Md Rishad Kabir
Biographic Data
| ID | 9949350 |
|---|---|
| NAME | Md Rishad Kabir |
| GIVEN NAMES | Md Rishad |
| FAMILY NAME | Kabir |
| SIGNATURE | KABIR M R |
| AFFILIATIONS | Begum Rokeya University |
| VERIFIED | No |
| TOTAL WORKS | 2 |
| TOTAL CITATIONS | 0 |
| AUTHOR COUNT | 2 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2024 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 0 |
The Impact of Risk Awareness on Purchase Intention in E-Commerce
The study analyzes the e-commerce buying intention based on risk awareness with its impact on perceived usefulness as a mediator and brand perception as a moderator. With the heightened amount of online shopping, when there are data security, fraud, and product quality concerns, it affects consumer decision-making. Through using SPSS 25 and SmartPLS 4.0, a quantitative analysis was made on 258 survey responses, and it concludes that risk awarenes…
Impact of E-Marketing on Book Purchase Tendencies
Purpose: This study investigates the effects of e-marketing on customer behaviour in book purchases regarding e-mail marketing, social media marketing, and mobile marketing. It also examines the factors influencing the book-purchasing decision and how each e-marketing channel affects customer behaviour. These findings will be essential context for book industry marketers and stakeholders.Methodology: This quantitative analysis was drawn from surv…
No prominent works on this page.
Impact of E-Marketing on Book Purchase Tendencies
Purpose: This study investigates the effects of e-marketing on customer behaviour in book purchases regarding e-mail marketing, social media marketing, and mobile marketing. It also examines the factors influencing the book-purchasing decision and how each e-marketing channel affects customer behaviour. These findings will be essential context for book industry marketers and stakeholders.Methodology: This quantitative analysis was drawn from surv…
The Impact of Risk Awareness on Purchase Intention in E-Commerce
The study analyzes the e-commerce buying intention based on risk awareness with its impact on perceived usefulness as a mediator and brand perception as a moderator. With the heightened amount of online shopping, when there are data security, fraud, and product quality concerns, it affects consumer decision-making. Through using SPSS 25 and SmartPLS 4.0, a quantitative analysis was made on 258 survey responses, and it concludes that risk awarenes…
Technology Adoption and User Behaviour (2 works) · Advertising (1 works) · Brand awareness (1 works) · Business (1 works) · Cultural and Educational Studies (1 works) · Diverse Topics in Contemporary Research (1 works) · Elaboration likelihood model (1 works) · Empirical research (1 works) · Marketing (1 works) · Mathematics (1 works)