A irrupción del Social Media en la comunicación de crisis
Bibliographic Data
| ID | 12481538 |
|---|---|
| Authors | Xabier Martínez-Rolán (0000-0002-7631-2292, Universidade de Vigo, corresponding author) |
| Year | 2012 |
| Volume | 18 |
| Issue | 0 |
| Publication date | 2012-12-12 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Estudios sobre el Mensaje Periodístico (JOURNAL) |
| Journal identifiers | ISSN: 1134-1629 • E-ISSN: 1698-0972 |
| Publisher | Universidad Complutense de Madrid (UCM) (PUBLISHER) |
| DOI | 10.5209/rev_esmp.2012.v18.40940 |
| OpenAlex | W2117772141 |
| Language | ES |
| Citations received | 4 |
Social media have strongly irrupted in our society. This is about new interaction channels that split up with the classical communication paradigm. In the field of business communication the emergence of social media has allowed certain components to make sense of the communication process, like feedback. Social networks let companies to start dialogues with their audiences, so social media management gets vital significance, especially in those moments, like crises, that are more sensitive to the entities. This article provides guidelines for crisis management in social media, from the analysis of business communication errors in social networks
Crisis communication · Field (mathematics · Media studies · Political science · Process (computing · Public relations · Social communication · Social media · Sociology · Communication · Communication and COVID-19 Impact · Computer Science · Journalism and Media Studies · Law · Law, Ethics, and AI Impact
| Unique citing works | 4 |
|---|---|
| Citations per year | 0.8 |
| Citation span | 2021 - 2025 (5) |
| Citation velocity | recent |
| Highly cited | No |
| Citation types | Neutral: 4 |