Elections
Personal Popularity in U.S. Presidential Elections
Bibliographic Data
| ID | 12000107 |
|---|---|
| Authors | Martin P Wattenberg, Martin Wattenberg (0000-0003-0904-4862, corresponding author) |
| Year | 2004 |
| Volume | 34 |
| Issue | 1 |
| Pages | 143-155 |
| Publication date | 2004-02-18 |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Presidential Studies Quarterly (JOURNAL) |
| Journal identifiers | ISSN: 0360-4918 • E-ISSN: 1741-5705 |
| Publisher | Wiley (PUBLISHER • GB) |
| DOI | 10.1111/j.1741-5705.2004.00040.x |
| OpenAlex | W2104506707 |
| Language | EN |
| Citations received | 2 |
| References cited | 4 |
A commonly held view is that presidential elections are largely personality contests, and that the candidate with the best‐liked personality wins. But is this really the case? Based on a careful analysis of national survey data from the last 11 presidential elections, this article concludes that such a view is unfounded. The most personally popular candidate does not always win in the U.S.—indeed, in recent elections, the most personally popular candidate has generally lost. Much more central to candidate evaluations, and to who emerges victorious, are perceptions of candidates’ stands on the issues
Media studies · Personality · Political science · Politics · Popularity · Presidential system · Sociology · Electoral Systems and Political Participation · Law · Political Influence and Corporate Strategies · Psychology · Social Media and Politics · Social Psychology
| Citations per year | 0.1 |
|---|---|
| Citation span | 2006 - 2022 (17) |
| Highly cited | No |