Nompumelelo NZAMA
Biographic Data
| ID | 9429924 |
|---|---|
| NAME | Nompumelelo NZAMA |
| GIVEN NAMES | Nompumelelo |
| FAMILY NAME | NZAMA |
| SIGNATURE | NZAMA N |
| AFFILIATIONS | University of Zululand |
| ORCID | 0000-0002-5861-4705 |
| VERIFIED | Yes |
| TOTAL WORKS | 1 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 1 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2021 |
| LATEST PUBLICATION YEAR | 2021 |
| H-INDEX | 0 |
Nuanced Gender Perceptions
We explored nuanced gender perceptions regarding the influences that business capabilities may have on tourism-related business operations in Durban, KwaZulu-Natal. We used structured questionnaire to collect data from 150 tourism-related entrepreneurs and managers. This study made no conclusive finding that gender does play a role with regard to differentiating business success or performance, as reported in some literature. However, marketing c…
No prominent works on this page.
Nuanced Gender Perceptions
We explored nuanced gender perceptions regarding the influences that business capabilities may have on tourism-related business operations in Durban, KwaZulu-Natal. We used structured questionnaire to collect data from 150 tourism-related entrepreneurs and managers. This study made no conclusive finding that gender does play a role with regard to differentiating business success or performance, as reported in some literature. However, marketing c…
Business (1 work) · Business Strategies and Management Research (1 work) · Entrepreneurship Studies and Influences (1 work) · Gender Diversity and Inequality (1 work) · Geography (1 work) · Marketing (1 work) · Perception (1 work) · Psychology (1 work) · Tourism (1 work)