Mingsen Wang
Biographic Data
| ID | 9590779 |
|---|---|
| NAME | Mingsen Wang |
| GIVEN NAMES | Mingsen |
| FAMILY NAME | Wang |
| SIGNATURE | WANG M |
| AFFILIATIONS | Zhoukou Normal University |
| VERIFIED | No |
| TOTAL WORKS | 2 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 2 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2025 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 0 |
The dynamics of personality, risk, and choice
Adventure tourism has grown rapidly, attracting individuals with diverse personality profiles and risk preferences. This study investigates how the Big Five Personality Traits, specifically extraversion, openness, and neuroticism, influence adventure tourism choices and how psychological risk preference moderates these relationships. Using stratified random sampling, 650 questionnaires were distributed, and 617 were collected. After excluding inc…
Information overload in digital tourism marketing
The fast growth of digital marketing in the tourism sector requires an understanding of its impact on tourist purchase intentions. Digital marketing strategies, including social media marketing, search engine marketing, content marketing, and email campaigns, play a crucial role in shaping consumer decisions. However, information overload may weaken these effects, making it essential to examine its moderating role. This study explores how digital…
No prominent works on this page.
The dynamics of personality, risk, and choice
Adventure tourism has grown rapidly, attracting individuals with diverse personality profiles and risk preferences. This study investigates how the Big Five Personality Traits, specifically extraversion, openness, and neuroticism, influence adventure tourism choices and how psychological risk preference moderates these relationships. Using stratified random sampling, 650 questionnaires were distributed, and 617 were collected. After excluding inc…
Information overload in digital tourism marketing
The fast growth of digital marketing in the tourism sector requires an understanding of its impact on tourist purchase intentions. Digital marketing strategies, including social media marketing, search engine marketing, content marketing, and email campaigns, play a crucial role in shaping consumer decisions. However, information overload may weaken these effects, making it essential to examine its moderating role. This study explores how digital…
Advertising (2 works) · Business (2 works) · Computer Science (2 works) · Marketing (2 works) · Tourism (2 works) · Adventure (1 work) · Adventure Sports and Sensation Seeking (1 work) · Consumer Behavior in Brand Consumption and Identification (1 work) · Digital marketing (1 work) · Digital Marketing and Social Media (1 work)