Ana Casado-Molina
Biographic Data
| ID | 9678340 |
|---|---|
| NAME | Ana Casado-Molina |
| GIVEN NAMES | Ana |
| FAMILY NAME | Casado-Molina |
| SIGNATURE | CASADO-MOLINA A |
| AFFILIATIONS | Universidad de Málaga |
| VERIFIED | No |
| TOTAL WORKS | 1 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 1 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2023 |
| LATEST PUBLICATION YEAR | 2023 |
| H-INDEX | 0 |
Proposal for Employing User-Generated Content as a Data Source for Measuring Tourism Destination Image
The user-generated content (UGC) published on the internet offers great advantages as a source of data. This study proposes a way to make better use of its potential to measure tourism destination image, based on the recommendations of Echtner and Ritchie. These authors indicate that in order to obtain a comprehensive picture of tourism destinations, it is necessary to carry out a holistic and attribute-based analysis using unstructured and struc…
No prominent works on this page.
Proposal for Employing User-Generated Content as a Data Source for Measuring Tourism Destination Image
The user-generated content (UGC) published on the internet offers great advantages as a source of data. This study proposes a way to make better use of its potential to measure tourism destination image, based on the recommendations of Echtner and Ritchie. These authors indicate that in order to obtain a comprehensive picture of tourism destinations, it is necessary to carry out a holistic and attribute-based analysis using unstructured and struc…
Advertising (1 work) · Artificial Intelligence (1 work) · Business (1 work) · Computer Science (1 work) · Content analysis (1 work) · Culinary Culture and Tourism (1 work) · Data mining (1 work) · Data science (1 work) · Destination Image (1 work) · Destinations (1 work)