Sunhee Seo
Biographic Data
| ID | 9492519 |
|---|---|
| NAME | Sunhee Seo |
| GIVEN NAMES | Sunhee |
| FAMILY NAME | Seo |
| SIGNATURE | SEO S |
| AFFILIATIONS | Ewha Womans University |
| ORCID | 0000-0001-7727-3478 |
| VERIFIED | Yes |
| TOTAL WORKS | 2 |
| TOTAL CITATIONS | 0 |
| AUTHOR COUNT | 2 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2020 |
| LATEST PUBLICATION YEAR | 2024 |
| H-INDEX | 0 |
Parents' perceived risks and benefits on avoidance of street food near schools in Indonesia
This study identified the influence of parents' perceived risks and benefits on children's avoidance of street food near schools in Indonesia. It also assessed how food risk knowledge and trust in food sellers influence risk—benefit perceptions and the moderating effect of school type. An online survey was conducted with 576 parents of elementary schoolchildren in Jakarta and West Java, and structural equation modeling was performed to test the h…
Satisfaction and purchase intention of imported fresh fruits based on familiarity
Purpose This study aims to investigate the influence of image and reputation of imported fresh fruits on consumer satisfaction and purchase intentions. The moderating role of familiarity with imported fruits was also assessed. Design/methodology/approach A total of 332 Taiwanese consumers who had purchased imported Korean pears participated using an online survey and were grouped based on their familiarity to Korean pears. Multi-group analysis wi…
No prominent works on this page.
Satisfaction and purchase intention of imported fresh fruits based on familiarity
Purpose This study aims to investigate the influence of image and reputation of imported fresh fruits on consumer satisfaction and purchase intentions. The moderating role of familiarity with imported fruits was also assessed. Design/methodology/approach A total of 332 Taiwanese consumers who had purchased imported Korean pears participated using an online survey and were grouped based on their familiarity to Korean pears. Multi-group analysis wi…
Parents' perceived risks and benefits on avoidance of street food near schools in Indonesia
This study identified the influence of parents' perceived risks and benefits on children's avoidance of street food near schools in Indonesia. It also assessed how food risk knowledge and trust in food sellers influence risk—benefit perceptions and the moderating effect of school type. An online survey was conducted with 576 parents of elementary schoolchildren in Jakarta and West Java, and structural equation modeling was performed to test the h…
Psychology (2 works) · Social Psychology (2 works) · Structural equation modeling (2 works) · Advertising (1 work) · Business (1 work) · Consumer Behavior in Brand Consumption and Identification (1 work) · Customer Service Quality and Loyalty (1 work) · Developmental psychology (1 work) · Environmental health (1 work) · Food safety (1 work)