Jinge Yao
Dados Biográficos
| ID | 4628651 |
|---|---|
| NOME | Jinge Yao |
| PRENOMES | Jinge |
| SOBRENOME | Yao |
| ASSINATURA | YAO J |
| AFILIAÇÕES | Ningbo Dahongying University |
| ORCID | 0000-0002-8681-494X |
| VERIFICADO | Sim |
| TOTAL DE OBRAS | 5 |
| TOTAL DE CITAÇÕES | 0 |
| OBRAS COMO AUTOR | 5 |
| OBRAS COMO EDITOR | 0 |
| PRIMEIRO ANO DE PUBLICAÇÃO | 2021 |
| ANO MAIS RECENTE DE PUBLICAÇÃO | 2026 |
| ÍNDICE H | 0 |
Dualistic perspectives of digital marketing strategies and sustainable performance of cultural heritage tourist sites
Coupling coordination and spatial analyses of the Mice and tourism industries
The interaction and coupling between the MICE (meetings, incentives, conferences and exhibitions) and tourism is of great significance in promoting industrial competitiveness. This study proposes a conceptual index system using the entropy method and the coupling coordination degree model to evaluate the coupling coordination between the MICE and tourism industries. Employing a large-scale sample of 31 provinces in China during 2011–2020, we find…
Public Health and Online Mice Technology During the Covid-19 Pandemic
The traditional meetings, incentives, conferences, and exhibitions (MICE) industry has been hit hard by social distancing regulations introduced to combat the COVID-19 pandemic, with concerns about pandemic risks and personal hygiene increasing the demand for online MICE technology. With the introduction of innovative new technologies to the MICE industry, it is important to study the psychology of online MICE attendees, particularly the factors …
Social Distancing, Health Concerns, and Digitally Empowered Consumption Behavior Under Covid-19
During the COVID-19 pandemic, livestream shopping has provided consumers with a way to maintain social distancing while offering an alternative to offline shopping. This study aims to understand the impact of COVID-19 and other public health crises on the behavioral intentions of consumers using livestream shopping technology. A theoretical model was designed that combines the health belief model, trust theory, and the theory of planned behavior.…
Leveraging digital technology for integration
This study examines the impact of digital technology on multi-stakeholder value creation in the tourism industry. Drawing on frameworks from the Net-Enabled Business Innovation Cycle (NEBIC) and Organizational Information Processing Theory (OIPT), this research delineates a four-stage process through which digital technology enables value co-creation: choosing digital technology, matching economic opportunities, tourism business model innovation,…
Sem obras proeminentes nesta página.
Public Health and Online Mice Technology During the Covid-19 Pandemic
The traditional meetings, incentives, conferences, and exhibitions (MICE) industry has been hit hard by social distancing regulations introduced to combat the COVID-19 pandemic, with concerns about pandemic risks and personal hygiene increasing the demand for online MICE technology. With the introduction of innovative new technologies to the MICE industry, it is important to study the psychology of online MICE attendees, particularly the factors …
Coupling coordination and spatial analyses of the Mice and tourism industries
The interaction and coupling between the MICE (meetings, incentives, conferences and exhibitions) and tourism is of great significance in promoting industrial competitiveness. This study proposes a conceptual index system using the entropy method and the coupling coordination degree model to evaluate the coupling coordination between the MICE and tourism industries. Employing a large-scale sample of 31 provinces in China during 2011–2020, we find…
Dualistic perspectives of digital marketing strategies and sustainable performance of cultural heritage tourist sites
Social Distancing, Health Concerns, and Digitally Empowered Consumption Behavior Under Covid-19
During the COVID-19 pandemic, livestream shopping has provided consumers with a way to maintain social distancing while offering an alternative to offline shopping. This study aims to understand the impact of COVID-19 and other public health crises on the behavioral intentions of consumers using livestream shopping technology. A theoretical model was designed that combines the health belief model, trust theory, and the theory of planned behavior.…
Leveraging digital technology for integration
This study examines the impact of digital technology on multi-stakeholder value creation in the tourism industry. Drawing on frameworks from the Net-Enabled Business Innovation Cycle (NEBIC) and Organizational Information Processing Theory (OIPT), this research delineates a four-stage process through which digital technology enables value co-creation: choosing digital technology, matching economic opportunities, tourism business model innovation,…
Business (4 obras) · Marketing (4 obras) · Digital Marketing and Social Media (3 obras) · Economics (3 obras) · Tourism (3 obras) · Computer Science (2 obras) · Conferences and Exhibitions Management (2 obras) · Geography (2 obras) · Incentive (2 obras) · Medicine (2 obras)