
| AFFILIATIONS | A. Alikhanyan National Laboratory |
| VERIFIED | No |
| TOTAL WORKS | 2 |
| TOTAL CITATIONS | 0 |
| AUTHOR COUNT | 2 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2025 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 0 |
Use of Gender Oriented Lexicon in Advertising as a Factor of Influence on Identity Formation
Given the controversy surrounding the issue of gender equality, interest in gender stereotypes in advertising is currently very relevant. The purpose of the study is to analyse the vocabulary in advertising texts to identify gendered words, phrases or stylistic devices. Methods - content analysis was conducted on the basis of a sample of advertising materials on media boards, on the Internet, and in advertisements. To analyse the frequency of use…
Implementation of the Alash Idea in Literary Translations (On the Example of Contemporary Kazakh Literature)
Alash-Orda is the name of the government (People’s Council) of the national-territorial autonomy formed in December 1917 on the territory of modern Kazakhstan. This study investigates the ideas of the Alash-Orda movement through the analysis and interpretation of literary translations of fables from Russian into Kazakh. The main national ideas embedded in these translations were examined using contextual analysis and comparative methods. Key idea…
No prominent works on this page.
Use of Gender Oriented Lexicon in Advertising as a Factor of Influence on Identity Formation
Given the controversy surrounding the issue of gender equality, interest in gender stereotypes in advertising is currently very relevant. The purpose of the study is to analyse the vocabulary in advertising texts to identify gendered words, phrases or stylistic devices. Methods - content analysis was conducted on the basis of a sample of advertising materials on media boards, on the Internet, and in advertisements. To analyse the frequency of use…
Implementation of the Alash Idea in Literary Translations (On the Example of Contemporary Kazakh Literature)
Alash-Orda is the name of the government (People’s Council) of the national-territorial autonomy formed in December 1917 on the territory of modern Kazakhstan. This study investigates the ideas of the Alash-Orda movement through the analysis and interpretation of literary translations of fables from Russian into Kazakh. The main national ideas embedded in these translations were examined using contextual analysis and comparative methods. Key idea…
Kazakh (2 works) · Art (1 works) · Central Asia Education and Culture (1 works) · Education, Innovation and Language Studies (1 works) · Gender role (1 works) · History (1 works) · Language, Communication, and Linguistic Studies (1 works) · Lexicon (1 works) · Linguistics (1 works) · Literature (1 works)