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WhatsApp Groups in Social Research

New Opportunities for Fieldwork Communication and Management

Bibliographic Data

ID12101853
AuthorsTemirlan Jailobaev (Empirica International Research and Consultancy Institute, UK), Kanykey Jailobaeva (0000-0002-1316-8449, Queen Margaret University, corresponding author), Myrzagul Baialieva (Empirica International Research and Consultancy Institute, Kyrgyzstan), Gulsaadat Baialieva (Empirica International Research and Consultancy Institute, Kyrgyzstan), Gulnara Asilbekova (Empirica International Research and Consultancy Institute, Kyrgyzstan)
Year2021
Volume149
Issue1
Pages60-82
Publication date2021-01-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueBulletin of Sociological Methodology/Bulletin de Méthodologie Sociologique (JOURNAL)
Journal identifiersISSN: 0759-1063 • E-ISSN: 2070-2779
PublisherSAGE Publishing (PUBLISHER • US)
DOI10.1177/0759106320978337
OpenAlexW3123975788
LanguageEN
Citations received17
References cited17

WhatsApp is a popular platform primarily for informal communication. It has 1.5 billion users worldwide. Though there are increasing numbers of studies looking at the use of WhatsApp in various formal settings, its use in social research remains under-studied. We have used WhatsApp in several research projects. In this article, we analyse our use of WhatsApp within two studies conducted in 2019. We analysed the content of messages and counted the messages sent by each member to our WhatsApp groups. We also analysed the feedback received from our research assistants on the use of WhatsApp groups in research. We show in this article that WhatsApp has created new opportunities for better communication and management of fieldwork to meet a tight schedule and that this improved the overall quality of the project. We offer lessons learned for improving the use of WhatsApp in research processes

Political science · Public relations · Schedule · Social media · World Wide Web · Computer Science · Focus Groups and Qualitative Methods · Social Media and Politics

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Unique citing works17
Citations per year4.25
Citation span2022 - 2026 (5)
Citation velocitycurrent
Highly citedNo
Citation typesNeutral: 15

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