Activismo político de los presidentes de empresa del Ibex 35 ante los retos políticos, sociales y medioambientales

Bibliographic Data

ID12623947
AuthorsJuan Luis Manfredi-Sánchez (0000-0001-9129-2907, University of Castilla-La Mancha, corresponding author), Juan-Luis Manfredi-Sánchez
Year2019
Volume28
Issue5
Publication date2019-09-20
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueEl Profesional de la Informacion (JOURNAL)
Journal identifiersISSN: 1386-6710 • E-ISSN: 1699-2407
PublisherEdiciones Profesionales de la Informacion SL (PUBLISHER)
DOI10.3145/epi.2019.sep.05
OpenAlexW2974467589
LanguageES
Citations received5
References cited9

CEO’s political activism is understood as the participation in current controversial issues, when these are not directly related to the general management or economic aspects of the firm. This study analyzes the public interventions of the presidents of 18 Spanish reference companies through the collection of public information (n = 1,952). Such information is published at their virtual press room to identify political, social or environmental issues in presidents’ speeches. It is concluded that CEO activism is a challenge for organizational communication that has not yet exploited the managerial ability to intervene in issues outside the market. Climate change appears as the most attractive lever for public discourse

Humanities · Political science · Philosophy · Sociology, Governance, and Technology

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