Consumer Response to Initial Product Trial
A Bayesian Analysis
Bibliographic Data
| ID | 11074685 |
|---|---|
| Authors | Carol A Scott (corresponding author), Richard F Yalch |
| Year | 1980 |
| Volume | 7 |
| Issue | 1 |
| Pages | 32 |
| Publication date | 1980-06-01 |
| Peer Reviewed | Yes |
| Open Access | No |
| Type | ARTICLE |
| Venue | Journal of Consumer Research (JOURNAL) |
| Journal identifiers | ISSN: 0093-5301 • E-ISSN: 1537-5277 |
| Publisher | Oxford University Press (OUP) (PUBLISHER) |
| DOI | 10.1086/208790 |
| OpenAlex | W2059240717 |
| Language | EN |
| Citations received | 7 |
| References cited | 17 |
Journal Article Consumer Response to Initial Product Trial: A Bayesian Analysis Get access Carol A. Scott, Carol A. Scott Search for other works by this author on: Oxford Academic PubMed Google Scholar Richard F. Yalch Richard F. Yalch Search for other works by this author on: Oxford Academic PubMed Google Scholar Journal of Consumer Research, Volume 7, Issue 1, June 1980, Pages 32–41, https://doi.org/10.1086/208790 Published: 01 June 1980 Article history Received: 01 February 1978 Revision received: 01 September 1979 Published: 01 June 1980
Attribution · Bayesian inference · Bayesian probability · Cognitive psychology · Consumer behaviour · Econometrics · Perception · Prior information · Product (mathematics · Situational ethics · Statistics · Artificial Intelligence · Behavioral Health and Interventions · Computer Science · Consumer Behavior in Brand Consumption and Identification · Decision-Making and Behavioral Economics · Mathematics · Psychology · Social Psychology
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Highly Credible Sources
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| Unique citing works | 7 |
|---|---|
| Citations per year | 0,17 |
| Citation span | 1985 - 2013 (29) |
| Citation velocity | historical |
| Highly cited | No |
| Citation types | Neutral: 4 |