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Kyungun Kim

Biographic Data

ID8676072
NAMEKyungun Kim
GIVEN NAMESKyungun
FAMILY NAMEKim
SIGNATUREKIM K
AFFILIATIONSUniversity of Central Missouri
ORCID0000-0003-0287-2497
VERIFIEDYes
TOTAL WORKS3
TOTAL CITATIONS0
WORKS AS AUTHOR3
WORKS AS EDITOR0
FIRST PUBLICATION YEAR2023
LATEST PUBLICATION YEAR2026
H-INDEX0
  • Tracing a Decade of Esports Research

    Kyungun Kim, Yong Chae Rhee et al.•ARTICLE•International Journal of Sport…•2026

    Esports has rapidly evolved from a niche subculture to a global industry, attracting billions in revenue and millions of viewers worldwide. Its growth has prompted increasing scholarly attention within sport management, yet research remains fragmented across topics and outlets. This study applies topic modeling to systematically examine esports literature published between 2010 and 2025 in 45 sport management journals. Using a Structural Topic Mo…

  • Passionate About Esports

    Yong Chae Rhee, Kyungun Kim•ARTICLE•International Journal of Sport…•2024

    Alderfer’s ERG (i.e., existence, relatedness, and growth) theory of motivation (1969) was adopted in this study to analyze individuals’ motivations for engaging in esports. This study investigated the relatively new field of esports viewership and participation by concentrating on the motivating factors behind esports consumption to establish whether esports viewership and participation are distinct markets that stand alone or are comparable to o…

  • The Importance of an Organization’s Reputation

    Seomgyun Lee, Kyungun Kim et al.•ARTICLE•International Journal of Sport…•2023

    Crises are unavoidable in the sport world, and their relationship with reputation is inextricable. Protecting its reputation is a top priority for a sport organization in a crisis; thus, developing a valid and reliable instrument should be a precedent. In this study, Rasch analysis was applied to evaluate a 10-item Organizational Reputation Scale (ORP), extensively used in general and sport communication research, but whose development was made u…

No prominent works on this page.

  • The Importance of an Organization’s Reputation

    Seomgyun Lee, Kyungun Kim et al.•ARTICLE•International Journal of Sport…•2023

    Crises are unavoidable in the sport world, and their relationship with reputation is inextricable. Protecting its reputation is a top priority for a sport organization in a crisis; thus, developing a valid and reliable instrument should be a precedent. In this study, Rasch analysis was applied to evaluate a 10-item Organizational Reputation Scale (ORP), extensively used in general and sport communication research, but whose development was made u…

  • Passionate About Esports

    Yong Chae Rhee, Kyungun Kim•ARTICLE•International Journal of Sport…•2024

    Alderfer’s ERG (i.e., existence, relatedness, and growth) theory of motivation (1969) was adopted in this study to analyze individuals’ motivations for engaging in esports. This study investigated the relatively new field of esports viewership and participation by concentrating on the motivating factors behind esports consumption to establish whether esports viewership and participation are distinct markets that stand alone or are comparable to o…

  • Tracing a Decade of Esports Research

    Kyungun Kim, Yong Chae Rhee et al.•ARTICLE•International Journal of Sport…•2026

    Esports has rapidly evolved from a niche subculture to a global industry, attracting billions in revenue and millions of viewers worldwide. Its growth has prompted increasing scholarly attention within sport management, yet research remains fragmented across topics and outlets. This study applies topic modeling to systematically examine esports literature published between 2010 and 2025 in 45 sport management journals. Using a Structural Topic Mo…

Digital Games and Media (2 works) · Psychology (2 works) · Advertising (1 work) · Applied Psychology (1 work) · Audience measurement (1 work) · Business (1 work) · Certification (1 work) · Classical test theory (1 work) · Clinical Psychology (1 work) · Communication in Education and Healthcare (1 work)

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