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Walmart and its employee relations

Organizational stance-taking and legitimacy

Bibliographic Data

ID12428358
AuthorsZeynep Cihan Koca-Helvacı (0009-0006-8482-6919, Dokuz Eylül University, corresponding author), Zeynep Cihan Koca-Helvaci
Year2015
Volume23
Issue4
Pages374-386
Publication date2015-11-09
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueOn the Horizon The International Journal of Learning Futures (JOURNAL)
Journal identifiersISSN: 1074-8121 • E-ISSN: 2054-1708
PublisherEmerald Publishing Limited (PUBLISHER • GB)
DOI10.1108/oth-05-2015-0025
OpenAlexW1861593629
LanguageEN
Citations received2
References cited24

Purpose – The purpose of this paper is to analyse how appraisal resources and legitimation strategies, concerning “associates” and “suppliers” in Walmart’s Corporate Social Responsibility reports from 2011 to 2013, contribute to the representation of a positive corporate image. Design/methodology/approach – This paper draws upon Appraisal Theory (Martin and White, 2005) and Legitimation Theory (van Leeuwen, 2007) to explore the link between evaluative language and legitimacy concerning abovementioned search terms. Findings – Walmart’s representations of its stance towards “associates” and “suppliers” differ greatly, although the corporation communicates a positive self-image through both of them. Walmart portrays its relationship with its “associates” as cooperative and mutually beneficial. On the other hand, the corporation presents the image of a philanthropist organisation that has been trying to improve the poor working conditions of its “suppliers” through strict regulations. Research limitations/implications – Only a small amount of data could be analysed manually due to the special nature of evaluative language and legitimation. Originality/value – This paper fulfils an identified need in studying social reporting in terms of linguistic resources

Appraisal theory · Corporate social responsibility · Corporation · Epistemology · Legitimacy · Legitimation · Originality · Political science · Public relations · Representation (politics · Social science · Sociology · Value (mathematics · Computer Science · Corporate Identity and Reputation · Corporate Social Responsibility Reporting · Law · Management and Organizational Studies · Psychology · Social Psychology

  • I found what I felt like I was born to do”

    Open Access•Josephine Ho•Discourse Context & Media•2020

  • Purposeful life or sugar-coated lies

    Open Access•Josephine Ho•Language & Communication•2021

  • Legitimation in discourse and communication

    Open Access•T Van Leeuwen•Discourse & Communication•2007

  • Data in Search of a Theory

    Arieh A Ullmann•Academy of Management Review•1985

  • Beyond Exchange

    Joe Martin, J R Martin•Evaluation in text•2000

  • The Theory Of Social And Economic Organization

    Max Weber•The Theory Of Social And Economic…•1997

  • World Report 2013

    Open Access•Human Rights Watch, Human Rights Watch Human Rights Watch•World Report 2013•2013

  • Globalization and Social Policy

    Open Access•Nicola Yeates•Global Social Policy•2002

  • Legitimation in corporate discourse

    Open Access•Ruth Breeze•Discourse & Society•2012

  • Organizational Legitimacy

    John B Dowling, John Dowling et al.•The Pacific Sociological Review•1975

  • Corporate Social Responsibility

    Open Access•Subhabrata Bobby Banerjee•Critical Sociology•2008

Unique citing works2
Citations per year0,33
Citation span2020 - 2021 (2)
Citation velocityhistorical
Highly citedNo
Citation typesNeutral: 2

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