Investigating senior travel behaviour through motivation opportunities ability approach
Conspicuous consumption and technology self-efficacy as moderators
Bibliographic Data
| ID | 12463168 |
|---|---|
| Authors | Noopur Saxena (0000-0002-3513-0513, Guru Gobind Singh Indraprastha University), Aanchal Aggarwal (0000-0002-2072-9806, Guru Gobind Singh Indraprastha University), Nupur Arora (0000-0003-2297-6912, Guru Gobind Singh Indraprastha University, corresponding author), Parul Manchanda (0000-0003-4941-5277, Guru Gobind Singh Indraprastha University) |
| Year | 2023 |
| Volume | 28 |
| Issue | 7 |
| Pages | 682-700 |
| Publication date | 2023-07-03 |
| Open Access | No |
| Type | ARTICLE |
| Venue | Asia Pacific Journal of Tourism Research (JOURNAL) |
| Journal identifiers | ISSN: 1094-1665 • E-ISSN: 1741-6507 |
| Publisher | Routledge (PUBLISHER • GB) |
| DOI | 10.1080/10941665.2023.2264987 |
| OpenAlex | W4388010479 |
| Language | EN |
| Citations received | 5 |
| References cited | 127 |
To comprehend the factors that motivate and inhibit seniors' travel behaviour, and the influence of "conscious consumption" and "technology efficacy", a research framework is developed based on the Motivation-Opportunity-Ability model (MOA). Data was collected from 374 senior travelers and was analysed using smart PLS. The findings revealed the impact of motivators and opportunity which was measured by constraints to travelling was found to be significant. Technology efficacy (ability) was found to moderate the relationship between intentions and actual travel behaviour. Conspicuous consumption moderated the relationship between social affiliation, arousal, and intentions. This research will help policymakers create tourism involvement initiatives.KEYWORDS: senior tourismconspicuous consumptiontechnology efficacytravel intentiontravel motivationstravel constraints Disclosure statementNo potential conflict of interest was reported by the authors
Business · Consumption (sociology · Intrinsic motivation · Political science · Sociology · Tourism · Applied Psychology · Digital Marketing and Social Media · Diverse Aspects of Tourism Research · Psychology · Sharing Economy and Platforms · Social Psychology · Marketing
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| Citations per year | 5 |
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| Citation span | 2025 - 2026 (2) |
| Highly cited | No |