Adoption intention of virtual reality in choosing travel destinations in the context of a developing economy
Bibliographic Data
| ID | 11411340 |
|---|---|
| Authors | Tareq Rasul (0000-0002-1274-7000, Department of Marketing, Australian Institute of Business (AIB), Adelaide, Australia, corresponding author) |
| Year | 2022 |
| Volume | 47 |
| Issue | 4 |
| Pages | 448-452 |
| Publication date | 2022-07-04 |
| Open Access | No |
| Type | ARTICLE |
| Venue | Tourism Recreation Research (JOURNAL) |
| Journal identifiers | ISSN: 0250-8281 • E-ISSN: 2320-0308 |
| Publisher | Informa UK Limited (PUBLISHER • GB) |
| DOI | 10.1080/02508281.2021.1981073 |
| OpenAlex | W3203004841 |
| Language | EN |
| Citations received | 4 |
| References cited | 39 |
The role and influence of virtual reality (VR) in the context of tourism and destination marketing has been prevalent in the academic literature since the mid-nineties. The literature confirms that
Business · Context (archaeology · Destinations · Geography · Human–computer interaction · Tourism · Virtual reality · Computer Science · Digital Marketing and Social Media · Technology Adoption and User Behaviour · Virtual Reality Applications and Impacts · Marketing
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| Citations per year | 1.33 |
|---|---|
| Citation span | 2023 - 2025 (3) |
| Highly cited | No |