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PR Smith

Biographic Data

ID9157358
NAMEPR Smith
GIVEN NAMESPR
FAMILY NAMESmith
SIGNATURESMITH P
VERIFIEDNo
TOTAL WORKS2
TOTAL CITATIONS0
WORKS AS AUTHOR2
WORKS AS EDITOR0
FIRST PUBLICATION YEAR2013
LATEST PUBLICATION YEAR2022
H-INDEX0
  • Digital Marketing Excellence

    Dave Chaffey, P R Smith et al.•BOOK•Digital Marketing Excellence•2022

    Now in its fifth edition, the hugely popular Digital Marketing Excellence: Planning, Optimizing and Integrating Online Marketing is fully updated, keeping you in line with the changes in this dynamic and exciting field and helping you create effective and up-to-date customer-centric digital marketing plans. A practical guide to creating and executing digital marketing plans, it combines established approaches to marketing planning with the creati…

  • Emarketing Excellence

    Dave Chaffey, PR Smith•BOOK•eMarketing excellence•2013

    Now in its fourth edition, the hugely successful Emarketing Excellence is fully updated; keeping you in line with the changes in this dynamic and exciting field and helping you create effective and up-to-date customer-centric e-marketing plans. A practical guide to creating and executing e-marketing plans, it combines established approaches to marketing planning with the creative use of new e-models and e-tools. This new edition seamlessly integr…

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  • Emarketing Excellence

    Dave Chaffey, PR Smith•BOOK•eMarketing excellence•2013

    Now in its fourth edition, the hugely successful Emarketing Excellence is fully updated; keeping you in line with the changes in this dynamic and exciting field and helping you create effective and up-to-date customer-centric e-marketing plans. A practical guide to creating and executing e-marketing plans, it combines established approaches to marketing planning with the creative use of new e-models and e-tools. This new edition seamlessly integr…

  • Digital Marketing Excellence

    Dave Chaffey, P R Smith et al.•BOOK•Digital Marketing Excellence•2022

    Now in its fifth edition, the hugely popular Digital Marketing Excellence: Planning, Optimizing and Integrating Online Marketing is fully updated, keeping you in line with the changes in this dynamic and exciting field and helping you create effective and up-to-date customer-centric digital marketing plans. A practical guide to creating and executing digital marketing plans, it combines established approaches to marketing planning with the creati…

Business (2 works) · Computer Science (2 works) · Digital marketing (2 works) · Digital Marketing and Social Media (2 works) · Marketing (2 works) · Marketing and Advertising Strategies (2 works) · Marketing management (2 works) · Marketing plan (2 works) · Marketing research (2 works) · Marketing strategy (2 works)

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