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Wilson Bastos

Biographic Data

ID92007
NAMEWilson Bastos
GIVEN NAMESWilson
FAMILY NAMEBastos
SIGNATUREBASTOS W
AFFILIATIONSUniversity of Arizona
ORCID0000-0002-9282-321X
VERIFIEDYes
TOTAL WORKS1
TOTAL CITATIONS7
AUTHOR COUNT1
EDITOR COUNT0
FIRST PUBLICATION YEAR2017
LATEST PUBLICATION YEAR2017
H-INDEX1
  • How and Why Conversational Value Leads to Happiness for Experiential and Material Purchases

    Wilson Bastos, Merrie Brucks•ARTICLE•Journal of Consumer Research•2017•Cited by: 7•References: 52

    This work presents convergent evidence that experiential purchases are more conducive to interpersonal conversations than are material purchases—that is, experiences have higher conversational value, which helps explain why they afford consumers greater happiness than do objects (Van Boven and Gilovich 2003). Further, two experiments demonstrate that factors known to differ between experiential and material purchases—closeness to the self, social…

  • How and Why Conversational Value Leads to Happiness for Experiential and Material Purchases

    Wilson Bastos, Merrie Brucks•ARTICLE•Journal of Consumer Research•2017•Cited by: 7•References: 52

    This work presents convergent evidence that experiential purchases are more conducive to interpersonal conversations than are material purchases—that is, experiences have higher conversational value, which helps explain why they afford consumers greater happiness than do objects (Van Boven and Gilovich 2003). Further, two experiments demonstrate that factors known to differ between experiential and material purchases—closeness to the self, social…

  • How and Why Conversational Value Leads to Happiness for Experiential and Material Purchases

    Wilson Bastos, Merrie Brucks•ARTICLE•Journal of Consumer Research•2017•Cited by: 7•References: 52

    This work presents convergent evidence that experiential purchases are more conducive to interpersonal conversations than are material purchases—that is, experiences have higher conversational value, which helps explain why they afford consumers greater happiness than do objects (Van Boven and Gilovich 2003). Further, two experiments demonstrate that factors known to differ between experiential and material purchases—closeness to the self, social…

Business (1 works) · Consumer Behavior in Brand Consumption and Identification (1 works) · Consumer Retail Behavior Studies (1 works) · Experiential learning (1 works) · Happiness (1 works) · Marketing (1 works) · Mathematics (1 works) · Pedagogy (1 works) · Psychological Well-being and Life Satisfaction (1 works) · Psychology (1 works)

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