Factors Affecting Cognitive Resistance to Advertising
Bibliographic Data
| ID | 2192141 |
|---|---|
| Authors | Peter Wright (0000-0001-5424-2521) |
| Year | 1975 |
| Volume | 2 |
| Issue | 1 |
| Pages | 1 |
| Publication date | 1975-06-01 |
| Peer Reviewed | Yes |
| Open Access | No |
| Type | ARTICLE |
| Venue | Journal of Consumer Research (JOURNAL) |
| Journal identifiers | ISSN: 0093-5301 • E-ISSN: 1537-5277 |
| Publisher | Oxford University Press (OUP) (PUBLISHER) |
| DOI | 10.1086/208610 |
| OpenAlex | W2072373633 |
| Language | EN |
| Citations received | 31 |
| References cited | 9 |
Journal Article Factors Affecting Cognitive Resistance to Advertising Get access Peter Wright Peter Wright Search for other works by this author on: Oxford Academic PubMed Google Scholar Journal of Consumer Research, Volume 2, Issue 1, June 1975, Pages 1–9, https://doi.org/10.1086/208610 Published: 01 June 1975
Advertising · Affect (linguistics) · Business · Cognition · Resistance (ecology) · Trait · Communication · Computer Science · Consumer Behavior in Brand Consumption and Identification · Digital Marketing and Social Media · Psychology · Social Psychology
Consumer Response to Initial Product Trial
Attributional Processes and Effects in Promotional Situations
Determinants of Price Dependency
Message-Evoked Thoughts
An Attributional Analysis of Resistance to Group Pressure Regarding Illicit Drug and Alcohol Consumption
The Persuasion Knowledge Model
Dimensions of Consumer Expertise
The Effects of Television Commercial Repetition on Cognitive Response and Message Acceptance
Consumer Knowledge
A Probabilistic Latent Class Model for Assessing Inter-Judge Reliability
The Role of Family Communication in Consumer Learning
Gender Issues in Advertising An oversight synthesis of research
Innovativeness and Confidence in Information Processing
Shedding New Light on How Advertising Literacy Can Affect Children's Processing of Embedded Advertising Formats
How Consumers Assess the Value of Advertising
Strategies for Resisting Persuasion
When Attention‐Getting Advertising Tactics Elicit Consumer Inferences of Manipulative Intent
Strategies and motives for resistance to persuasion
A typology of consumer strategies for resisting advertising, and a review of mechanisms for countering them
Gender Differences in Information Processing Strategies
Innovativeness and Information Processing Confidence
An Analysis of the Convergent and Discriminant Validity of the Personal Involvement Inventory and the Consumer Involvement Profile
Experienced Conflict in Decision-Making as a Function of Level of Cognitive Complexity
Debunking fake ad claims
Electoral Choice
What Does Curiosity Really Do to the Cat? A Look at How Message Exposure Can Lead to Illicit Drug Trial Among College Students
Above the Message and Beyond Reach
Comparing the Impact of Explicit and Implicit Resistance Induction Strategies on Message Persuasiveness
The word of a reluctant convert
When mutations meet motivations
Consumer Self-Confidence
Personality and persuasibility
Status variables and matching behavior1
Personality Characteristics Related to Susceptibility to Influence by Peers or Authority Figures
Sex differences in the relationship between self-esteem and susceptibility to social influence1
Attitude Change as a Function of Response Restriction
Self-Confidence and Persuasibility in Women
Distraction increases yielding to propaganda by inhibiting counterarguing
An experimental study of psychological resistances to fear arousing communications
Differential effects of ego threat upon persuasibility for high and low self-esteem subjects
| Unique citing works | 31 |
|---|---|
| Citations per year | 0,62 |
| Citation span | 1976 - 2023 (48) |
| Citation velocity | historical |
| Highly cited | No |
| Citation types | Neutral: 19 |