Tan Cheng
Biographic Data
| ID | 8804010 |
|---|---|
| NAME | Tan Cheng |
| GIVEN NAMES | Tan |
| FAMILY NAME | Cheng |
| SIGNATURE | CHENG T |
| AFFILIATIONS | Fudan University |
| VERIFIED | No |
| TOTAL WORKS | 7 |
| TOTAL CITATIONS | 0 |
| AUTHOR COUNT | 7 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2020 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 0 |
Does superficial attraction hinders sustainable relationships with digital humans? Understanding customer commitment on digital humans in e-services from the utilitarian and hedonic perspectives
The rapid development of artificial intelligence technology has made digital humans (DHs) important interactive subjects in e-service systems. However, recent studies have reported that customers rarely accept DHs in e-service as people used to think. Given that DHs function as sociotechnical systems (STS), considering relationship management between DHs and customers in e-services to address these issues is necessary. To address the above concer…
Capturing brand loyalty through customer relationship management
Customer brand engagement has always been emphasized by numerous firms on digital media. However, previous studies of customer brand engagement did not reveal its features and functions, which impedes our ability to further comprehend and apply it. Based on psychological contract theory, this study identified a mechanism of customer brand engagement and loyalty for exploring customer brand engagement features and functions. We collected 575 valid…
Time-sensitive “teacher”
Blockchain for urban governance
From service capacity to spatial equity
Stochastic energy management and scheduling of microgrids in correlated environment
Social media use and employee innovative performance
We examined the impact of social media use on employee innovative performance, and the psychological mechanism underlying this relationship. Our hypothesis was that social media use would have a positive influence on employee innovative performance and that work engagement would act as a mediator in this relationship. We employed structural equation modeling to investigate this mediating role with 298 employees of a large enterprise in China. Res…
No prominent works on this page.
Social media use and employee innovative performance
We examined the impact of social media use on employee innovative performance, and the psychological mechanism underlying this relationship. Our hypothesis was that social media use would have a positive influence on employee innovative performance and that work engagement would act as a mediator in this relationship. We employed structural equation modeling to investigate this mediating role with 298 employees of a large enterprise in China. Res…
Stochastic energy management and scheduling of microgrids in correlated environment
From service capacity to spatial equity
Time-sensitive “teacher”
Blockchain for urban governance
Capturing brand loyalty through customer relationship management
Customer brand engagement has always been emphasized by numerous firms on digital media. However, previous studies of customer brand engagement did not reveal its features and functions, which impedes our ability to further comprehend and apply it. Based on psychological contract theory, this study identified a mechanism of customer brand engagement and loyalty for exploring customer brand engagement features and functions. We collected 575 valid…
Does superficial attraction hinders sustainable relationships with digital humans? Understanding customer commitment on digital humans in e-services from the utilitarian and hedonic perspectives
The rapid development of artificial intelligence technology has made digital humans (DHs) important interactive subjects in e-service systems. However, recent studies have reported that customers rarely accept DHs in e-service as people used to think. Given that DHs function as sociotechnical systems (STS), considering relationship management between DHs and customers in e-services to address these issues is necessary. To address the above concer…
Business (4 works) · Computer Science (4 works) · Engineering (3 works) · Marketing (3 works) · Psychology (3 works) · Social Psychology (3 works) · Customer Relationship Management (2 works) · Geography (2 works) · Social media (2 works) · Advertising (1 works)