R Schmalensee
Dados Biográficos
| ID | 5729314 |
|---|---|
| NOME | R Schmalensee |
| PRENOMES | R |
| SOBRENOME | Schmalensee |
| ASSINATURA | SCHMALENSEE R |
| VERIFICADO | Não |
| TOTAL DE OBRAS | 2 |
| TOTAL DE CITAÇÕES | 4 |
| TOTAL COMO AUTOR | 2 |
| TOTAL COMO EDITOR | 0 |
| PRIMEIRO ANO DE PUBLICAÇÃO | 1973 |
| ANO MAIS RECENTE DE PUBLICAÇÃO | 1973 |
| ÍNDICE H | 1 |
The Economics of Advertising
The Economics of Advertising
Journal Article The Economics of Advertising Get access The Economics of Advertising. By R. Schmalensee. (Amsterdam: North-Holland, 1972. Pp. xiii + 312. Dfl. 61.00.) J. McGee J. McGee London Graduate School of Business Studies Search for other works by this author on: Oxford Academic Google Scholar The Economic Journal, Volume 83, Issue 329, 1 March 1973, Pages 295–297, https://doi.org/10.2307/2231145 Published: 01 March 1973
The Economics of Advertising
Journal Article The Economics of Advertising Get access The Economics of Advertising. By R. Schmalensee. (Amsterdam: North-Holland, 1972. Pp. xiii + 312. Dfl. 61.00.) J. McGee J. McGee London Graduate School of Business Studies Search for other works by this author on: Oxford Academic Google Scholar The Economic Journal, Volume 83, Issue 329, 1 March 1973, Pages 295–297, https://doi.org/10.2307/2231145 Published: 01 March 1973
The Economics of Advertising
The Economics of Advertising
Journal Article The Economics of Advertising Get access The Economics of Advertising. By R. Schmalensee. (Amsterdam: North-Holland, 1972. Pp. xiii + 312. Dfl. 61.00.) J. McGee J. McGee London Graduate School of Business Studies Search for other works by this author on: Oxford Academic Google Scholar The Economic Journal, Volume 83, Issue 329, 1 March 1973, Pages 295–297, https://doi.org/10.2307/2231145 Published: 01 March 1973
Advertising (2 obras) · Business (2 obras) · Economics (2 obras) · Art History and Market Analysis (1 obras) · Business Strategy and Innovation (1 obras) · Economic history (1 obras) · Marketing and Advertising Strategies (1 obras) · Media studies (1 obras) · Merger and Competition Analysis (1 obras) · Sociology (1 obras)